Using Events to Promote Your Business
10/02/23 • 29 min
Events have long been a go-to strategy for businesses aiming to showcase their products or services. However, it's not uncommon for these efforts to fall flat despite the considerable investments of time, effort, and money.
In this episode we address the questions of:
- How can we turn the tide and make our events successful?
- How do we extract real value from hosting these gatherings?
- And most importantly, how can we use events as part of our business growth strategy?
We are joined by Celia Wouters, Managing Director of Events Outsourced. Celia looks at what makes a successful event, plus some common mistakes small businesses make. Celia offers some great strategies to help businesses make the most out of their events.
How do we make the event worth the time, effort and cost that we put into it?
Celia Wouters is an event management professional who has worked in the events industry for 16 years. Her prior positions have seen her employed on all sides of events – Events Agency, “In-house” company Events Manager and Venue side – which gives her a well rounded view of all aspects of events and enables her to further assist her clients.
Celia founded Events Outsourced in 2016 from her passion to create engaging and polished events. In the early days Events Outsourced was a “one-woman band” but has grown throughout the years. We now employ a team of events professionals who all share Celia's passion for events.Providing a flexible and personalised service to our clients, we aim to ensure that the events process is strategic yet stress free.
At the heart of it, Events Outsourced is a corporate event planning agency who care for our clients and our environment. Partnering with us will provide you with a strategic approach to events. With the additional bonus of knowing you are supporting a small business to succeed. Ensure your next event is both strategically driven and planned to perfection.
Links: www.eventsoutsourced.com.au/FacebookInstagramLinkedIn - CeliaLinkedIn - Events Outsourced
https://thebusinessbehindyourbusiness.com/
Connect with us:
Facebook
LinkedIn
Twitter
Instagram
Events have long been a go-to strategy for businesses aiming to showcase their products or services. However, it's not uncommon for these efforts to fall flat despite the considerable investments of time, effort, and money.
In this episode we address the questions of:
- How can we turn the tide and make our events successful?
- How do we extract real value from hosting these gatherings?
- And most importantly, how can we use events as part of our business growth strategy?
We are joined by Celia Wouters, Managing Director of Events Outsourced. Celia looks at what makes a successful event, plus some common mistakes small businesses make. Celia offers some great strategies to help businesses make the most out of their events.
How do we make the event worth the time, effort and cost that we put into it?
Celia Wouters is an event management professional who has worked in the events industry for 16 years. Her prior positions have seen her employed on all sides of events – Events Agency, “In-house” company Events Manager and Venue side – which gives her a well rounded view of all aspects of events and enables her to further assist her clients.
Celia founded Events Outsourced in 2016 from her passion to create engaging and polished events. In the early days Events Outsourced was a “one-woman band” but has grown throughout the years. We now employ a team of events professionals who all share Celia's passion for events.Providing a flexible and personalised service to our clients, we aim to ensure that the events process is strategic yet stress free.
At the heart of it, Events Outsourced is a corporate event planning agency who care for our clients and our environment. Partnering with us will provide you with a strategic approach to events. With the additional bonus of knowing you are supporting a small business to succeed. Ensure your next event is both strategically driven and planned to perfection.
Links: www.eventsoutsourced.com.au/FacebookInstagramLinkedIn - CeliaLinkedIn - Events Outsourced
https://thebusinessbehindyourbusiness.com/
Connect with us:
Facebook
LinkedIn
Twitter
Instagram
Previous Episode
Building Relationships: A Key to Business Success
Knowing your business and providing amazing products or services is only part of running a successful venture. Another crucial aspect of business success is building positive relationships. From fostering business-to-business ties, to encouraging return customers, to keeping fantastic staff - how you manage relationships is integral to your business.
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Email Jason at [email protected]Jason's LinkedInD2D Technology Solutions LinkedInlinktr.ee/D2NTechnologywww.d2n.com.au
https://thebusinessbehindyourbusiness.com/
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Next Episode
Revitalise Your Business with a Health Check
In general, small businesses are not healthy. Here are some alarming statistics - Australian Small Business and Family Enterprises Ombudsman (ASBFEO) has found that 49% of small business owners make less than average wages, and two out of 5 micro and small businesses are not profitable.
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Paul brings to the table decades of experience as a highly qualified accountant and business advisor at every level of business. Through consulting, coaching and on-the-ground training and operations, his focus is on unlocking the untapped potential for greater profitability. Paul’s qualifications allow him to pair strategic advice with an advanced understanding of taxation and compliance matters.
https://thebusinessbehindyourbusiness.com/
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