
#5: Katherine Grill: CEO and Co-Founder of Neolth on Building a Mental Health Support Platform for Students
04/03/22 • 49 min
Katherine Grill is the CEO and co-founder of Neolth, a technology company that provides personalized mental health support to teens through a self-guided mobile app that was built in partnership with over 300 students. The app consists of on-demand content in the form of personalized relaxation practices, stigma-reducing videos about lived experiences, and other health-tracking features. The app is now adopted by over 200 schools.
Prior to founding Neolth, she worked at Children's National pediatric hospital conducting NIH research, co-founded a community health program for young adults, and was a university professor teaching courses in psychology and neuroscience at undergraduate and graduate levels.
Katherine was selected for the Forbes 30 Under 30 list in 2022, under the education category.
Katherine received a BS in Art Therapy, MA in Psychology, and a Ph.D. in Behavioral Neuroscience. She has expertise in school-based mental health and using digital interventions with adolescents and young adults (AYAs).
She has won numerous awards through her work with Neolth; most recently she was selected for the Forbes 30 Under 30 list in the 2022 education category. She was featured in Forbes alongside the founders of Bumble and Zyper in 2021 as a leading female founder and was honored with a display on the Nasdaq Tower in Times Square in 2020.
In this episode we talk about:
- The stigma surrounding mental health and how the pandemic has accelerated the conversation around mental health.
- Importance of proactive rather than a reactive model of treating mental health issues.
- How Katherine wanted to make an impact at scale on a societal level which led her to build Neolth.
- How Neolth conducted user research to launch the app by partnering with over 500 students.
- How Neolth is leveraging ‘community’ to share lived experiences to break down the stigma around mental health.
- How Neolth partners with schools to distribute its product.
- Mental health tips for students and founders.
- Future aspirations for the company
Check out Neolth in the app store and at https://www.neolth.com/
Follow us on Instagram -> https://www.instagram.com/startyourselfuppodcast/
Follow my Twitter -> https://twitter.com/Starturselfupod
Want to sponsor us? Email us at [email protected]
Katherine Grill is the CEO and co-founder of Neolth, a technology company that provides personalized mental health support to teens through a self-guided mobile app that was built in partnership with over 300 students. The app consists of on-demand content in the form of personalized relaxation practices, stigma-reducing videos about lived experiences, and other health-tracking features. The app is now adopted by over 200 schools.
Prior to founding Neolth, she worked at Children's National pediatric hospital conducting NIH research, co-founded a community health program for young adults, and was a university professor teaching courses in psychology and neuroscience at undergraduate and graduate levels.
Katherine was selected for the Forbes 30 Under 30 list in 2022, under the education category.
Katherine received a BS in Art Therapy, MA in Psychology, and a Ph.D. in Behavioral Neuroscience. She has expertise in school-based mental health and using digital interventions with adolescents and young adults (AYAs).
She has won numerous awards through her work with Neolth; most recently she was selected for the Forbes 30 Under 30 list in the 2022 education category. She was featured in Forbes alongside the founders of Bumble and Zyper in 2021 as a leading female founder and was honored with a display on the Nasdaq Tower in Times Square in 2020.
In this episode we talk about:
- The stigma surrounding mental health and how the pandemic has accelerated the conversation around mental health.
- Importance of proactive rather than a reactive model of treating mental health issues.
- How Katherine wanted to make an impact at scale on a societal level which led her to build Neolth.
- How Neolth conducted user research to launch the app by partnering with over 500 students.
- How Neolth is leveraging ‘community’ to share lived experiences to break down the stigma around mental health.
- How Neolth partners with schools to distribute its product.
- Mental health tips for students and founders.
- Future aspirations for the company
Check out Neolth in the app store and at https://www.neolth.com/
Follow us on Instagram -> https://www.instagram.com/startyourselfuppodcast/
Follow my Twitter -> https://twitter.com/Starturselfupod
Want to sponsor us? Email us at [email protected]
Previous Episode

#4: Michael Martocci, Founder and CEO of SwagUp on Bootstrapping a $50M+ Business
Michael Martocci is the Founder and CEO of SwagUp. Some of us might have experienced this when we start a new job at a company or a start-up; our employer might send us a box of Swag, with cool T-Shirts, and other company branded goodies, to welcome us, and include us into the community, but behind the scenes, employers often need to work with fragmented set designers, suppliers, and logistics providers to package them together? SwagUp has built a seamless end to end to swag creation and distribution platform to take away this complexity
In less than 5 years since its founding, SwagUp has grown into an organization consisting of over 200 employees and eight figures in revenue, all without raising any venture capital. And they are growing at a rapid rate to capture this massive $30 B Swag market.
In this episode we talk about:
- Michael’s infatuation with entrepreneurship since the age of 6 and how his early experiences set him up for success
- The concept of “The Purple Cow”, and how SwagUp applied this principle to differentiate their offering
- How SwagUp completely bootstrapped to create eight figures in revenue
- Hiring Philosophy for different phases of company building
- Future Aspirations for SwagUp
Check out SwagUp in the app store and on https://www.swagup.com/
Follow us on Instagram -> https://www.instagram.com/startyourselfuppodcast/
Follow my Twitter -> https://twitter.com/Starturselfupod
Want to sponsor us? Email us at [email protected]
Next Episode

#6: David Habib: Founder and CEO of Yo Mama's Foods on Building a Healthy Food Brand
David Habib is the Founder and CEO of Yo Mama’s Foods. Growing up as a first-generation American, David Habib was inspired by his mother’s ability to unite people of all cultures and backgrounds around the table through healthy and delicious food. In 2017, he quit his job as a Deloitte Consultant to found Yo Mama’s Foods, which is a company that makes healthy pasta sauces salad dressings, and condiments. The brand can be found in more than 8000 retail stores nationwide, including Whole Foods, Target, and Walmart. And its also the # 1 selling pasta sauce brand on Amazon. David was also recently selected for the Forbes 30 Under 30 list in the 2022 Food and Drink category.
In this episode we talk about:
- Everything that goes into creating a food brand.
- How Yo Mama's Foods went about formulating the early recipes for the product
- How Yo Mama's Foods went about distributing them across major brands such as Whole Foods and Amazon
Check out Yo Mama’s Foods at https://yomamasfoods.com/
Follow us on Instagram -> https://www.instagram.com/startyourselfuppodcast/
Follow us on Twitter -> https://twitter.com/Starturselfupod
Want to sponsor us? Email us at [email protected]
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