The Art of Online Course Creation

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In this eye-opening episode, Shannon Boyer tackles one of the most widely accepted—yet misleading—pieces of advice in the course creation world: "You only need to know 10% more than your students to teach them." While this advice may sound comforting to new course creators, Shannon explains why it could be the very thing holding you back from creating a truly impactful and successful course.

What You’ll Learn:

• Why the "10% more" myth might limit the depth and value of your course.
• How to embrace your genuine expertise to elevate your course content and credibility.
• The importance of expert-level courses in building long-term success.
• Strategies to overcome imposter syndrome (and why not everyone experiences it!).

If you’re ready to break free from the surface-level teaching trap and confidently step into your role as a true course creator, this episode is for you. Shannon’s actionable tips and real-world examples will inspire you to embrace your expertise and create courses that not only sell but leave a lasting impact on your students.

• Ready to showcase your expertise? Join Shannon in Your Best Course Experience and start building a course that gets results! Learn more at https

To get started creating your own online course, check out my new freebie that will take you through the steps of choosing a topic that will be profitable for YOU.

To be in the know about new offerings and opportunities, make sure you sign up for my newsletter.

This podcast is produced, mixed, and edited by Cardinal Studio. For more
information about how to start your own podcast, please visit www.cardinalstudio.co
or e-mail [email protected]

To ask a question or give feedback on the episode, send me a text!

Imagine this: your online course is live, enrollments are flowing in, but how do you transform those sign-ups into a dynamic, engaged community? In this episode of The Art of Online Course Creation, Shannon Boyer unpacks why an engaged learning community is not just a bonus but a game-changer for online courses.

Shannon delves into the powerful impact community has on course completion rates, student retention, and overall course value. She shares compelling research that highlights the difference a vibrant community can make and offers practical strategies to create one that not only supports learning but fosters accountability and growth.

You'll learn how to implement specific activities and structures that encourage student interaction, from accountability threads to feedback sessions, ensuring your students feel connected and motivated to complete the course. Shannon also explores the role of the instructor in shaping the community—finding the balance between being present and empowering students to lead and engage with one another.

But the value doesn’t end when the course does. Discover how a well-maintained community can build lasting relationships, strengthen loyalty, and create advocates for your brand. Shannon discusses the importance of long-term engagement and offers insights on leveraging alumni and beta groups to keep the energy alive.

Additionally, Shannon addresses the current trend of using AI bots in communities, weighing in on why they may not be the ideal solution for fostering genuine connections. She also explains how you can set your course apart from the crowd by actively engaging with your students and encouraging a collaborative, rather than competitive, environment.

Ready to turn your course into a thriving community? Tune in to gain actionable strategies and insights that will help you build a space where your students can connect, grow, and succeed together.
For more insights on how to create a high-quality online course that delivers extreme value, check out my freebie, The 7 Things All Online Courses MUST Have to Max Student Referrals.

To get started creating your own online course, check out my new freebie that will take you through the steps of choosing a topic that will be profitable for YOU.

To be in the know about new offerings and opportunities, make sure you sign up for my newsletter.

This podcast is produced, mixed, and edited by Cardinal Studio. For more
information about how to start your own podcast, please visit www.cardinalstudio.co
or e-mail [email protected]

To ask a question or give feedback on the episode, send me a text!

In this episode of The Art of Online Course Creation, host Shannon Boyer addresses one of the most common challenges faced by course creators—getting stuck in the middle of the process.
Shannon offers actionable strategies to help you break through the barriers, regain momentum, and finally complete your course.
From overcoming the fear of imperfection to managing the overwhelming scope of your project, this episode is packed with insights to inspire and empower you to reach the finish line.

Key Takeaways:

• Course Creation is Not Easy: Many course creators struggle because they were led to believe that creating a course is a simple process. However, the truth is that it's a challenging, yet rewarding, endeavor.
• Fear of Imperfection: Embrace imperfection in your course creation. High standards are important, but striving for perfection can paralyze progress.
• Overwhelming Scope: If your course feels too large in scope, consider narrowing it down. Breaking it into smaller, more manageable parts can make the process more doable for both you and your students.
• Lack of a Clear Plan: Having a clear, structured plan is essential. Use proven course creation frameworks to guide your process and keep your course organized and coherent.

Additional Considerations:

• Online Courses Are Not Passive Income: Shannon emphasizes that online education requires active effort and is not a form of passive income. High-quality courses demand a significant commitment.
• Mindful Time Management: Creativity requires dedicated time and space. Shannon suggests blocking off substantial chunks of time to focus on course creation without distractions.
• Join the “Your Best Course Kickstarter Challenge”: If you’re ready to get unstuck and finally complete your course, join Shannon in this free challenge by visiting www.shannonlboyer.com/join.
• Share Your Wins and Struggles: Shannon invites you to share your course creation journey with her via email at [email protected] or through a DM on Instagram at @shannonlboyer.

