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Pros & Content Brief - Roundtable: What's Working & What's Not

Roundtable: What's Working & What's Not

05/08/20 • 119 min

Pros & Content Brief

Anda Gansca (CEO & Co-founder of Knotch) & Rachel Tipograph (CEO & Founder of MikMak) host their fourth roundtable of brand leaders. In this discussion, our panelists discuss what has and what hasn't worked in regards to their responses to the COVID-19 crisis.

We hope you enjoy this roundtable. And we'd like to thank our guest panelists:

Joy Falotico (Ford)

Andrew Weir (Pernod Ricard)

Ross Martin (Known)

Lauren Weinberg (Square)

Reggie Walker (PwC)

Michael Lacorazza (Wells Fargo)

Raja Rajamannar (Mastercard)

Erika Serow (Bain)

Carla Hassan (Citi)

Tariq Hassan (Petco)

This episode was recorded on April 9, 2020

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Anda Gansca (CEO & Co-founder of Knotch) & Rachel Tipograph (CEO & Founder of MikMak) host their fourth roundtable of brand leaders. In this discussion, our panelists discuss what has and what hasn't worked in regards to their responses to the COVID-19 crisis.

We hope you enjoy this roundtable. And we'd like to thank our guest panelists:

Joy Falotico (Ford)

Andrew Weir (Pernod Ricard)

Ross Martin (Known)

Lauren Weinberg (Square)

Reggie Walker (PwC)

Michael Lacorazza (Wells Fargo)

Raja Rajamannar (Mastercard)

Erika Serow (Bain)

Carla Hassan (Citi)

Tariq Hassan (Petco)

This episode was recorded on April 9, 2020

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Previous Episode

undefined - Gaston Vaneri (SVP Brand at Cox Communications)

Gaston Vaneri (SVP Brand at Cox Communications)

Today on Pros & Content, we’re joined by Gaston Vaneri (SVP, Brand at Cox Communications). An early advocate for content, Gaston proved its worth with some of the first branded viral videos.

In joining Cox Communications, he entered a multi-billion dollar company with a powerful product, innovative culture... and almost no brand recognition. He speaks with Anda about elevating and differentiating that brand through intelligent, incremental movements. And the surprising effect of not taking risks.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Next Episode

undefined - Roundtable: Adapting to the New Normal

Roundtable: Adapting to the New Normal

Today on Pros & Content, the fifth in our series of online roundtables. Over the past months, we’ve heard from incredibles leaders from every industry about their initial reactions to the COVID-19 crisis.

Now, we’re going a step further, and asking them about what their plans are for the months ahead. And, what that means for their businesses and customers.

Once again hosted by Anda Gansca and Rachel Tipograph, this episode was recorded on April 16, 2020

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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