5 Big Mistakes to Avoid When Publishing Your Book
01/29/25 • 25 min
5 Biggest Mistakes to Avoid When Self-Publishing Your Book
Write, Edit, & Publish Podcast
Episode 02
In this episode of the Write, Edit, and Publish podcast, I'm thrilled to guide you through the intricacies of self-publishing with expert insights and strategies. Join me, Lynn Smargis, as we delve into the essential steps every aspiring author needs to master for a successful publishing journey. We'll start by discussing the critical mistakes to avoid, such as the importance of creating a solid outline before diving into your manuscript. Think of it as your book's GPS, ensuring a logical progression and helping you identify content gaps.
Next, we’ll explore the art of targeting your audience by crafting a detailed reader avatar. Understanding your ideal reader’s demographics, lifestyle, and pain points is key to creating content that truly resonates. I can't stress enough the significance of professional editing—skipping this step is like showing up to a job interview in pajamas. A polished manuscript is vital for credibility and success.
We'll also talk about the power of a professionally designed book cover. It's your book's first impression and can make or break a sale. Lastly, I’ll address the misconception that the work ends once your book is published. Proactive marketing strategies should start at least six months in advance, including social media, virtual tours, and book signings. Tune in to transform your self-publishing journey into a fulfilling adventure of creativity and strategy. Keep writing, stay focused, and let's make your publishing dreams a reality!
Publishing Resources
Find out more about Ghostwriting at Write For You
Jump into publishing your first book at Unicorn Publishing Company
Start on your author journey today by Booking a Discovery Call
Get funded for your creative project using the book 9 Stumbling Blocks Preventing Creatives from Tapping into Grant Funds
Disclaimer: The information in this podcast is for educational and informational purposes only. The content shared by the host, guests, and any affiliates is not intended to substitute for professional legal or financial advice or any professional advice specific to your situation. Always seek the advice of a qualified professional with any questions you may have.
The opinions expressed on the show by the host or guests are those of the individuals and do not necessarily reflect the views of Unicorn Publishing Company. Unicorn Publishing Company, the host, guests, and affiliates are not responsible or liable for any decisions made by listeners or actions taken hereto based on the information discussed in this podcast. By listening to this podcast, you acknowledge and agree to release Unicorn Publishing Company, the host, affiliates, and guests from any liability.
5 Biggest Mistakes to Avoid When Self-Publishing Your Book
Write, Edit, & Publish Podcast
Episode 02
In this episode of the Write, Edit, and Publish podcast, I'm thrilled to guide you through the intricacies of self-publishing with expert insights and strategies. Join me, Lynn Smargis, as we delve into the essential steps every aspiring author needs to master for a successful publishing journey. We'll start by discussing the critical mistakes to avoid, such as the importance of creating a solid outline before diving into your manuscript. Think of it as your book's GPS, ensuring a logical progression and helping you identify content gaps.
Next, we’ll explore the art of targeting your audience by crafting a detailed reader avatar. Understanding your ideal reader’s demographics, lifestyle, and pain points is key to creating content that truly resonates. I can't stress enough the significance of professional editing—skipping this step is like showing up to a job interview in pajamas. A polished manuscript is vital for credibility and success.
We'll also talk about the power of a professionally designed book cover. It's your book's first impression and can make or break a sale. Lastly, I’ll address the misconception that the work ends once your book is published. Proactive marketing strategies should start at least six months in advance, including social media, virtual tours, and book signings. Tune in to transform your self-publishing journey into a fulfilling adventure of creativity and strategy. Keep writing, stay focused, and let's make your publishing dreams a reality!
Publishing Resources
Find out more about Ghostwriting at Write For You
Jump into publishing your first book at Unicorn Publishing Company
Start on your author journey today by Booking a Discovery Call
Get funded for your creative project using the book 9 Stumbling Blocks Preventing Creatives from Tapping into Grant Funds
Disclaimer: The information in this podcast is for educational and informational purposes only. The content shared by the host, guests, and any affiliates is not intended to substitute for professional legal or financial advice or any professional advice specific to your situation. Always seek the advice of a qualified professional with any questions you may have.
The opinions expressed on the show by the host or guests are those of the individuals and do not necessarily reflect the views of Unicorn Publishing Company. Unicorn Publishing Company, the host, guests, and affiliates are not responsible or liable for any decisions made by listeners or actions taken hereto based on the information discussed in this podcast. By listening to this podcast, you acknowledge and agree to release Unicorn Publishing Company, the host, affiliates, and guests from any liability.
Previous Episode
Transform Your Book Idea into a Nonfiction Masterpiece
1 RecommendationsTransform Your Book Idea into a Nonfiction Masterpiece
Write, Edit, & Publish Podcast
Season 01 Episode 01
Welcome to the debut episode of the "Write, Edit, and Publish" podcast! I'm Lynn Smargis, your host and guide on this exciting journey to turn your nonfiction book idea into a published masterpiece. Whether you're a thought leader, speaker, or executive, this podcast is your go-to resource for mastering the art of writing and navigating the complex publishing world.
