Remarkable Marketing Podcast
Eric Eden
We interview marketers who aspire to be remarkable and they share short stories of the best marketing they have ever done. The goal is for marketers and business leaders who listen to be inspired to do epic marketing.
A relaxed, informative, conversational style podcast that delivers deep value to marketing professionals, entrepreneurs and business owners worldwide.
Episodes are short 10-20 minute episodes (video and audio), recorded remotely at a mutually convenient time, making it convenient for Eric and his guests.
Episodes are distributed on RemarkableMarketing.io, Apple Podcasts, Spotify, YouTube, LinkedIn and to our list of 10,000 followers.
All episodes
Best episodes
Seasons
Top 10 Remarkable Marketing Podcast Episodes
Goodpods has curated a list of the 10 best Remarkable Marketing Podcast episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Remarkable Marketing Podcast for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Remarkable Marketing Podcast episode by adding your comments to the episode page.
What High Impact Marketing Strategies Allow Experts to Earn $1 Million a Year?
Remarkable Marketing Podcast
04/21/24 • 30 min
How do experts get paid what they are worth for their advice? In this episode, our guest, Ann Carden, a successful marketing leader and CEO of an attraction marketing and media agency, shares her experience and strategies in helping clients build high-end, premium businesses.
She discusses the importance of strategic marketing, including online positioning to eliminate competition and scalable speaking to reach and engage high-value clients. Ann shares stories about how she has helped entrepreneurs 10X their business and get paid $1 Million a year.
Additionally, she outlines her approach to hosting high-impact marketing strategies, such as virtual events and mansion retreats, to drive significant revenue growth and establish authority in the industry. The conversation also covers critical aspects of client engagement, premium branding, and creating lucrative offers, highlighting the significance of quality over quantity in business practices.
Expert in You
Ann's Podcast - Expert in You
00:17 Unveiling the Secrets to High-End Business Success
01:39 Mastering Marketing: Strategies for Premium Client Acquisition
03:05 The Power of Scalable Speaking and High Impact Marketing
05:24 Revolutionizing Revenue: The Art of High-Value Virtual Events
09:17 Building a Premium Brand: Strategies for Standing Out
21:32 Simplifying Sales: The Key to Premium Pricing
Visit the Remarkable Marketing Podcast Website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Visit the Remarkable Marketing Podcast on LinkedIn
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
Strategies for Mastering Instagram for Business & Personal Branding
Remarkable Marketing Podcast
05/08/24 • 21 min
We discuss how you can master the Instagram channel for business and personal branding in today's episode
In this episode, Corey Walker, a seasoned marketing agency owner and co-author of 'Instagram for Dummies' & 'Instagram for Business for Dummies', shares her insights into social media marketing, with a focus on Instagram. With 18 years of experience, Corey emphasizes the importance of digital evolution in marketing strategies, particularly for small businesses. She highlights a successful marketing campaign called 'employee spotlight' for a healthcare client, showcasing the value of recognizing all staff members, not just the doctors, which significantly boosted engagement. Corey discusses the reasons behind choosing Instagram as the focus of her books, the importance of consistency in posting, and the recent algorithm updates aimed at helping smaller creators. She offers advice on content creation, like leveraging reels and carousels, for increased engagement and better algorithm ranking. The conversation also covers the potential impact of TikTok's uncertainties on Instagram's popularity and ends with tips for building a successful Instagram presence, including the importance of engaging meaningfully with others' content.
Eric also reveals his favorite job is being social media manager for his French Bulldog's Instagram page. Corey gives Eric advice on how to take his bulldog fan page to the next level.
