Episode 282 / Nick Goodchild / PVH Corp. / Vice President, Global Transformation

01/28/25 • 25 min

What if your manager was your therapist?

On the latest podcast episode, we talk about therapy leadership: understanding your team, letting them have cathartic moments, and being attuned to the emotional impact of everyday work in the world of fashion marketing. Tune in to hear from Nick Goodchild, VP of Global Transformation at PVH Corp, as he explains his shiny new object and gives us some of his top data driven marketing tips.

What if your manager was your therapist?

Previous Episode

Episode 281 / Liam Branaghan / Uber / Performance Marketing Strategy Lead (Delivery, EMEA)

What purpose drives your marketing team? And how is it aligned to the broader organisation's goals? How often do you review it? Purpose in marketing is Liam Branaghan's shiny new object. On the podcast, we discuss how brands can use it as a North Star to inform strategy and successful implementation. Tune in to listen to Uber's Performance Marketing Strategy Lead for Delivery across EMEA share his top tips.

Next Episode

Episode 283 / Eric Melis / PepsiCo / Vice President - Global Brand Marketing Pepsi, 7UP, Mountain Dew and Mirinda

PepsiCo's Eric Melis thinks there's never been a better time to be in marketing as brands are focused more than ever on truly understanding consumers and their passion points. He attributes PepsiCo's success to tapping into the intersection of passion points (his shiny new object) to really connect with audiences on the basis of their interests. He also shares data driven marketing tips about putting progress before perfection, being curious and proactive, and sticking with brand messages (consistency pays off).

Shiny New Object - a Marketing Podcast - Episode 282 / Nick Goodchild / PVH Corp. / Vice President, Global Transformation

Transcript

Nick Goodchild00:00:00.000

When we left the room, we hadn't solved any of our problems, but I could tell that we just reset the process. We'd managed to effectively as a group, not just me, but as a group, we had cleared the blockers, behavioral blockers, really, and that we were able to go out and live to fight another

Speaker00:00:17.000

Are you a fitness loving foodie? Then defy snacks day.

00:00:26.149

is for you.