
Ep 33: Making Business a Lifestyle - Josh Shapiro
04/22/20 • 40 min
Former college player Josh Shapiro shares how he turned a lifestyle on the field into a thriving business on Episode 33.
Here are the highlights from our conversation...
1. How Josh's passion for the game combined with the early days of social media led to partnerships with some of the biggest baseball brands
2. The difficult decision Josh made which led to the launch of the Baseball Lifestyle 101 branded store
3. What made the 2018 College World Series a defining moment for the business
4. How Josh engaging his targeted audience and current pro players has been a winning combo to grow the business and brand
Josh's story shows the importance of knowing your audience and finding unique ways to provide value.
To learn more about Baseball Lifestyle 101, visit the website at bl101.com or Instagram page @baseball_lifestyle101.
Former college player Josh Shapiro shares how he turned a lifestyle on the field into a thriving business on Episode 33.
Here are the highlights from our conversation...
1. How Josh's passion for the game combined with the early days of social media led to partnerships with some of the biggest baseball brands
2. The difficult decision Josh made which led to the launch of the Baseball Lifestyle 101 branded store
3. What made the 2018 College World Series a defining moment for the business
4. How Josh engaging his targeted audience and current pro players has been a winning combo to grow the business and brand
Josh's story shows the importance of knowing your audience and finding unique ways to provide value.
To learn more about Baseball Lifestyle 101, visit the website at bl101.com or Instagram page @baseball_lifestyle101.
Previous Episode

Ep 32: Train With a Pro - Ryan Gridley
Oakland A's prospect Ryan Gridley shares how through the launch of his business ProCo+ he's created a solution to the financial challenges many minor leaguers face on Episode 32.
Here are the highlights from our conversation...
1. How Ryan went from being known more for his glove than bat as a freshman at Mississippi State to earning First Team All-SEC honors as junior hitting well over .300 which led to being drafted by the A's
2. Different challenges playing in the minors has presented which created the idea to launch his business ProCo+
3. How the platform allows pro players to make money year round while giving amateurs direct access to pros during their season not just in a cage during the winter
4. Ryan's biggest lesson learned from diving into entrepreneurship and his best tip for anyone else that desires to launch their own business
Ryan's story shows the best way to deal with a problem is to create a solution versus hoping someone else comes along to solve it.
To learn more about ProCo+, visit the website at ProCoPlus.com or Instagram page @procoplus. You can follow him on Instagram @ryangridley10. You can also email him at [email protected].
Next Episode

Ep 34: A Motivation Movement - CJ Beatty
Former pro player CJ Beatty shares how he used his God given talents and combined them with baseball after stepping off the field to build a business that's empowering the next generation to win on the field on Episode 34.
Here are the highlights from our conversation...
1. CJ's perspective on how to be prepared to transition from college to pro ball
2. How CJ's voice was the spark to the global brand The Baseball Motivator has become
3. Why CJ added making music to his brand and how he's grown to having 500k+ streams
4. How Richard Petty and Evander Holyfield's brand manager recently became CJ's brand manager
CJ's story shows how not being afraid of your haters and instead going all in on your gifts are the key to success.
To learn more about CJ and TBM, visit his website at cjbeatty.com or Instagram page @cjbeatty44.
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