Building a Community For Black Women In Business - Tierra Smith
04/15/22 • 44 min
In this episode, the host, Jha Allen, interviews Tierra Smith, Founder of Wins for Black Girls.
We’re getting all the Black Girl Magic on this episode! Jha and Tierra discuss different aspects of business from the perspective of black women FOR black women. Tierra is an award-winning journalist, editor, speaker, and world traveler. She has a passion for storytelling and uplifting the voices of women and marginalized communities. In 2019, Tierra launched Wins For Black Girls, a media platform that prioritizes spreading the good news about Black women. The brand sponsors The Black Women Marketplace, a monthly pop-up shopping experience that features over 20 Black women-owned businesses. Their goal is to connect with women who want to know and celebrate Black women.
00:35 - Please introduce yourself!
2:59 - How did you start building your community?
5:23 - What’s an example of good news you send out to your community?
6:10 - How do you stay informed on good news to share with your community?
7:44 - How was entering the market during the pandemic?
8:54 - What are the qualifications to enter your market?
10:25 - What is street marketing?
12:52 - What got you into supporting Black women so passionately?
15:06 - Besides offering vendor opportunities, what more do you offer for Black women who want to be involved with you and your business?
18:52 - How has the process been in transitioning into doing what you love to the things that aren’t as much fun to produce a sustainable income to your business?
20:17 - What advice would you give someone who is trying to build up a community?
21:57 - Are you planning to expand the marketplace to different cities around the U.S.?
26:33 - How do you feel about the stigmas on buying from black owners?
32:45 - What type of tools do you have in place to keep your community going?
33:55 - How can someone write and publish a press release?
37:35 - With all of your marketing efforts, how much do you spend on marketing per month?
39:35 - Do you have a team?
42:47 - Where can we connect with you and sign up to receive text messages for Wins for Black Girls?
Follow Tierra Smith: https://www.instagram.com/bytierrasmith/
Follow Wins for Black Girls: https://www.instagram.com/winsforblackgirls/
Follow Jha Allen on Instagram: https://www.instagram.com/jha.allen/
Learn more about Jha Allen: https://workwithjha.com/content
Follow The Connections Hub Podcast on Instagram: https://www.instagram.com/theconnectionshub/
In this episode, the host, Jha Allen, interviews Tierra Smith, Founder of Wins for Black Girls.
We’re getting all the Black Girl Magic on this episode! Jha and Tierra discuss different aspects of business from the perspective of black women FOR black women. Tierra is an award-winning journalist, editor, speaker, and world traveler. She has a passion for storytelling and uplifting the voices of women and marginalized communities. In 2019, Tierra launched Wins For Black Girls, a media platform that prioritizes spreading the good news about Black women. The brand sponsors The Black Women Marketplace, a monthly pop-up shopping experience that features over 20 Black women-owned businesses. Their goal is to connect with women who want to know and celebrate Black women.
00:35 - Please introduce yourself!
2:59 - How did you start building your community?
5:23 - What’s an example of good news you send out to your community?
6:10 - How do you stay informed on good news to share with your community?
7:44 - How was entering the market during the pandemic?
8:54 - What are the qualifications to enter your market?
10:25 - What is street marketing?
12:52 - What got you into supporting Black women so passionately?
15:06 - Besides offering vendor opportunities, what more do you offer for Black women who want to be involved with you and your business?
18:52 - How has the process been in transitioning into doing what you love to the things that aren’t as much fun to produce a sustainable income to your business?
20:17 - What advice would you give someone who is trying to build up a community?
21:57 - Are you planning to expand the marketplace to different cities around the U.S.?
26:33 - How do you feel about the stigmas on buying from black owners?
32:45 - What type of tools do you have in place to keep your community going?
33:55 - How can someone write and publish a press release?
37:35 - With all of your marketing efforts, how much do you spend on marketing per month?
39:35 - Do you have a team?
42:47 - Where can we connect with you and sign up to receive text messages for Wins for Black Girls?
Follow Tierra Smith: https://www.instagram.com/bytierrasmith/
Follow Wins for Black Girls: https://www.instagram.com/winsforblackgirls/
Follow Jha Allen on Instagram: https://www.instagram.com/jha.allen/
Learn more about Jha Allen: https://workwithjha.com/content
Follow The Connections Hub Podcast on Instagram: https://www.instagram.com/theconnectionshub/
Previous Episode
Building a 6-Figure Business In The Service Industry - Cole Cutz
In this episode, the host, Jha Allen, interviews Cole Cutz, a skilled Houston-based barber, business owner and influencer.
