The Future of Luxury is Freedom
05/07/19 • 6 min
For centuries luxury brands appealed to our sense of status to sell their goods. But for a new generation of western consumers, the notion of what defines status is changing. The question is can luxury brands change with it.
For centuries luxury brands appealed to our sense of status to sell their goods. But for a new generation of western consumers, the notion of what defines status is changing. The question is can luxury brands change with it.
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