National Hockey League and Houston Rockets Marketing Executives on The Power of Listening
09/21/22 • 32 min
The marketing leaders of tomorrow have a profound responsibility: to show up as humans, to listen, and act on what they’ve heard in a meaningful way. According to Heidi Browning, CMO at the National Hockey League, and Julian Duncan, Chief Marketing and Strategy Officer at the Houston Rockets, effective listening allows you to accurately reflect the voice of your customers back to them, tell stories that resonate, and create customer-centric experiences. In our conversation, they share how listening, especially as a leader, does not come without vulnerability. However, it can be the power that creates the next best-selling product, the everlasting campaign, the record-breaking fiscal year, and better yet, representation of the people they serve and what drives them.
Every episode is recorded from MTM’s Live Visionaries Webinar hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter. "Visionaries" originally airs live from zoom every Tuesday at 9 AM PT and is brought to you in partnership with The Wall Street Journal.
Our parent company, 24 Seven, specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.
FOLLOW US!
The marketing leaders of tomorrow have a profound responsibility: to show up as humans, to listen, and act on what they’ve heard in a meaningful way. According to Heidi Browning, CMO at the National Hockey League, and Julian Duncan, Chief Marketing and Strategy Officer at the Houston Rockets, effective listening allows you to accurately reflect the voice of your customers back to them, tell stories that resonate, and create customer-centric experiences. In our conversation, they share how listening, especially as a leader, does not come without vulnerability. However, it can be the power that creates the next best-selling product, the everlasting campaign, the record-breaking fiscal year, and better yet, representation of the people they serve and what drives them.
Every episode is recorded from MTM’s Live Visionaries Webinar hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter. "Visionaries" originally airs live from zoom every Tuesday at 9 AM PT and is brought to you in partnership with The Wall Street Journal.
Our parent company, 24 Seven, specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.
FOLLOW US!
Previous Episode
Spotify and Pinterest Marketing Executives Creating Interactive and Inspirational Connections
While traditional social apps tend to leave people feeling more isolated, Taj Alavi, Global Head of Marketing at Spotify, and Andréa Mallard, CMO of Pinterest, are committed to doing the opposite. They are two of the industry’s top women leaders and, through their brands, create interactive and inspirational connections for their users by considering how their product adds “benefit to self” in everything they do. In our conversation, they share stories of how they motivate their consumers and teams into action, develop creative confidence, make room for playful discovery, and dream big for the future. They also touch on the core experiences that helped shape their careers and the importance of becoming close friends with their C-Suite counterparts (especially the Chief Product Officer).
Every episode is recorded from MTM’s Live Visionaries Webinar hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter. "Visionaries" originally airs live from zoom every Tuesday at 9 AM PT and is brought to you in partnership with The Wall Street Journal.
Our parent company, 24 Seven, specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.
FOLLOW US!
Next Episode
Intuit Summit: The Future of Everything
At Marketers That Matter’s recent summit hosted by Intuit in Silicon Valley, top marketers came together to tackle tough questions about the future of everything, such as, how to market to a new generation with strict standards, and more.
To help guide the conversation, Sara Mascall, SVP of The Wall Street Journal, moderated an incredible panel titled, “The Future of Everything.” Three top marketing leaders took the stage to share how they are staying relevant in a world that seems to shift by the minute. Kristin Patrick, EVP and CMO of Claire’s, strives to bring brands into the future and maintain their status as household names beyond the confines of brick-and-mortar storefronts. Suzanne Kounkel, CMO of Deloitte, utilizes creativity and collaboration to keep customers happy and businesses growing. Ravi Kandikonda, SVP of Marketing at Zillow Group, aims to deliver personalized, data-driven marketing solutions that help make a home a reality for more people. All three represent the future of marketing and share their framework for success in this special episode.
Every episode is recorded from MTM’s Live Visionaries Webinar hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter. "Visionaries" originally airs live from zoom every Tuesday at 9 AM PT and is brought to you in partnership with The Wall Street Journal.
Our parent company, 24 Seven, specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.
FOLLOW US!
MTM Visionaries - National Hockey League and Houston Rockets Marketing Executives on The Power of Listening
Transcript
00:00:14.810 --> 00:00:21.390
Nadine Dietz: Hello! Welcome to visionaries. I see there are still some folks joining us here, so i'll just give it just a moment.
2
00:00:24.520 --> 00:00:27.510
Nadine Dietz: We are going to get started in just a moment here.
3
00:00:30.090 --> 00:00:33.370
Nadine Dietz: So all right. Um,
4
00:00:33.380 --> 00:00:50.800
Nadine Dietz: Well, thank you so much for joining us today.
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/mtm-visionaries-248680/national-hockey-league-and-houston-rockets-marketing-executives-on-the-28398398"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to national hockey league and houston rockets marketing executives on the power of listening on goodpods" style="width: 225px" /> </a>
Copy