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Rocky Mountain Marketing- Digital Marketing, Social Media for Entrepreneurs - Podcasting Level Up: The Ladder Framework to Growth and Money

Podcasting Level Up: The Ladder Framework to Growth and Money

03/26/24 • 44 min

2 Listeners

Rocky Mountain Marketing- Digital Marketing, Social Media for Entrepreneurs

ARE YOU READY TO GROW YOUR AUDIENCE AND GET MORE CUSTOMERS USING PODCASTS AND SHOWS? https://www.growtheshowlive.com/katie


If you're feeling frustrated because your podcast isn't growing and you can't figure out why, then you are not alone! You might be putting in a lot of effort into promoting your show, but the audience just isn't growing as you hoped. It can be disheartening to see stagnant growth despite your best efforts. But what if I told you there's a different approach that could turn things around? Let's dive into some game-changing strategies to unlock the growth potential of your podcast and take it to new heights.


My special guest is Kevin Chemidlin. Kevin is the host of "Grow the Show" podcast. He brings a wealth of experience and expertise in podcast growth and monetization. His journey from a side hustle podcaster to a full-time creator demonstrates his in-depth knowledge of the strategies essential for successful podcasting. With a background in software and a strong entrepreneurial drive, Kevin has effectively leveraged social media, transitioned from a traditional job to full-time podcasting, and emphasized the importance of a clear podcast premise for achieving remarkable success. Through his "Grow the Show" Podcast and engaging podcast content, Kevin continues to offer invaluable insights and practical guidance, empowering aspiring podcasters to enhance audience engagement and successfully monetize their podcasts.


In this episode, you will be able to:

  • Implementing Growth Strategies for Podcast Listenership
  • Maximizing Podcast Monetization through Audience Engagement
  • Crafting a Clear Podcast Premise for Success
  • Amplifying Podcast Reach with Social Media
  • Navigating the Transition to Full-Time Podcasting

The key moments in this episode are:

00:00:00 - Introduction to Podcasting Revolution


00:02:43 - Kevin's Journey from Side Hustle to Full-Time Podcaster


00:09:31 - Learning to Grow and Monetize the Show


00:10:02 - Key Strategies for Growing a Podcast


00:12:08 - The Value of Podcast Downloads vs. Social Media Views


00:13:15 - Engaging with Online Communities


00:14:48 - Utilizing Social Media for Podcast Promotion


00:16:23 - The Four Step Podcast Success Ladder


00:17:48 - Understanding Growth Problems in Podcasting


00:24:15 - Level one: Clear Unique Premise


00:26:56 - Level two: Retention Over Growth


00:29:51 - Consistency and Strategy


00:30:37 - Growth Strategies


00:34:50 - Podcast Guesting Strategy


00:35:44 - Importance of Starting Small


00:37:12 - Monetization Strategy


00:39:50 - Importance of Audience Engagement


00:42:46 - Strategy for Successful Podcasting


Visit Kevin Chemidlin’s social media pages:

Website: https://growtheshow.com/

Linkedin: https://www.linkedin.com/in/kevinchemidlin/

Instagram: https://www.instagram.com/kevinchemidlin

Facebook Group: https://www.facebook.com/groups/growtheshow


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcastcoach #podcaststrategy #growtheshow #monetization


Hosted on Acast. See acast.com/privacy for more information.

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ARE YOU READY TO GROW YOUR AUDIENCE AND GET MORE CUSTOMERS USING PODCASTS AND SHOWS? https://www.growtheshowlive.com/katie


If you're feeling frustrated because your podcast isn't growing and you can't figure out why, then you are not alone! You might be putting in a lot of effort into promoting your show, but the audience just isn't growing as you hoped. It can be disheartening to see stagnant growth despite your best efforts. But what if I told you there's a different approach that could turn things around? Let's dive into some game-changing strategies to unlock the growth potential of your podcast and take it to new heights.


My special guest is Kevin Chemidlin. Kevin is the host of "Grow the Show" podcast. He brings a wealth of experience and expertise in podcast growth and monetization. His journey from a side hustle podcaster to a full-time creator demonstrates his in-depth knowledge of the strategies essential for successful podcasting. With a background in software and a strong entrepreneurial drive, Kevin has effectively leveraged social media, transitioned from a traditional job to full-time podcasting, and emphasized the importance of a clear podcast premise for achieving remarkable success. Through his "Grow the Show" Podcast and engaging podcast content, Kevin continues to offer invaluable insights and practical guidance, empowering aspiring podcasters to enhance audience engagement and successfully monetize their podcasts.