Check our Corey's Web Site and Books
Follow Eric's French Bulldog Lexi on Instagram
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
00:25 Corey's Journey: From Traditional to Digital Marketing
01:27 Spotlighting the Unsung Heroes: A Marketing Success Story
03:55 The Power of Employee Spotlights in Marketing
05:43 Diving into Instagram: Books, Business, and Bulldogs
08:01 Maximizing Instagram for Business: Strategies and Insights
15:58 The Future of Instagram and Social Media Trends
18:16 Engagement and Success on Instagram: Final Tips
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
How Ambitious Brands Get it Done with Fewer Resources and Less Time with Good Marketing
Remarkable Marketing Podcast
08/02/24 • 17 min
Ever wondered how to achieve marketing success when you have very limited time and resources? Tune in as we chat with Emily, a fractional CMO and the brains behind the Good Marketing Club, who reveals the secrets to transforming average marketing into captivating storytelling. Emily shares her mission to help ambitious founders achieve their vision, drawing from her dynamic experience, including a standout Christmas campaign for Iceland that defied budget constraints and time pressures. Discover how the right mix of videos, influencer partnerships, social media and digital marketing can rejuvenate a brand. Learn the power of creativity and collaboration in overcoming marketing challenges.
In today's episode, we unpack the essence of effective marketing strategies with Emily, highlighting the necessity of challenging conventions and encouraging healthy debate within teams. We'll explore how to understand and connect with your audience by addressing their concerns with empathy and creativity. Emily emphasizes the value of having a unique perspective and ensuring your marketing resonates deeply with your target audience. Plus, find out why good marketing should be as enjoyable as it is impactful, and learn about resources like the Good Marketing Club for those ready to elevate their marketing game. Don't miss this blend of inspiration, strategy, and practical advice!
Emily Dunlop on LinkedIn
The Good Marketing Club
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
How to Build an Innovation Culture and Make Innovation Happen in Marketing
Remarkable Marketing Podcast
11/14/24 • 31 min
How did Nick, the CEO of the world's largest innovation software company, IdeaScale, transition from the high-paced world of Wall Street to leading the charge in innovation? Join us as we uncover Nick's remarkable journey and gain insights into how IdeaScale leverages crowdsourcing to unlock new ideas and foster creativity within organizations. Nick reveals how his strategic approach to organic marketing, focusing on high-quality content, has elevated IdeaScale to the forefront of the innovation software landscape. Get ready to learn from the master himself as we discuss the secrets behind crafting an effective SEO strategy that prioritizes content over costly advertising.
Discover the art of keyword targeting and content creation in today's competitive digital arena through an enlightening conversation with Nick. We delve into the strategies that have allowed IdeaScale to thrive amidst increasing competition and complex algorithms, emphasizing the significance of quality content as a sustainable growth tool. As paid advertising yields diminishing returns, hear how the strategic deployment of organic resources has led to meaningful brand engagement and increased customer acquisition for IdeaScale.
In the final segment, we explore the mindset required to cultivate innovation and efficiency within a growing company. Nick shares the importance of making ROI-based decisions and encourages leaders to embrace small experiments for quick iteration and scaling. With examples that range from minor changes like adding the word "submit" to a button, to the continuous release of new features, we uncover how small adjustments can lead to significant improvements. As we conclude, we discuss the power of education in building lasting customer relationships and the importance of genuine problem-solving in marketing strategies.
Check out IdeaScale
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
How Chief Marketing Officers Drive Billions in Value for Their Company
Remarkable Marketing Podcast
11/14/24 • 18 min
Today we discuss how marketers can drive billions in value with Joelle Kaufman, a CMO and CRO from Silicon Valley with 25 years experience. Joelle shares her expertise on how smaller companies can punch above their weight in the eyes of enterprise clients. We explore her pivotal experience at Bloom reach, where a groundbreaking insight about product searches—more starting on Amazon than Google—propelled the company's PR and social media presence to new heights.
Joelle discusses the evolution of the next generation of Chief Marketing Officers - "CMO 3.0," emphasizing the strategic use of AI for competitive insights without sacrificing data authenticity. Her journey offers a masterclass in creating significant marketing value and staying ahead in a competitive landscape.
Aspiring CMOs, this one's for you. Joelle shares indispensable advice on carving out a successful marketing career, highlighting the importance of diverse experiences, especially in sales. She underscores the value of engaging directly with customers to understand the real-world problems your product can solve.
