28: Controlling Your Narrative With Lida Citroën
07/20/21 • 52 min
Reputation is everything, seemingly now more than ever. With cancel culture in full swing, your brand, personal and professional, needs constant care and direction. Be it fact or even just speculation, one wrong turn can have you backed up against the wall when trying to further you and your business’s goals.
This is where Lida Citroen comes in. As an award-winning branding and reputation management expert who designs and enhances the identities of executives, entrepreneurs, and thought leaders globally, her message supports the idea that at the root of building credible goals and brands, are the values defined specifically to who YOU are. Sticking to these values when making every decision, and allowing yourself to say ‘no’ when an opportunity does not align, is what Lida has found to be the gateway to constructing a positive brand and earning a reputation worthy of remembrance.
Lida’s popular TEDx Talk, “The Power of Gratitude and Generosity”, multiple courses on LinkedIn Learning, and business workshops showcase her empowering delivery style and message. Her work has been featured on MSNBC, Fortune Magazine, Forbes.com, Harvard Business Review, Bloomberg, The Hallmark Channel, US News & World Report, HR News, among others. She is the author of several books, one of which was published this year, titled Control the Narrative: The Executive’s Guide to Building, Pivoting and Repairing Your Reputation.
Helpful links:
- Free masterclass for business leaders and entrepreneurs: The Surprising Path to Excellence
- Take our free Performance Health Score Assessment. Start here
- Download the FREE Boosting Your Financial IQ app at the Apple App Store or Google Play Store
- Join our SFL Accelerator Program
- Check out our free masterclass "The Surprising Path to Excellence".
Disclaimer:
BYFIQ, LLC is a wholly owned entity of Coltivar Group, LLC. The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.
This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.byfiq.com/terms-and-privacy-policy for additional important information.
Reputation is everything, seemingly now more than ever. With cancel culture in full swing, your brand, personal and professional, needs constant care and direction. Be it fact or even just speculation, one wrong turn can have you backed up against the wall when trying to further you and your business’s goals.
This is where Lida Citroen comes in. As an award-winning branding and reputation management expert who designs and enhances the identities of executives, entrepreneurs, and thought leaders globally, her message supports the idea that at the root of building credible goals and brands, are the values defined specifically to who YOU are. Sticking to these values when making every decision, and allowing yourself to say ‘no’ when an opportunity does not align, is what Lida has found to be the gateway to constructing a positive brand and earning a reputation worthy of remembrance.
Lida’s popular TEDx Talk, “The Power of Gratitude and Generosity”, multiple courses on LinkedIn Learning, and business workshops showcase her empowering delivery style and message. Her work has been featured on MSNBC, Fortune Magazine, Forbes.com, Harvard Business Review, Bloomberg, The Hallmark Channel, US News & World Report, HR News, among others. She is the author of several books, one of which was published this year, titled Control the Narrative: The Executive’s Guide to Building, Pivoting and Repairing Your Reputation.
Helpful links:
- Free masterclass for business leaders and entrepreneurs: The Surprising Path to Excellence
- Take our free Performance Health Score Assessment. Start here
- Download the FREE Boosting Your Financial IQ app at the Apple App Store or Google Play Store
- Join our SFL Accelerator Program
- Check out our free masterclass "The Surprising Path to Excellence".
Disclaimer:
BYFIQ, LLC is a wholly owned entity of Coltivar Group, LLC. The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.
This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.byfiq.com/terms-and-privacy-policy for additional important information.
Previous Episode
27: The Habits of Behavioral Finance With Gil Baumgarten
In the past year, the stock market has made headlines with its unexpected ebbs and flows, signaling to people who otherwise had their money elsewhere to try their hand at investing, while setting off alarms of panic in others. With the feeling of so much riding on each decision you make with your money, ‘weathering the storm’ that is the stock market certainly tests the resilience of the investor and their funds. Natural responses of fight or flight, risk versus reward and confirmation biases all play a part in how far an investment can go, as well as just simply knowing the rules around fees and taxes on investments. This ‘behavioral finance’ is what Gil Baumgarten explores in his new book, Foolish: How Investors Get Worked Up and Worked Over by the System.
Beginning his career at the venerable EF Hutton in the early 1980s, Gil became a top portfolio manager for UBS and Citigroup Smith Barney, becoming one of only a handful of professional money managers with a 15-year all-ETF portfolio track record. After decades of working with brokerage firms and feeling more like a number with dollar signs and less like a true advocate for his clients, he transitioned to working independently, starting his firm Segment Wealth Management in 2010 as a Fiduciary Financial Advisor.
Helpful links:
- Free masterclass for business leaders and entrepreneurs: The Surprising Path to Excellence
- Take our free Performance Health Score Assessment. Start here
- Download the FREE Boosting Your Financial IQ app at the Apple App Store or Google Play Store
- Join our SFL Accelerator Program
- Check out our free masterclass "The Surprising Path to Excellence".
Disclaimer:
BYFIQ, LLC is a wholly owned entity of Coltivar Group, LLC. The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.
This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.byfiq.com/terms-and-privacy-policy for additional important information.
Gil's book: https://gilbaumgarten.com/book/
Next Episode
29: Existential Exploration With Clay Routledge
If there was ever a year that had us asking those overarching, existential questions at an accelerated rate, it was 2020. But over the past 20 years, the answers to those questions have seemingly become more complicated. As the paradigm of modern society shifts rapidly with the introduction of technology and new ideas, life here in the Western Hemisphere feels, in a way, simplified, compared to what our ancestors dealt with. So much so that ways of finding purpose, work life balance, and examining the rise of mental health awareness in this more ‘ simplified life’ is again newly explored territory. Our guest today, Clay Routledge, is just one of the many doing that exploring.
Dr. Clay Routledge is a psychological scientist, writer, consultant, public speaker, and professor. He studies basic psychological needs and how these needs influence and are influenced by family, social and community bonds, economics, work, and broader cultural worldviews. Much of his research focuses on the need for meaning in life.
Dr. Routledge is a Professor of Management for the Challey Institute for Global Innovation and Growth and the Department of Management and Marketing at North Dakota State University, is senior research fellow at Archbridge Institute, nonresident scholar at Baylor University’s Institute for Studies of Religion, and faculty affiliate at the Human Flourishing Program at Harvard’s Institute for Quantitative Social Science.
He lives in Fargo, North Dakota with his wife.
Helpful links:
- Free masterclass for business leaders and entrepreneurs: The Surprising Path to Excellence
- Take our free Performance Health Score Assessment. Start here
- Download the FREE Boosting Your Financial IQ app at the Apple App Store or Google Play Store
- Join our SFL Accelerator Program
- Check out our free masterclass "The Surprising Path to Excellence".
Disclaimer:
BYFIQ, LLC is a wholly owned entity of Coltivar Group, LLC. The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.
This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.byfiq.com/terms-and-privacy-policy for additional important information.
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