How to Use SEO to Figure Out Customer Needs #1837

08/25/21 • 6 min

Marketing School - Digital Marketing and Online Marketing Tips

In episode #1837, Neil and Eric talk about ways to use SEO to find out what your customers want. From looking at the most searched questions to using Google autocomplete, there are so many ways to tap into people's minds. Tune in to hear it all.

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: How to Use SEO to Figure Out Customer Needs.
[00:27] How Neil uses SEO to find out what his customers need.
[01:30] What you can use to find out what people are searching for.
[02:00] Insights you can gain from Google autocomplete.
[02:23] Other tools you can use to see what’s trending.
[02:42] What to do once you are getting a lot of SEO traffic.
[03:24] That’s it for today!
[03:24] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

Links Mentioned in Today’s Episode:

Google Trends Exploding Topics

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TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: How to Use SEO to Figure Out Customer Needs.
[00:27] How Neil uses SEO to find out what his customers need.
[01:30] What you can use to find out what people are searching for.
[02:00] Insights you can gain from Google autocomplete.
[02:23] Other tools you can use to see what’s trending.
[02:42] What to do once you are getting a lot of SEO traffic.
[03:24] That’s it for today!
[03:24] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

Links Mentioned in Today’s Episode:

Google Trends Exploding Topics

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.

Connect with Us:

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

Previous Episode

Day in the Life of a Newbie SEO #1836

In episode #1836, Neil and Eric talk about what a newbie SEO should be doing. While it is important to research and read, you have to get your hands dirty to truly learn. Tune in to hear top tips on how to gain experience as a newbie SEO.

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: Day in the Life of a Newbie SEO.
[00:32] What most people think a newbie SEO's day-to-day will entail.
[00:49] What we think a newbie SEO should be doing every day.
[01:39] You will learn the most by running your own site you are passionate about.
[01:57] How Eric got his start in SEO and the many lessons he learned.
[03:25] Neil’s first site and the big lesson he learned about traffic and conversions.
[04:16] Try things people tell you not to do, just to see what will happen.
[05:26] As a general rule, long-term plays work better in the world of SEO.
[05:40] You will never learn as much as you do from hands-on experience.
[05:57] That’s it for today!
[05:57] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

Links Mentioned in Today’s Episode:

DreamHost Google Search Console Jarvis Moz

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.

Connect with Us:

Learn more about your ad choices. Visit megaphone.fm/adchoices

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Next Episode

How to Bring in Customers Without Using Bait #1838

In episode #1838, Neil and Eric talk about how to bring customers in without using bait. It is fine to use bait, but when you don't deliver on your promises, you lose your customers’ trust. Tune in to find out more.

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: How to Bring in Customers Without Using Bait.
[00:25] Using clickbait is not that bad if you deliver on what you promise.
[00:46] Hear what works better than bait.
[02:03] Thinking about product-led growth and why this works.
[02:55] If you lead with utility, you don’t have to bait people.
[03:09] When you don't deliver on your promises, people will feel like they got scammed.
[03:26] Leverage something that is time-based and can provide value.
[03:48] That’s it for today!
[03:48] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

Links Mentioned in Today’s Episode:

HubSpot

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.

Connect with Us:

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

Marketing School - Digital Marketing and Online Marketing Tips - How to Use SEO to Figure Out Customer Needs #1837

Transcript

Speaker 100:00:01.080

Welcome to Marketing School, the only podcast that provides daily top level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach. Let's start leveling up your marketing knowledge with your instructors, Neil Patel and Eric Sue. All Right, guys, before we start, we got a special message from our sponsor. If you want to rank higher on Google, you got to look at your page speed time. The faster webs