Throwback: Have We Told You Lately That We Love You with Kate Bradley-Chernis

01/17/24 • 60 min

In this throwback episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Kate Bradley-Chernis, Co-Founder and CEO of Lately. Kate explains how AI can be one of your greatest tools for content creation and marketing.

Episode Highlights:

Kate talks about her music background and her experience being in a radio station. (3:18)
Kate shares that she used to own a marketing agency. (12:28)
Kate shares how a medical condition led her to first use a dictation software and why it was a game changer for her. (17:07)
Kate shares her background and how she started her first company. (24:40)
Kate explains why Lately is working successfully. (29:15)
Kate talks about how to make sure you have the correct content system. (36:41)
Kate shares what she does after leading people to their successful path. (45:06)
Kate shares the most magical questions that are very important. (48:29)
Kate explains the biggest mistakes she sees people make when creating content. (50:49)
Kate talks about her motivation to overcome all the challenges she has faced in the past. (54:58)

Tweetable Quotes:

“So the goal is to help you, any brand, any person create more effective social media messaging, that actually gets people to click or reshare in a way that you can, you can track it.” - Kate Bradley-Chernis
“Content that moves people moves mountains, it just does, and are you doing that? If you're not, then you're winking in the dark. That's an old marketing adage. Nobody can see it.” - Kate Bradley-Chernis
“Set yourself up for success and put yourself in the position to do the things you do best and surround yourself with people who can fill in the blanks for you.” - Kate Bradley-Chernis

Resources Mentioned:

Episode Highlights:

Kate talks about her music background and her experience being in a radio station. (3:18)
Kate shares that she used to own a marketing agency. (12:28)
Kate shares how a medical condition led her to first use a dictation software and why it was a game changer for her. (17:07)
Kate shares her background and how she started her first company. (24:40)
Kate explains why Lately is working successfully. (29:15)
Kate talks about how to make sure you have the correct content system. (36:41)
Kate shares what she does after leading people to their successful path. (45:06)
Kate shares the most magical questions that are very important. (48:29)
Kate explains the biggest mistakes she sees people make when creating content. (50:49)
Kate talks about her motivation to overcome all the challenges she has faced in the past. (54:58)

Tweetable Quotes:

“So the goal is to help you, any brand, any person create more effective social media messaging, that actually gets people to click or reshare in a way that you can, you can track it.” - Kate Bradley-Chernis
“Content that moves people moves mountains, it just does, and are you doing that? If you're not, then you're winking in the dark. That's an old marketing adage. Nobody can see it.” - Kate Bradley-Chernis
“Set yourself up for success and put yourself in the position to do the things you do best and surround yourself with people who can fill in the blanks for you.” - Kate Bradley-Chernis

Resources Mentioned:

Previous Episode

Connecting You and Your Clients with the Right Coverage with Dylan Jordan

In this episode of The Power Producers Podcast, David Carothers is joined by Dylan Jordan,

Healthcare Advisor at Connected Risk Solutions. Dylan discusses the complexities and nuances of insurance in the healthcare sector, the unique challenges in medical malpractice insurance, and the strategies for success in this specialized area.

Key Topics:

Dylan Jordan’s journey into the insurance industry
The dynamics of medical and healthcare-related insurance risks
Strategies for dealing with medical malpractice insurance in different states
Challenges in the current market for healthcare and medical insurance
Strategies for effective client relationship management and maximizing client satisfaction in the insurance sector.
The impact of legislation and market changes on insurance policies
Dylan’s approach to building strong relationships with agencies and ensuring client satisfaction

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David Carothers LinkedIn
Kyle Houck LinkedIn

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Next Episode

Chatting Risk with Abby O'Brien 2

In this episode of The Power Producers Podcast, David Carothers is joined by Abby O'Brien, the Risk Management Practice Leader at Florida Risk Partners. They provide a unique perspective on the dynamic interplay between education and hands-on experience in shaping a successful insurance and risk management career.

Key Topics:

Abby's transition from academic theory to practical application in risk management
The impact of internships and onboarding experiences in understanding the insurance industry
Real-world challenges in risk management compared to classroom expectations
The role of a producer in client meetings and the importance of being prepared
Insights into working with clients on risk management and insurance solutions
The importance of safety protocols and their impact on business operations
Strategies for effective preparation before client meetings in the insurance industry

Connect with:

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