056: How to focus your messaging on problems, not results, and sell more offers!
Purpose Potential and Power10/11/23 • 30 min
In this episode, I'm giving my insight into one of the biggest shifts coaches often need to make in their messaging to boost sales. One of the most common mistakes I see is prioritising results over problems when you're trying to sell more of your offers, but I also explain in depth why this might go against what you've possibly been taught before! So grab a pen and paper for this powerful marketing episode!
By the end, you'll have:
- Discovered why messaging that starts with client problems is vital for connecting with your community AND attracting new qualified leads.
- Understood how human nature drives the search for problem-solving solutions.
- Discovered how to maintain a balance between addressing problems and offering solutions in your social media posts.
- Have some quick, actionable steps to kickstart your content with core problems and implement today as part of your sales strategy.
Join me in this packed out episode to level up your revenue game!
CLICK THE LINK HERE if you'd love to find out more about my group coaching program, IMPACT, and let's jump on a quick, absolutely-zero-pressure call to learn if it could fill in the two missing skills you need to accelerate your business!
DM me on Instagram here: https://www.instagram.com/helenthacker/
10/11/23 • 30 min
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