Joelle shares the five ways marketing leaders can win in 2024.
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
How Marketers and Entrepreneurs Can Love What They Do, Be Passionate, Authentic, and Drive Profits
Remarkable Marketing Podcast
04/06/24 • 20 min
In this episode, Beverly Cornell, an author, podcaster, and marketing expert, discusses her journey from being a marketing VP to becoming an accidental entrepreneur running her own agency. She shares insights into her approach to marketing, emphasizing the importance of understanding one's passion and connecting authentically with customers. Beverly also talks about her book 'Marketing for Entrepreneurs' and her podcast - Spark & Ignite Your Marketing - highlighting the significance of reputation, clarity, and strategy in effective marketing. Beverly shares a story in this episode that illustrates the power of doing what you love, being authentic, and how to focus on marketing strategy instead of just tactics to get the best results.
00:20 Beverly's Journey to Entrepreneurship
01:38 Marketing Insights and Transforming Businesses
05:35 The Importance of Clarity and Authenticity in Marketing
07:26 Rapid Website Development and the Power of Simplicity
13:25 The Role of Passion and Vision in Entrepreneurial Success
16:32 Reputation Management and Growth Strategy
18:36 Exploring the Sparketing Podcast
19:33 Final Thoughts and Resources
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
How do you to Get Millions More From Existing Customers? And Secrets to Winning with Direct Mail, Email Marketing, AI and Podcasts in 2024
Remarkable Marketing Podcast
04/04/24 • 21 min
In this episode, Kendra Corman shares her extensive experience in marketing, podcasting, and AI. She recounts her journey from corporate roles at Jeep and Chrysler to founding her own full-service agency, H2H Consulting, and launching KendraCorman.com for small business marketing training. Kendra discusses a memorable campaign in the B2B insurance sector that achieved over a million dollars in incremental income from existing customers through a direct mail strategy, emphasizing the importance of aligning marketing tactics with business goals. She also addresses the effectiveness of email marketing in today's environment, advocating for permission-based strategies and the significance of trust and value in building subscriber relationships. The discussion then shifts to podcasting, where Kendra highlights the benefits of consistency and providing value to audiences. AI's role in enhancing productivity and creativity in marketing is examined, with examples of how it can streamline processes and generate engaging content. Kendra's insights underscore the evolving landscape of marketing and the power of innovative strategies to achieve business success.
Kendra runs the Imperfect Marketing Podcast
00:21 Kendra's Marketing Journey: From Corporate to Entrepreneurship
01:32 A Marketing Success Story: Maximizing Existing Customer Relationships
05:57 The Power and Challenges of Email Marketing
13:56 Podcasting: A Tool for Trust and Value
17:10 Leveraging AI for Marketing Efficiency
20:13 Closing Thoughts and Encouragement to Explore AI and Podcasting
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
How B2B Marketers Can Avoid Being Boring and Drive Growth
Remarkable Marketing Podcast
04/04/24 • 15 min
In this episode, the guest Mirna, a CMO who has managed over $10 Billion for fortune 500 companies shares her vast experience in tech and marketing, particularly focusing on a successful B2B marketing campaign she led for a large cable company's security services. The campaign, known for its unconventional approach, featured creative and playful elements to engage the audience in a typically serious B2B space and resulted in over $20 Million in sales. Mirna highlights the importance of not being boring in marketing and balancing branded content with direct response. She also discusses her new book, which encourages readers to embrace change as a catalyst for growth, sharing strategies and insights from her career and other executives to inspire entrepreneurs and leaders. The discussion includes thoughts on the impact of the creative campaigns, generating significant awareness, sales, and revenue, and how embracing unconventional methods and change can lead to success.
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
Why are Most Web Sites Terrible? And What is the Best Web Site Strategy?