In this episode, you will be able to:

  • Implementing Growth Strategies for Podcast Listenership
  • Maximizing Podcast Monetization through Audience Engagement
  • Crafting a Clear Podcast Premise for Success
  • Amplifying Podcast Reach with Social Media
  • Navigating the Transition to Full-Time Podcasting

The key moments in this episode are:

00:00:00 - Introduction to Podcasting Revolution


00:02:43 - Kevin's Journey from Side Hustle to Full-Time Podcaster


00:09:31 - Learning to Grow and Monetize the Show


00:10:02 - Key Strategies for Growing a Podcast


00:12:08 - The Value of Podcast Downloads vs. Social Media Views


00:13:15 - Engaging with Online Communities


00:14:48 - Utilizing Social Media for Podcast Promotion


00:16:23 - The Four Step Podcast Success Ladder


00:17:48 - Understanding Growth Problems in Podcasting


00:24:15 - Level one: Clear Unique Premise


00:26:56 - Level two: Retention Over Growth


00:29:51 - Consistency and Strategy


00:30:37 - Growth Strategies


00:34:50 - Podcast Guesting Strategy


00:35:44 - Importance of Starting Small


00:37:12 - Monetization Strategy


00:39:50 - Importance of Audience Engagement


00:42:46 - Strategy for Successful Podcasting


Visit Kevin Chemidlin’s social media pages:

Website: https://growtheshow.com/

Linkedin: https://www.linkedin.com/in/kevinchemidlin/

Instagram: https://www.instagram.com/kevinchemidlin

Facebook Group: https://www.facebook.com/groups/growtheshow


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#podcastcoach #podcaststrategy #growtheshow #monetization


Hosted on Acast. See acast.com/privacy for more information.

Previous Episode

undefined - How I Beat Content Burnout and Stayed Consistent on Social Media

How I Beat Content Burnout and Stayed Consistent on Social Media

If you're feeling overwhelmed by the pressure to constantly create engaging content, struggling to maintain consistency, and finding it hard to engage with your audience on social media, then you are not alone! The constant need to measure worth by likes, views, and engagement can lead to burnout, making it challenging to stay motivated and creative. Even Julia Roberts faces the same struggle with social media and content creation burnout, proving that it's a widespread issue among business owners and entrepreneurs.


In this episode, you will be able to:


1. Overcoming content creation burnout: Discover effective strategies to reignite your creativity and maintain a consistent flow of engaging content.


2. Mastering social media consistency: Uncover the secrets to staying visible and relevant on social platforms, leading to increased engagement and brand awareness.


3. Maximizing content schedulers: Learn how to streamline your content creation process and effortlessly schedule posts for maximum impact.


4. Engaging with ideal clients: Unlock the key to connecting with your target audience on social media, fostering meaningful interactions and building a loyal community.


5. Repurposing long form content: Explore innovative methods to transform your in-depth content into captivating social media posts, amplifying your reach and impact.


The key moments in this episode are:

00:00:09 - The Silent Struggle of Business Owners


00:02:12 - Content Creation Burnout Statistics


00:05:37 - Impact of Negative Comments


00:10:06 - Overcoming Content Burnout


00:12:56 - Consistency for Community Building


With the right strategy, you can manage the ups and downs of content creation so you don't burn out, but also don't disappear from your audience's radar. What techniques do you use to sustain consistency while giving yourself needed breaks?


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


Hosted on Acast. See acast.com/privacy for more information.

Next Episode

undefined - Are you Meta Verified?: The Perks of Having a Blue Checkmark

Are you Meta Verified?: The Perks of Having a Blue Checkmark

In the fast-paced world of social media, establishing credibility and trust is paramount for businesses and individuals alike. One of the most recognizable symbols of authenticity is the elusive blue checkmark, indicating verified status on platforms like Facebook and Instagram. But is it truly worth the investment?


In this episode, you'll be able to learn:

  • Importance and value of social media verification
  • Personal experience of the host with verification
  • Overview of Meta's updated verification process
  • Benefits of paid verification, including:

Trust-building with followers

Protection against imposters

  • New features for verified users:

Quicker ad reviews

Faster customer support access

Clickable links in reels

Content review for originality

Different verification colors

  • Considerations for business owners regarding the cost and benefits of verification
  • Speculation on the potential impact of enhanced features on user sign-ups

Don't miss this insightful episode on the future of social media verification.


00:00 Is Paying for the Blue Checkmark Worth It?

00:28 The Evolution of Social Media Verification

01:52 Personal Experience with Verification

03:11 New Features in Meta's Verification Program

04:47 Exclusive Benefits for Verified Users

09:13 The Future of Social Media Verification

11:25 Conclusion and Final Thoughts


Learn more about Katie and Next Step Social Communications:


Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab


#bluecheckmark #meta #metaverification #digitalcreators


Hosted on Acast. See acast.com/privacy for more information.

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