Cole Cutz is a reputable businessman and barber who has served over 1,100 satisfied customers throughout his career. Using his life experiences, especially the painful ones, Cole Cutz learned how to merge the major occurrences of his life with his profession to serve, help and inspire both his clients and fellow barbers who aspire to be successful.
Cole Cutz is passionate about his work and clients, always providing them with value that can positively impact their life. In this episode, Cole Cutz is sharing his best advice on how to run and operate a strong business based on customer value, structured policy, and the discovery of merging your story with your profession.
1:32 - Introduce yourself, please!
2:08 - How long have you been in the industry?
2:13 - What kept you in the industry for so long?
3:14 - How is it possible that you have over 1,100 satisfied clients?
4:52 - How can a business owner bring value to their clients?
6:50 - When did you realize that your life story and profession together would be the key factor in changing your business and life?
8:45 - For someone in the beauty industry (barber, cosmetologist,, esthetician, etc), how should you prepare to begin your business and run it properly?
11:55 - How can a business owner structure themself to operate with organized business manners and policies to really show the core and life of the business with a secured business setup?
14:40 - How have you been able to get away from sitting behind the chair but still satisfy 1100 clients?
18:22 - Is there a certain price bracket before you start investing?
20:14 - How did you learn everything you know now?
24:06 - What’s a common mistake to avoid when a business owner is getting out from behind the chair and starting their business?
25:06 - Did you create your own e-books or did someone help you create it?
26:01 - Where can we connect with you?
Follow Cole Cutz on Instagram: https://www.instagram.com/colecutzbrand/
Follow Jha Allen on Instagram: https://www.instagram.com/jha.allen/
Learn more about Jha Allen: https://workwithjha.com/content
Follow The Connections Hub Podcast on Instagram: https://www.instagram.com/theconnectionshub/
Next Episode
A community created to help women feel empowered, healthy & beautiful together - The Beauty Boost Houston
Our host, Jha Allen, interviewed Christina & Courtney, Co-owners of The Beauty Boost Houston.
Christina and Courtney have one mission in mind that drives the purpose of The Beauty Boost Houston: To empower women to feel healthy and beautiful. Both women understand the importance of surrounding themselves around other women who consider self-care, self-love, mental clarity and health while trying to balance a work and home life. That need for a like-minded community birthed The Beauty Boost Houston. They decided to create a space themselves where women who were in need of their tribe could support one another and become friends.
With a range of events that The Beauty Boost Houston hosts, such as yoga events to panels and spa meet-ups, there’s an opportunity for women of all sorts of interests to connect and bond. If you’re looking to connect with a group of like-minded women in the Houston area, connect with The Beauty Boost Bar in the link below.
00:40 - Hi! Please introduce yourselves
1:07 - Tell us about The Beauty Boost Houston
1:40 - How are Beauty Boost chapters set up?
2:00 - How is the business model of Beauty Boost Houston set up?
2:30 - How can someone become a co-owner of the organization?
2:50 - What are you looking to do for the Houston area through Beauty Boost?
3:30 - How did you two meet?
4:07 - How are you bringing women together from the Houston area?
4:44 - Is this membership-based?
5:38 - When it comes to hosting all of the different events, is there a certain type of woman you look to attend your events? What should attendees expect to take away from attending your events?
6:16 - How should women feel after attending one of your events?
7:00 - What type of events do you host?
7:45 - If a woman wants to become a member, how can they become one?
9:20 - When it comes to hosting and marketing these different events, how are you able to stay competitive?
10:30 - Being in business for just under one year, how was it starting up an event-based business after the pandemic?
12:03 - How was it making the decision to go full force with opening up your business right after the pandemic?
14:20 - How are you able to balance both a 9-5 and running a business?
16:26 - For anyone listening who may be interested in opening up a Beauty Boost in their city, how would they be compensated for it?
18:20 - What is the Beauty Boost mission?
19:55 - What are your personal passions?
21:45 - Where are you finding women who are new to the city and are looking for a community?
24:00 - How do you plan to impact people’s lives through Beauty Boost?
25:35 - Would you say that attending one of Beauty Boost Houston’s events is considered “carving out time” for yourself?
26:00 - What can we expect from Beauty Boost Houston in 2022?
26:47 - What is your Instagram?
26:50 - Please tell us the dates of your next 3 upcoming events
Follow The Beauty Boost Houston: https://www.instagram.com/thebeautyboosthouston/
Follow Jha Allen on Instagram: https://www.instagram.com/jha.allen/
Learn more about Jha Allen: https://workwithjha.com/content
Follow The Connections Hub Podcast on Instagram: https://www.instagram.com/theconnectionshub/
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