Steve Smedberg's Marketer Morsels
Stephen J Smedberg
Bite-sized expert insights to get your product Seen, Known, and Loved.
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Top 10 Steve Smedberg's Marketer Morsels Episodes
Goodpods has curated a list of the 10 best Steve Smedberg's Marketer Morsels episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Steve Smedberg's Marketer Morsels for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Steve Smedberg's Marketer Morsels episode by adding your comments to the episode page.
Bonus Content - WIIFM, is it a Tattoo or a Radio Station? - a chat with client and prospect engagement wizard Cindy Zuelsdorf
Steve Smedberg's Marketer Morsels
03/04/25 • 29 min
Are you ready to transform your trade show experience into a realm of genuine connections and opportunities? Our conversation with Cindy Zuelsdorf delves into the art of engagement at trade shows, where she shares her strategic insights on maximizing visibility and building lasting relationships.
Throughout the episode, we discuss the critical importance of recognizing the unique motivations of the attendees. This allows you to tailor your engagements and ensure prospects feel legitimately valued. Cindy’s insights highlight how simple strategies—like effective pre-event communication and asking thoughtful questions—can invite meaningful conversations.
Engagement doesn't end once the attendees leave your booth; Cindy emphasizes the significance of being authentic and proactive.
Join us for a lively discussion packed with practical advice on how to elevate your trade show presence. Whether you're looking to attract more visitors to your booth or cultivate lasting relationships
Don't miss out on more morsels like this, subscribe to our podcast, share your thoughts after listening, or leave a review to join the conversation!
TEXT
DREAM to +1 530 203-5703 for more on Cindy's Dream 100 methodology
or
SEVEN to +1 203-5703 for a free chapter from Cindy's book Seven Marketing Basics
Episode 5 - Have I Got Something Special Just for You
Steve Smedberg's Marketer Morsels
02/25/25 • 7 min
In this episode, we talk about that middle tier of messaging, the stuff below your sign and maybe tagline that people can see as they walk past your booth. It’s a great chance to connect with genuine prospects by zeroing in on what’s in it for them. We’ll also preview our next Bonus Content, a conversation with client and prospect engagement expert, Cindy Zuelsdorf.
Season 1 Episode 4 Three Tiers and a Hanging Sign
Steve Smedberg's Marketer Morsels
02/10/25 • 5 min
Getting to the point
Chapter two of Trade Show Tidbits focuses on messaging
Episode 4 - Three Tiers and a Hanging Sign explores the layered messaging funnel most effective for getting people to your booth, telling them who you are and what that’s good for them, and ultimately, getting the. To stop and engage with you.
We’ll also start at the top of that pyramid and offer a nugget or two about the big sign above your booth or stand.
Bonus Content: A Room with Many Doors - a conversation with brand expert Carol Phillips
Steve Smedberg's Marketer Morsels
01/28/25 • 20 min
A Room with Many Doors
A conversation about your brand with Carol Phillips
Maximize your investment when you make your trade show presence the embodiment of your brand. In this free bonus content Steve sits down with Carol Phillips who shares her insights on how to think about and maximize the benefit of your brand strategy before, during, and after your next trade show.
Carol Phillips is the founder of Brand Amplitude and adjunct professor emeritus at the Mendoza College of Business at the University of Notre Dame.
Trade Show Tidbits Episode 3 Quick Start Guide - When and Where
Steve Smedberg's Marketer Morsels
01/28/25 • 6 min
In this episode we’ll help you start organizing the calendar and the logistics for your next trade show. The final episode in our Quickstart will explore the power of planning and paper. Yes good old-fashioned paper. You’ll even hear the word briefcase in this episode. Like who has a briefcase these days? Whatever it is you’re into, a messenger bag, satchel, or a trusty backpack, you’ll save room for a few things after this episode.
Trade Show Tidbits Episode 2 Quick Start Guide - Who and What
Steve Smedberg's Marketer Morsels
01/24/25 • 3 min
In this episode, we take a first look at who and what who’s going to the show both from our team and who are we expecting to meet and one of the biggest question of all of course what is the budget? The budget, of course drives all of and we wanna make sure that it matches the “why” that we talked about in the first podcast.
Like peeling an onion over the next 13 weeks we’re going to be diving into greater detail on all of the topics important to successfully delivering results at your next trade show.
Season one will roll out over the next 13 weeks with a few episodes each week. Bonus content includes long form interviews with experts in brand, digital engagement, trade and industry press and social media. Each episode is kept short, one morsel each. In the end this will be kind of like a box of chocolates, tasty morsels of all sorts. No matter if you’re caramel kar’mel/kare-oh-mel or you’re nuts, we hope there’ll be a morsel or two for you.
Steve
Season 1 - Trade Show Tidbits Episode 1 Why
Steve Smedberg's Marketer Morsels
01/22/25 • 4 min
Episode 1 Why
Marketer Morsels with Steve Smedberg Season 1 - Why
In this episode we dive into the essential question. Why?
Why do a podcast? (answer: to share out what we’ve already figured out so you can branch out )
Why are we going to this trade show? Good question, we dive into that a bit, too, right here in this episode. ▶️
Season one will roll out over the next 13 weeks with a few episodes each week. Bonus content, long form interviews with experts in brand, digital engagement, trade and industry “press” and social media. Each episode is kept short, one morsel each. In the end this will be kind of like a box of chocolates, tasty morsels of all sorts. No matter if you’re caramel kar’mel/kare-oh-mel or you’re nuts, we hope there’ll be a morsel or two for you.
Steve
Episode 0 - The Promo
Steve Smedberg's Marketer Morsels
01/13/25 • 2 min
Marketer Morsels with Steve Smedberg debuts January 22, 2025. Focused on sharing out expert sales, marketing, and business development knowledge in bite sized chunks, episode zero introduces you to Steve and the show
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FAQ
How many episodes does Steve Smedberg's Marketer Morsels have?
Steve Smedberg's Marketer Morsels currently has 8 episodes available.
What topics does Steve Smedberg's Marketer Morsels cover?
The podcast is about Marketing, Podcasts, Business Development, Sales and Business.
What is the most popular episode on Steve Smedberg's Marketer Morsels?
The episode title 'Bonus Content - WIIFM, is it a Tattoo or a Radio Station? - a chat with client and prospect engagement wizard Cindy Zuelsdorf' is the most popular.
What is the average episode length on Steve Smedberg's Marketer Morsels?
The average episode length on Steve Smedberg's Marketer Morsels is 10 minutes.
How often are episodes of Steve Smedberg's Marketer Morsels released?
Episodes of Steve Smedberg's Marketer Morsels are typically released every 7 days.
When was the first episode of Steve Smedberg's Marketer Morsels?
The first episode of Steve Smedberg's Marketer Morsels was released on Jan 13, 2025.
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