SocialChain: How to overcome the disconnect and behind SocialMinds LIVE

09/25/23 • 41 min

SocialMinds - A Social Media Marketing Podcast

SocialChain has had a makeover. Following our first-ever SocialMinds LIVE event, Overcoming the Disconnect, we sit down with our CEO Pete Metcalfe, group strategy director Ric Hayes, and executive creator director Tom Bellamy to learn about the biggest industry shifts behind our latest evolution. Expect to learn how brands can better connect with their people, why it takes a creator mindset to succeed in 2023, and our thoughts after hearing from the likes of Ryanair, Monzo, Specsavers, Pinterest and Sidemen last week.

Got a question or a suggestion for the SocialMinds podcast? Get in touch at [email protected].

Got a question or a suggestion for the SocialMinds podcast? Get in touch at [email protected].

Previous Episode

SOCIAL IN SIX [076]

It’s time for Social in Six and this week we’re bringing you news of the new Instagram Reels length, the sites that X (formerly Twitter) is limiting the reach of links to, and the possibility of ad-free Facebook and Instagram. We also discuss TikTok’s new plan to provide better conversion data, its update to shopping in the US, and the much-awaited Threads feature rolling out now.

Got a question or a suggestion for the SocialMinds podcast? Get in touch at [email protected].

Next Episode

SOCIAL IN SIX [077]

This week on Social in Six, we talk about the new features Threads is adding (that you’ve seen before), YouTube’s latest update to Community Posts, and X’s plans to hide engagement metrics. We also discuss more lists on Instagram Stories to add to Close Friends, TikTok’s API changes for third-party posting, and the updates to Meta’s generative AI Ads tool.

Got a question or suggestion for the SocialMinds podcast? Get in touch at [email protected].