Creating Your Brand Guide Part 2

09/23/21 • 15 min

The Consistency Corner: Strategic Social Media for Marketing to Moms

Welcome to episode 15 of the Consistency Corner Podcast! Last week in part 1 of Creating Your Brand Guide we talked about your brand’s mission, vision and values and defining your ideal customer. Today we’ll be taking that foundation of your mission, vision and values and start to define how we show up and convey that message to our ideal customer. .

This week you'll learn how to clarify your message, tone and visual style and define the details of your keywords, colors, taglines, copy points, fonts, logo, brand story/about me, key images and hashtags.
I have a bonus resource available for you this week. Check out the mini brand kit template so you can begin pulling the elements of your brand guide together. Use this is a blue print or road map when planning your content!
MINI BRAND KIT: https://bit.ly/MiniBrandKit
CONTENT PLANNING TEMPLATE: https://www.ruthiesterrett.com/content-planning-bundle
Be sure connect on Instagram at www.instagram.com/consistencycorner

Previous Episode

My Top 8 Productivity Tips To Get More Done

Today we are going to dive into my top 8 productivity practices or tips that help you make the most of your time so you can get more done.

We'll cover:

- Batching,
- Using timers,
- Getting off your phone,
- Music/podcast,
- Eat the frog (or the cake),
- Delegating and eliminating and
- Routines/habits

Bonus: My favorite planner to help you eat the cake: Crush The Rush Planner
Save time on your marketing content with the Content Planning Bundle
If you loved this episode, I would also love to share my Scroll Stopping Challenge with you! It's important to take time to evaluate your use of social media so you can make sure you're leveraging it and it's not causing you overwhelm or burn out - click here to join me! https://www.theconsistencycorner.com/stopthescroll.

Next Episode

The Power Of Affirmations & How You Can Use Them In Your Business

Welcome to episode 16 of the Consistency Corner Podcast!
On today’s Mindset Monday episode we are going to talk about the power of affirmations. I don't know about you, but words of affirmation are my love language... and as a form of self care I have learned I need to regularly incorporate affirmations into my routine to grow my confidence and keep me on track toward my goals.
In this episode, I chatted about:
- The 5 Love Languages and how this book changed how I interact with those I love and how I need to receive love in return.
- The power that words have over how we feel, which impacts the actions that we take in life.
- How we can create our reality through the words we use.
- How to choose the right affirmations to use in our lives!
APPS MENTIONED:
ThinkUp Affirmation App
I Am Daily Affirmation App
Connect with Ruthie on Instagram to share your favorite affirmations!
If you loved this episode, I'd love to invite you to join our next Consistency Corner Co Working Session! It's a FREE 90 minute co-working session to help you focus on creating content that sparkles (with a community of other goal getting women!) Click here to find out more: https://www.theconsistencycorner.com/community