
3 Things to Give Up In Order to Get PR for Your Small Business
01/17/22 • 12 min
- Watch the #1 PR Secrets Masterclass to get you featured for free in 30 days
- Join the Small Biz PR Facebook Group to get the best PR Tips
- Download the 10 ways to get free PR for your small business
In this episode, I am sharing the top three things that I hear all the time from founders that are preventing them from securing media features.
TOPICS WE COVER IN THIS EPISODE:
- Common limiting beliefs that founders carry around
- The number one way to protect yourself from others stealing your ideas
- How to remember that you are the expert
- Why you don’t need to have everything figured out before you start
Resources Mentioned:
- Connect with Gloria Chou on LinkedIn: https://www.linkedin.com/in/gloriaychou
- Join Gloria Chou's PR Community: https://www.facebook.com/groups/428633254951941
If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass.
Additional Resources:
- Watch the #1 PR Secrets Masterclass to get you featured for free in 30 days
- Join the Small Biz PR Facebook Group to get the best PR Tips
- Download the 10 ways to get free PR for your small business
In this episode, I am sharing the top three things that I hear all the time from founders that are preventing them from securing media features.
TOPICS WE COVER IN THIS EPISODE:
- Common limiting beliefs that founders carry around
- The number one way to protect yourself from others stealing your ideas
- How to remember that you are the expert
- Why you don’t need to have everything figured out before you start
Resources Mentioned:
- Connect with Gloria Chou on LinkedIn: https://www.linkedin.com/in/gloriaychou
- Join Gloria Chou's PR Community: https://www.facebook.com/groups/428633254951941
If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass.
Additional Resources:
Previous Episode

How to Manage Time Like a 7-Figure Entrepreneur and Make More While Working Less with Business Coach Rick Mulready
- Watch the #1 PR Secrets Masterclass to get you featured for free in 30 days
- Join the Small Biz PR Facebook Group to get the best PR Tips
- Download the 10 ways to get free PR for your small business
This is a really important conversation for any entrepreneur to hear - it doesn’t matter if your business is brand new or if it has been around for years. The topics of mindset, control, delegation, diversity, and more in this episode will help you manage your time, manage your team and ultimately, grow your business with less hustle.TOPICS WE COVER IN THIS EPISODE:
- Tips for optimizing your mindset and time
- What a time audit is and how it can benefit you
- How letting go of control and your ego can help you delegate better
- Overcoming fears around your own money or decisions
- Putting parameters in place to safeguard your business
- Being more conscious when it comes to diversity, equity, and inclusion
Resources Mentioned:
- Visit Rick’s Website: www.rickmulready.com
- Follow Rick on Instagram: https://www.instagram.com/rickmulready
- Follow Rick on Facebook: https://www.facebook.com/rmulready
- Listen to Rick’s Podcast: https://rickmulready.com/category/aoobpodcast/
- Connect with Gloria Chou on LinkedIn: https://www.linkedin.com/in/gloriaychou
- Join Gloria Chou's PR Community: https://www.facebook.com/groups/428633254951941
If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass.
Additional Resources:
Next Episode

How to Grow Your eCommerce Product to 6 Figures with Product Expert Kerrie Fitzgerald
- Watch the #1 PR Secrets Masterclass to get you featured for free in 30 days
- Join the Small Biz PR Facebook Group to get the best PR Tips
- Download the 10 ways to get free PR for your small business
Our special guest, Kerrie Fitzgerald, is teaching you things like how to collaborate with influencers without paying them, leverage your email list, and create customer superfans. Trust me, this information is invaluable because the world of online shopping is only going to continue to grow.
TOPICS WE COVER IN THIS EPISODE:
- Why you should consider launching a physical product
- Utilizing the audience you already have
- How to compete in the sea of people on social media
- The mindset of a six-figure business owner
- Focusing on one social channel to connect with your audience
- The importance of getting traction on Google
- How to collaborate with the right influencers
- Making it easy for people to buy from you
- Using coupons to get more revenue
- How to leverage the power of an email list
- Why people want authenticity
Resources Mentioned:
- Visit Kerrie’s Website: http://www.kerriefitzgerald.com
- Follow Kerrie on Instagram: http://www.instagram.com/kerrie.a.fitzgerald
- Listen to Kerrie’s Podcast: http://www.kerriefitzgerald.com/podcast
- Get Kerrie’s Signature Course for E-Commerce Brands: https://marketing-by-kerrie.mykajabi.com/SlayandScaleProductAcademy
- Connect with Gloria Chou on LinkedIn: https://www.linkedin.com/in/gloriaychou
- Join Gloria Chou's PR Community: https://www.facebook.com/groups/428633254951941
If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass.
Additional Resources:
Small Business PR - 3 Things to Give Up In Order to Get PR for Your Small Business
Transcript
SBPR Episode 17 Final-1.mp3
Speaker1: [00:00:00] If you know that this year is the year you are ready to go big with your message and get media features, but you're worried that someone might steal your idea, or maybe you don't have the delivery and fulfillment process ready for your customers. Well, this episode, my friends, is for you because I am sharing the top three things I hear all the time from founders that's preventing them from securing media features. Hey, friends, I'm Gloria Ch
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