13 - How to Leverage Your Next Podcast Interview with Beth Nydick

06/10/24 • 32 min

In business, we often talk about publicity, but we rarely talk about how essential PR and visibility strategy are for every business owner. PR and media aren’t outside of your business, they should be key pieces of your marketing plan! By leveraging opportunities like podcast interviews, you can make them work for you so you can get a return on your investment, on your time, and gain the revenue you want!
In this episode, we're joined by Beth Nydick, a speaker, author, podcast host and magnetic business and publicity mentor. She's spent over 20 years working in media at NBC, MTV, VH1, Oprah, Warner Brothers and Universal, to name a few! She teaches her clients how to strategically prepare their business and leverage exposure through collaboration and media so they can make their potential possible, increase credibility, and make their mark on the world.
Beth shares how a mistake she made on national television was actually the epiphany she needed to kickstart her business and help others do the same. She also shares practical strategies to leverage your next podcast interview to increase your visibility, build relationships with your audience, and encourage them to want to learn more about you. Crazily enough, she even showed a few strategies she did as a guest on my podcast right now!
Follow Beth on Instagram @bethnydick, learn more about working with Beth HERE, and grab her freebie to secure more bookings, turn opportunities into profits and capture more interest FASTER with these 5 proven subject lines: https://bethnydick.myflodesk.com/dx8ffskwvv.

Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!
Connect with Lauren on Instagram @laurenmonique.business

Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!
Connect with Lauren on Instagram @laurenmonique.business

Previous Episode

12 - Systems to Scale: How to Create the Right Systems in Your Programs to Bring More Freedom in Your Life

Creating systems in your online programs can sometimes feel transactional or overwhelming. You might be worried you won't get an ROI on all the energy you're spending setting them up, or how you can possibly charge someone when you're not directly helping them! However, systems can bring more freedom in your life because the more you can systematize, the more you can focus on the things that REALLY matter.
In this episode, I'll be sharing actionable strategies (even some I learned from my kids and my experience as a teacher!) to help you create systems, bring more people into your programs, get great client results and make an impact without the mindset blocks that might be inadvertently sabotaging your growth. I'll walk through the 3 pillars to create an offer journey that sells and that you can scale easily and efficiently.
I am launching a brand new beta program designed to help you create the right product path for you and your audience: one that feels aligned, exciting and easy to sell! For this first round, I'm only accepting 20 Founding Members for half the price. Want to be the first to hear when we start? Join the priority list HERE: https://laurenmonique.com/betaprogram-prioritylist/
If you're looking to make selling easy with Offer Suites (without feeling salesy!), check out my freebie, The Offer Suite Blueprint! You'll learn to build lower ticket offers designed to build demand for your signature program and map out your offers so that they flow together with this step by step guide. Grab your copy HERE: https://laurenmonique.com/offer-suite-blueprint-2/
Did you have any takeaways or did any of these strategies resonated with you? Send me a DM on Instagram @laurenmonique.business. I would love to hear from you!

Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!
Connect with Lauren on Instagram @laurenmonique.business

Next Episode

14 - Behind the Scenes: How I’m Creating My Offer Suite From Scratch

In this episode, I want to pull back the curtain and show you my process for creating a brand new offer suite from start to finish- without overcomplicating it and without overthinking it!
Whether you’re building entirely new offers like me, or you’d like to add levels to your existing offers... or maybe just design your signature program, this episode is for you!
You'll hear:

How to gather feedback and insights directly from clients to shape your programs (instead of creating in a vacuum!)
How to avoid costly mistakes (like spending months building out courses that don’t sell... or letting “scope creep” get in the way of achieving your goals)
How to map out a logical "problem flow" sequence of offers
Tips for designing your next-level program based on clients' goals after your core offer
The system for selling a "beta" version of a program you haven't built yet

Tune in for a step by step guide on how to build out your own profitable offer suite that truly serves your audience!
And, if you’re ready to build an offer suite that sells, join my upcoming workshop on June 18th! Click here to sign up! https://laurenmonique.com/offersuitesworkshop/

Did you find this episode helpful? Leave us a review - Lauren reads and appreciates each and every one!
Connect with Lauren on Instagram @laurenmonique.business