Remarkable Marketing Podcast
03/31/24 • 19 min
In this episode, James, a seasoned expert in websites and digital marketing, delves into the importance of strategy in creating engaging and effective websites. He emphasizes the need for businesses to invest in digital marketing and highlights common pitfalls, such as the lack of a coherent strategy and focusing on the wrong aspects of digital presence. Sharing a success story, James illustrates how a targeted approach, focusing on specific audiences and leveraging only relevant digital channels like Facebook and email marketing, can DOUBLE a business's performance. He advises on the importance of understanding the audience, creating a buyer's journey, and ensuring quick website load times to enhance user experience and engagement. James also champions a shift from traditional 'call to action' to creating 'pathways' for customers, fostering a more personalized and inviting digital interaction. For businesses looking to improve their digital marketing strategies and website effectiveness, James offers practical insights and actionable advice.
James's open invitation to continue the conversation at VIP Chat With James is your personal gateway to customized advice tailored to launch your online success to new heights.
00:38 Demystifying Digital Marketing
01:10 The Importance of Strategy in Website Design
01:51 Common Website Mistakes and Solutions
03:13 Success Story: Transforming an E-commerce Business
06:02 Focusing on What Works in Digital Marketing
08:11 Creating Effective Websites and Digital Strategies
08:50 Rethinking Calls to Action: Pathways Over Commands
09:43 Maximizing Engagement in the First 20 Seconds
14:09 The Hub and Spoke Strategy for Digital Marketing
16:45 Understanding Your Audience for Remarkable Results
18:12 Connecting with the Expert
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
How to Influence Buyer Behavior Without Feeling Gross and Get 300% Better Marketing Results
Remarkable Marketing Podcast
10/04/24 • 27 min
Discover the power of empathy in marketing with our guest Chris Gray, a behavioral psychologist specializing in marketing known as the Buycologist. With over 30 years of experience in sales and marketing, Chris shares personal stories and insights that reveal how putting aside biases and understanding emotional consumer motivations can revolutionize marketing strategies. This episode promises a deep dive into the art of seeing the world through the consumer's eyes, crafting messaging that truly resonates, and maintaining consistent communication across all touch points.
Explore the essential role of empathy as a catalyst for innovation and influence within the corporate world. Learn from Chris's insights on emotional branding, with top brands and draw inspiration from industry leaders like Microsoft's CEO, who champions empathy as a driver of corporate success and innovation. Discover a practical seven-step process for ethically influencing consumer behavior by understanding motivations and simplifying the buying experience. Whether you're looking to build meaningful customer relationships or drive personal and business growth, this episode reveals how empathy can be strategically harnessed to shape successful and innovative organizations.
Visit the Buycologists's web site.
00:32 Meet Our Expert: Chris Gray
00:04 Defining Empathy in Marketing
02:26 Real-World Application: Dollar Store Case Study
07:03 Challenges and Strategies in Implementing Empathy
12:12 Steps to Influence Customer Behavior
17:42 Emotional Needs in Consumer Behavior
21:05 Empathy in B2B Marketing
25:08 The Role of Empathy in Innovation
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
Show more best episodes
Show more best episodes
FAQ
How many episodes does Remarkable Marketing Podcast have?
Remarkable Marketing Podcast currently has 176 episodes available.
What topics does Remarkable Marketing Podcast cover?
The podcast is about Marketing, Content Marketing, Podcasts, Online Marketing, Digital Marketing, Business, B2B Marketing and Marketing Strategy.
What is the most popular episode on Remarkable Marketing Podcast?
The episode title 'The Entrepreneurial 100 Mile Race: A Story about B2B Marketing Success and Personal Growth' is the most popular.
What is the average episode length on Remarkable Marketing Podcast?
The average episode length on Remarkable Marketing Podcast is 21 minutes.
How often are episodes of Remarkable Marketing Podcast released?
Episodes of Remarkable Marketing Podcast are typically released every 21 hours.
When was the first episode of Remarkable Marketing Podcast?
The first episode of Remarkable Marketing Podcast was released on Jan 31, 2024.
Show more FAQ
Show more FAQ