Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs - The Importance of Storytelling in your Podcast Content with Darlene Hawley

The Importance of Storytelling in your Podcast Content with Darlene Hawley

01/20/22 • 34 min

1 Listener

Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs

Darlene Hawley is a business coach and authentic storyteller who shares her tips today on how to connect on a deeper level with your podcast listeners. Darlene is passionate about connecting through authentic conversation and stories from your personal experiences that makes you unique and special. This week, episode 32 of Listeners to Leads is about the importance of storytelling in your podcast content!

In this episode of Listeners to Leads, Darlene is sharing the importance of storytelling in podcasting and actionable steps you can take right now to connect with your listeners on a deeper level naturally.

Darlene and I also chat about the following:

Comparisonitis; how to make sure you feel comfortable and confident in the way you present yourself so others are drawn to you naturally.
Utilizing storytelling in podcasting to connect with your audience on a deeper level.
Making sure you’re keeping your content within your brand pillars so you are the same person on and off the internet, just maybe a little shorter or taller than your virtual followers thought.
How to show up as your true, authentic self but not pressuring yourself to share those skeletons in your closet that you aren’t ready or willing to share.

You can connect on a deeper level with your audience through being genuine, authentically sharing personal stories, while also remaining private about things you don’t feel comfortable sharing.

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.

Thank you for listening!

If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways!

CONNECT WITH Darlene Hawley:

Website

CONNECT WITH ALESIA GALATI:

Instagram

Work with Galati Media!

Proud member of the Feminist Podcasters Collective.

Darlene and I also chat about the following:

Comparisonitis; how to make sure you feel comfortable and confident in the way you present yourself so others are drawn to you naturally.
Utilizing storytelling in podcasting to connect with your audience on a deeper level.
Making sure you’re keeping your content within your brand pillars so you are the same person on and off the internet, just maybe a little shorter or taller than your virtual followers thought.
How to show up as your true, authentic self but not pressuring yourself to share those skeletons in your closet that you aren’t ready or willing to share.

You can connect on a deeper level with your audience through being genuine, authentically sharing personal stories, while also remaining private about things you don’t feel comfortable sharing.

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.

Thank you for listening!

If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways!

CONNECT WITH Darlene Hawley:

Website

CONNECT WITH ALESIA GALATI:

Instagram

Work with Galati Media!

Proud member of the Feminist Podcasters Collective.

Previous Episode

Using Coaching Skills to Become a Better Podcast Interviewer with Lee Chaix McDonough

As coaches, we have powerful tools that can help us with our podcast and create a better listening experience for our audience. That’s exactly why I pulled in Lee Chaix McDonough for this episode! This week, episode 31 of Listeners to Leads is about becoming a better interviewer through utilizing your coaching skills!

In this episode of Listeners to Leads, Lee Chaix McDonough is sharing the importance of utilizing your coaching skills to create a more engaging and insightful listener experience and actionable steps you can take right now to build that experience if you need to start.

I and Lee Chaix McDonough also chat about the following:

How your client-centered business naturally makes your podcast listener-centered, and how that helps with conversion.
Why business core values are very important for conversion and client identity that your coaching program is for them.
Why coming to the podcast episode with an equal partnership mentality helps bring the best out of both the host and the guest of the show.
How our ability to ask powerful questions as a strong coach can help us ask powerful and reflective questions.
How to utilize these skills not just in guest episodes, but also in solo episodes as well.

These skills are already in your back pocket, and you use them for coaching clients all the time; it’s time to bring them into your podcast so your listeners convert more readily and see what it’s like to work with you before you even build the relationship together.

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.

Thank you for listening!

If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways!

CONNECT WITH Lee Chaix McDonough:

Instagram

Website

Coach with Clarity Business Blueprint

CONNECT WITH ALESIA GALATI:

Instagram

Work with Galati Media!

Proud member of the Feminist Podcasters Collective.

Next Episode

How to Generate Leads with Your Podcast

How do you generate leads with your show? I get this question all the time, and since this is exactly what the podcast is all about I wanted to share my responses. There are no secrets; it’s all hard work, dedication, and creating good content, but I want to share what’s working in the industry so you can stay on top of your game as podcast host and business owner. That’s why this week, episode 33 of Listeners to Leads is about generating leads with your podcast!

In this episode of Listeners to Leads, I’m sharing the importance of your podcast content in converting listeners to leads and actionable steps you can take right now to create a call to action your audience actually wants to click on.

I also chat about the following:

The importance of solo episodes and showing up as the expert of your show.
The power in a call to action in every single episode, and where you can place them to make the most impact.
The CTAs we’ve seen in our own podcast and clients’ podcasts that actually work.
A few strategies I believe you should try for your next episode to increase leads and conversions.

The important thing to remember is to try one of these at a time, and stick with it for a few months before switching to another. Doing too many at a time can be confusing and podcasting is a slow burn process.

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.

Thank you for listening!

If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways!

Does your content address your customer problems?

Go back and listen to content specific episodes:

CONNECT WITH ALESIA GALATI:

Instagram

Work with Galati Media!

Proud member of the Feminist Podcasters Collective.