
Turbocharge Your Global Sales: Breaking into the European Amazon Market
12/15/23 • 47 min
Ready to conquer new horizons with your Amazon business? Unravel the mystery of international expansion with our esteemed guest, Piero Perera, the Strategy and Growth Account Manager at AVASK. We promise you an episode brimming with insights and practical advice that could be game-changing for your Amazon selling journey.
Navigating the VAT registration landscape, understanding the ins and outs of tax compliance, and getting to grips with the upcoming environmental taxes in Europe - we've got it all covered. Piero, an expert in global e-commerce expansion and tax compliance, shares his wisdom on these crucial aspects of taking your business beyond borders. Listen in as he discusses the potential pitfalls and rewards of international shipping, the impact of packaging taxation, and why having a multi-currency bank account is key for sellers setting their sights on Europe.
Not stopping there, we journey into the exciting realm of pan-European fulfillment for Amazon sellers. Harness the power of the Pan-European (Pan-EU) program and understand the importance of being VAT registered in multiple countries. Plus, if you've got your heart set on Europe, don't miss Piero's insights into this potentially lucrative market. Finally, we explore the prospect of expanding your Amazon and e-commerce business into other untapped markets. Ready to turbocharge your international selling potential?
For more information about AVASK, visit https://www.avaskgroup.com/
Want to chat with us about this podcast? Send us a text message here
The Planet Amazon podcast, brought to you by Phelps United, addresses all things Amazon and other eCommerce marketplaces. In each episode, we talk with Brands, Agencies, and Sellers about Amazon news, new features, policies, brand policies, logistics, marketing, issues, and challenges, among other topics.
To watch all Planet Amazon Podcast episodes, visit our YouTube channel.
To learn more about Phelps United, visit our website.
Ready to conquer new horizons with your Amazon business? Unravel the mystery of international expansion with our esteemed guest, Piero Perera, the Strategy and Growth Account Manager at AVASK. We promise you an episode brimming with insights and practical advice that could be game-changing for your Amazon selling journey.
Navigating the VAT registration landscape, understanding the ins and outs of tax compliance, and getting to grips with the upcoming environmental taxes in Europe - we've got it all covered. Piero, an expert in global e-commerce expansion and tax compliance, shares his wisdom on these crucial aspects of taking your business beyond borders. Listen in as he discusses the potential pitfalls and rewards of international shipping, the impact of packaging taxation, and why having a multi-currency bank account is key for sellers setting their sights on Europe.
Not stopping there, we journey into the exciting realm of pan-European fulfillment for Amazon sellers. Harness the power of the Pan-European (Pan-EU) program and understand the importance of being VAT registered in multiple countries. Plus, if you've got your heart set on Europe, don't miss Piero's insights into this potentially lucrative market. Finally, we explore the prospect of expanding your Amazon and e-commerce business into other untapped markets. Ready to turbocharge your international selling potential?
For more information about AVASK, visit https://www.avaskgroup.com/
Want to chat with us about this podcast? Send us a text message here
The Planet Amazon podcast, brought to you by Phelps United, addresses all things Amazon and other eCommerce marketplaces. In each episode, we talk with Brands, Agencies, and Sellers about Amazon news, new features, policies, brand policies, logistics, marketing, issues, and challenges, among other topics.
To watch all Planet Amazon Podcast episodes, visit our YouTube channel.
To learn more about Phelps United, visit our website.
Previous Episode

Leveraging Amazon and Shopify for E-commerce Victory
Ever wondered how combining Amazon and Shopify could skyrocket your e-commerce success? We've got Claus Lauter, the e-commerce savant and powerhouse behind the Ecommerce Coffee Break Podcast, to unravel the ins and outs of this synergistic partnership. Claus brings his extensive experience from advising numerous direct-to-consumer brands, and his expertise as a certified Shopify partner, to enlighten us on how to leverage Amazon and Shopify for maximum gain.
From enhancing conversion rates with Amazon's Buy with Prime button to optimizing Amazon's shipping rates, we delve into how this integrated approach can elevate your e-commerce journey. But we don't stop there; we also embark on a deep dive into the world of Google marketing. Learn the ropes from Claus on setting up Google shopping, and discover the importance of an omnichannel strategy, the power of subscription products, and why it's vital to keep testing and innovating with Amazon.
Tune in to this episode for insider tips on using Amazon and Shopify together to build a successful brand.
For more information about Clause, please visit https://ecommercecoffeebreak.com/
Want to chat with us about this podcast? Send us a text message here
The Planet Amazon podcast, brought to you by Phelps United, addresses all things Amazon and other eCommerce marketplaces. In each episode, we talk with Brands, Agencies, and Sellers about Amazon news, new features, policies, brand policies, logistics, marketing, issues, and challenges, among other topics.
To watch all Planet Amazon Podcast episodes, visit our YouTube channel.
To learn more about Phelps United, visit our website.
Next Episode

Amazon Business Mastery: Long-Term Profitability and Suspension Survival Tips
Prepare to navigate the treacherous terrain of Amazon Seller suspensions with none other than Lesley Hensell, co-founder of Riverbend Consulting. As we chat, Lesley shares her wealth of knowledge and practical tips, from her impressive career in business consulting to her hands-on Amazon selling experiences. Her insights are a beacon for sellers lost in the Amazonian jungle of complex regulations, guiding them back to the path of success. We also delve into her admirable humanitarian endeavors and the buzz around her upcoming book, "The Amazon Incubator," a must-have for any Amazon entrepreneur looking to conquer the marketplace.
In Lesley's words, this book is really more about making Amazon serve Amazon Sellers and their goals. What do you, as an Amazon Seller, want out of Amazon? How do you choose your method of selling? Are you a hustler who wants a side hustle and this is never going to be your main business? Are you a brand builder? Are you someone who wants to be a remote worker? Lesley walks sellers through how to choose what works for them and their personal goals that they can support sustainably over time.
Lesley shares tales of extreme suspensions, like the seller who inadvertently listed grenades and how they made their comeback. She wraps up with strategic insights on optimizing an Amazon business and the smart outsourcing of key tasks to refine operations, highlighting the importance of developing strong SOPs and leveraging Amazon advertising to make products stand out.
To learn more about Lesley and Riverbend Consulting, please visit https://www.linkedin.com/in/lesleyhensell/
https://riverbendconsulting.com/
Want to chat with us about this podcast? Send us a text message here
The Planet Amazon podcast, brought to you by Phelps United, addresses all things Amazon and other eCommerce marketplaces. In each episode, we talk with Brands, Agencies, and Sellers about Amazon news, new features, policies, brand policies, logistics, marketing, issues, and challenges, among other topics.
To watch all Planet Amazon Podcast episodes, visit our YouTube channel.
To learn more about Phelps United, visit our website.
Planet Amazon Podcast - Turbocharge Your Global Sales: Breaking into the European Amazon Market
Transcript
Welcome to the Planet Amazon podcast with Adam Schaefer , where we explore the world of Amazon and other e-commerce marketplaces . Join us as we delve into the latest strategies and tactics for successful selling on the world's largest online marketplace .
Speaker 2Hello , I'm Adam Schaefer , and welcome to the Planet Amazon podcast , where we talk
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