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78. [Client Success Story] How Wendy Faust Doubled Her Fundraising Goal
02/06/24 • 46 min
Meet Wendy Faust, the driving force behind the Live Like Lou Foundation and a remarkable client who's shown up with bold and courageous action. Wendy shares not only how she met but doubled her fundraising goal without breaking a sweat!
Wendy boosted donor loyalty and fundraising success by using email marketing to increase her revenue, loyalty, and storytelling.
She lets us in on the secrets of leveraging email marketing, segmenting messages, and the surprising strength found in increased online engagement -- and the data to back it up.
Plus she shares how increasing her email frequency resulted in increasing her email open rate, understanding supporter motivation, and more.
Wendy's invitation to connect extends beyond the microphone, as she encourages us to embrace our journeys and the collective mantra: "We get to do this."
About Wendy Faust
Wendy has more than 20 years of professional experience in nonprofit leadership including corporate communications, fundraising, leadership development, marketing, and administration. Before joining the Live Like Lou Foundation as the organization's Executive Director, Wendy served in executive leadership for organizations including Marian University, Alpha Gamma Delta, and several private high schools in Southern California.
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Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here.
Live Nonprofit Workshop, 4/14 at 1PM EDT - CLICK HERE to save your seat:
Resources:
- Purpose & Profit Club® Coaching Program [Get on the waitlist for bonuses]
- The SPRINT MethodTM: Your shortcut to 10K fundraisers [details here]
- Instagram, LinkedIn, website , weekly newsletter
- [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
May contain affiliate links
Meet Wendy Faust, the driving force behind the Live Like Lou Foundation and a remarkable client who's shown up with bold and courageous action. Wendy shares not only how she met but doubled her fundraising goal without breaking a sweat!
Wendy boosted donor loyalty and fundraising success by using email marketing to increase her revenue, loyalty, and storytelling.
She lets us in on the secrets of leveraging email marketing, segmenting messages, and the surprising strength found in increased online engagement -- and the data to back it up.
Plus she shares how increasing her email frequency resulted in increasing her email open rate, understanding supporter motivation, and more.
Wendy's invitation to connect extends beyond the microphone, as she encourages us to embrace our journeys and the collective mantra: "We get to do this."
About Wendy Faust
Wendy has more than 20 years of professional experience in nonprofit leadership including corporate communications, fundraising, leadership development, marketing, and administration. Before joining the Live Like Lou Foundation as the organization's Executive Director, Wendy served in executive leadership for organizations including Marian University, Alpha Gamma Delta, and several private high schools in Southern California.
-
Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here.
Live Nonprofit Workshop, 4/14 at 1PM EDT - CLICK HERE to save your seat:
Resources:
- Purpose & Profit Club® Coaching Program [Get on the waitlist for bonuses]
- The SPRINT MethodTM: Your shortcut to 10K fundraisers [details here]
- Instagram, LinkedIn, website , weekly newsletter
- [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
May contain affiliate links
Previous Episode
77. Psychology of Inspiring Action: The Role of Audience and Influence
Let's explore what inspires action. We emphasize the importance of the audience and the impact of influence -- with the rise of Stanley's $40 insulated cup to a $2,000 eBay sensation.
The key to this transformation was shifting the target audience, but influence played a pivotal role.
But audience alone isn't the whole story. The colossal revenue spike was driven by the potent force of influence. Two influencers played a pivotal role in changing the game for Stanley, demonstrating the tremendous impact of an endorsement from a trusted source, whether it's a blogger, a wellness leader, a coach, a mentor, or even a celebrity. These endorsements can translate into millions.
So, while spending thousands on a cup might seem bananas, the underlying strategy is accessible to you. It's about embracing the power of digital ambassadors and influencers, who could become your most influential digital Social Street TeamTM. The key lies in taking that crucial first step towards harnessing the power of influence for your mission.
Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here.
Resources:
- Purpose & Profit Club® Coaching Program [Get on the waitlist for bonuses]
- The SPRINT MethodTM: Your shortcut to 10K fundraisers [details here]
- Instagram, LinkedIn, website , weekly newsletter
- [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
May contain affiliate links
Next Episode
79. Boosting Fundraising: Choosing Between a Coach vs. Consultant
Are you struggling to secure the funding your organization needs or ready to scale past last year's revenue? Wondering whether a coach or a consultant can help you break through those fundraising barriers? This conversation is for you!
We'll dissect the roles of coaches and consultants and how they can specifically tackle your nonprofit's challenges. Whether it's donor fatigue, ineffective campaigns, or the need for sustainable strategies, we're here to guide you. By the end of this episode, you'll have a clear path forward to boost your fundraising results and leave those pain points behind.
This episode peels back the layers of consultancy approaches, from hands-on corporate strategies to the empowering support systems offered by coaching. Whether you're looking to sharpen your skill set or seeking motivation and accountability, you'll find practical wisdom here that resonates with your journey.
Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here.
Live Nonprofit Workshop, 4/14 at 1PM EDT - CLICK HERE to save your seat:
Resources:
- Purpose & Profit Club® Coaching Program [Get on the waitlist for bonuses]
- The SPRINT MethodTM: Your shortcut to 10K fundraisers [details here]
- Instagram, LinkedIn, website , weekly newsletter
- [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
May contain affiliate links
Purpose & Profit Club® – The Nonprofit Fundraising Podcast - 78. [Client Success Story] How Wendy Faust Doubled Her Fundraising Goal
Transcript
Welcome to the Purpose and Profit Club podcast for nonprofit leaders , mission-driven creatives and social entrepreneurs . Get ready to stop dreaming and start doing . Here , ideas become action . We prioritize purpose and profit . You ready ? Let's go
ChristinaAll right . Welcome to the podcast . Wendy Faust , I'm so excited to have you here . You're
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