In this episode, I’ll give you an overview of the upcoming episodes which will lay the groundwork for your writing success by sharing insider tips and actionable advice. From cultivating effective writing habits to demystifying the publishing process, you'll learn everything you need to bring your book dreams to life. Plus, get a sneak peek into our upcoming episodes featuring industry experts and inspiring success stories.
Don't miss our interactive Q&A segment, where I answer your burning questions about writing and publishing. Whether you're looking to avoid costly mistakes or seeking to gain confidence in your storytelling, this podcast will equip you with the knowledge and inspiration to achieve your goals.
Join me and embark on this publishing adventure. Hit that follow button and tune in next week for our episode on the "Five Biggest Mistakes to Avoid When Publishing Your Book." Let's transform your idea into a book reality together!
Publishing Resources
Find out more about Ghostwriting at Write For You
Jump into publishing your first book at Unicorn Publishing Company
Start on your author journey today by Booking a Discovery Call
Get funded for your creative project using the book 9 Stumbling Blocks Preventing Creatives from Tapping into Grant Funds
Disclaimer: The information in this podcast is for educational and informational purposes only. The content shared by the host, guests, and any affiliates is not intended to substitute for professional legal or financial advice or any professional advice specific to your situation. Always seek the advice of a qualified professional with any questions you may have.
The opinions expressed on the show by the host or guests are those of the individuals and do not necessarily reflect the views of Unicorn Publishing Company. Unicorn Publishing Company, the host, guests, and affiliates are not responsible or liable for any decisions made by listeners or actions taken hereto based on the information discussed in this podcast. By listening to this podcast, you acknowledge and agree to release Unicorn Publishing Company, the host, affiliates, and guests from any liability.
Next Episode
Book Marketing 101 - What Every New Author Needs to Know
Book Marketing 101 - What Every New Author Needs to Know
Write, Edit, & Publish Podcast
Episode 03
In this episode of Write, Edit, & Publish, I'm thrilled to guide you through the art of book marketing. Let’s unravel the secrets to successful book marketing, focusing on strategies to maximize your book's visibility even before it hits the shelves.
We'll start with the basics, emphasizing the importance of crafting a marketing plan six months ahead of your book launch. Avoid the holiday rush in December and consider launching in January, May, or September for better visibility. Discover how to build buzz through pre-launch activities like creating an author website, engaging early reviewers, and enhancing your social media presence. I also share insights on leveraging podcasts for promotion while cautioning against third-party services that promise podcast opportunities.
In the second half, we dive into effective strategies using your existing platforms. Learn how short videos for each chapter and collaborations with influencers can elevate your book's reach. I stress the importance of obtaining early reviews as social proof and maintaining momentum post-launch with tools like calendars or checklists. Remember, book marketing is a marathon, not a sprint, and consistency is key.
If you have questions about publishing or ideas for future episodes, visit my ghostwriting website, listed below, and fill out the contact form. Join me next week as we explore ghostwriting, from what to ask to how to work with a ghostwriter. Until then, keep writing and sharing your stories with the world!
Publishing Resources
Find out more about Ghostwriting at Write For You
Jump into publishing your first book at Unicorn Publishing Company
Start on your author journey today by Booking a Discovery Call
Get funded for your creative project using the book 9 Stumbling Blocks Preventing Creatives from Tapping into Grant Funds
Find and become a guest when you sign up for Podmatch
Disclaimer: The information in this podcast is for educational and informational purposes only. The content shared by the host, guests, and any affiliates is not intended to substitute for professional legal or financial advice or any professional advice specific to your situation. Always seek the advice of a qualified professional with any questions you may have.
The opinions expressed on the show by the host or guests are those of the individuals and do not necessarily reflect the views of Unicorn Publishing Company. Unicorn Publishing Company, the host, guests, and affiliates are not responsible or liable for any decisions made by listeners or actions taken hereto based on the information discussed in this podcast. By listening to this podcast, you acknowledge and agree to release Unicorn Publishing Company, the host, affiliates, and guests from any liability.
Publishing for Professionals - 5 Big Mistakes to Avoid When Publishing Your Book
Transcript
00:04 - Lynn (Host)
Hi, friends and future authors, this is Lynn Smarges and I am the owner of Unicorn Publishing Company and I am the ghostwriter at Unicorn Publishing Company. I am so excited to bring you another episode of the Write, edit and Publish podcast. This podcast is designed for thought leaders and speakers and professionals who are looking to write their own book. You're not in writing because you are writing to make money. You are writing because you understand the value o
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/publishing-for-professionals-626058/5-big-mistakes-to-avoid-when-publishing-your-book-83994148"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to 5 big mistakes to avoid when publishing your book on goodpods" style="width: 225px" /> </a>
Copy