To get started creating your own online course, check out my new freebie that will take you through the steps of choosing a topic that will be profitable for YOU.

To be in the know about new offerings and opportunities, make sure you sign up for my newsletter.

This podcast is produced, mixed, and edited by Cardinal Studio. For more
information about how to start your own podcast, please visit www.cardinalstudio.co
or e-mail [email protected]

To ask a question or give feedback on the episode, send me a text!

In this episode of The Art of Online Course Creation, Shannon Boyer welcomes Teri Holland, a seasoned course creator and podcast coach. With a background in Neuro-Linguistic Programming (NLP) and hypnotherapy, Teri has successfully transitioned from live in-person trainings to online courses. She shares her valuable insights from over a decade of experience, discussing the power of staying personally involved in your courses, experimenting with formats, and the importance of persistence.

Teri candidly talks about her journey, including the challenges she faced when she removed herself from her podcast training course, only to find her students struggling to take action. Realizing that personal support was a key element, she revamped the course, introduced a five-day challenge, and saw impressive results.

Key topics covered:

• Teri’s Shift to Online Courses: How personal health challenges and COVID-19 led to Teri moving her live trainings online and why she decided to stick with it.
• The Importance of Involvement: Why Teri decided to reintegrate herself into her courses after finding that students weren’t taking action in her evergreen, self-paced programs.
• Why Short Challenges Work: How Teri structured her five-day podcasting challenge for rapid results, ensuring students don’t get stuck in perfectionism.
• Building Relationships: The importance of following up with students, nurturing relationships, and how it leads to both personal fulfillment and business growth.
• Launching vs. Selling: Teri’s candid thoughts on her “imperfect” approach to launching courses and why organic marketing and leveraging other people’s audiences has worked for her.
• Course Experimentation and Burnout Prevention: The need for course creators to experiment with formats, analyze results, and pivot when necessary
• Advice for New Course Creators: Teri’s advice to "just start" and allow room for growth, embracing the imperfections that come with being a beginner.

If you're a course creator looking to strike the right balance between personal involvement, scalability, and student success, you’ll find Teri’s experiences both enlightening and encouraging.

Connect with Teri:

• Website: www.teriholland.ca
• Social Media: @theteriholland
• Podcast: Success in Mind
• Freebie from Teri: Pod Launch Checklist

Teri Holland is Professional Speaker, Podcaster and Coach. Teri is the creator and host of Success in Mind, a podcast for entrepreneurs and leaders that ranks in the top 1% of podcasts worldwide. Having been a podcaster for over 9 years, she is now excited and passionate about helping others to find their voice through podcasting.

Tune in next time for another exciting episode of The Art of Online Course Creation where we dive deep into Legal Considerati

To get started creating your own online course, check out my new freebie that will take you through the steps of choosing a topic that will be profitable for YOU.

To be in the know about new offerings and opportunities, make sure you sign up for my newsletter.

This podcast is produced, mixed, and edited by Cardinal Studio. For more
information about how to start your own podcast, please visit www.cardinalstudio.co
or e-mail [email protected]

To ask a question or give feedback on the episode, send me a text!

In this special coaching episode of the Art of Online Course Creation podcast, host Shannon Boyer introduces the new series where she provides guidance to aspiring course creators.
This episode features Brenda Chilstrom, an award-winning pediatric occupational therapist and feeding specialist. Brenda shares her journey and challenges in creating her online course, the Eating With Ease Academy, aimed at helping parents navigate feeding and sensory challenges with their children.
Shannon provides valuable advice on structuring courses and maintaining engagement. Listen in for insights, tips, and inspiration on building impactful online courses.
Brenda Chilstrom, OTR/L is an award-winning pediatric occupational therapist and feeding specialist, passionate about helping families navigate the complexities of feeding challenges. Through her innovative program, The Eating with EASE Academy, she empowers parents to create safe, joyful, and connected mealtime experiences for children facing feeding and sensory challenges. With a focus on sensory regulation, internal motivation, and nurturing curiosity, Brenda offers practical, evidence-based strategies tailored to each unique family, transforming rigidity and power struggles into joyful food exploration. Her mission is to shift the mindset around feeding, providing compassionate support and actionable tools to foster harmony and connection at the table.
See Brenda's FREE Unlock Eating Guide.
IG and FB @thatmakessenseot
Private FB Group: Picky Eating Solutions with That Makes Sense OT
www.thatmakessenseot.com
If you are interested in being coached by Shannon on an episode of the show, please apply here.

To get started creating your own online course, check out my new freebie that will take you through the steps of choosing a topic that will be profitable for YOU.

To be in the know about new offerings and opportunities, make sure you sign up for my newsletter.

This podcast is produced, mixed, and edited by Cardinal Studio. For more
information about how to start your own podcast, please visit www.cardinalstudio.co
or e-mail [email protected]