Here's What The Top YouTubers Taught Us About YouTube Marketing
11/18/23 • 9 min
In episode #2611, We discuss the lessons we learned from top YouTubers about YouTube marketing. We emphasize that the number of subscribers is not as important as the quality of our content. Consistency and producing hit videos are key to gaining momentum on YouTube. We also highlight the importance of engaging thumbnails and headlines to attract viewers. While YouTube is a valuable marketing channel, we advise diversifying our marketing efforts and staying focused on our specific business niche.
Don’t forget to help us grow by subscribing and liking on YouTube!
Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)
TIME-STAMPED SHOW NOTES:
- (00:00) Today’s topic: Here's What The Top YouTubers Taught Us About YouTube Marketing
- (01:07) Subscribers don't matter, good videos get views
- (02:29) Consistency and quality are key to YouTube's success
- (03:44) YouTube is a commitment, not a quick win
- (04:12) Producing hit content leads to viral growth
- (05:19) Different content types drive different results
- (05:51) Importance of compelling thumbnails and headlines
- (06:59) Learning from successful YouTubers like Russell Brand
- (07:28) Diversify marketing channels but not businesses
- (08:17) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
- Single Grain << Eric’s ad agency
- NP Digital << Neil’s ad agency
- X @neilpatel
- X @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
In episode #2611, We discuss the lessons we learned from top YouTubers about YouTube marketing. We emphasize that the number of subscribers is not as important as the quality of our content. Consistency and producing hit videos are key to gaining momentum on YouTube. We also highlight the importance of engaging thumbnails and headlines to attract viewers. While YouTube is a valuable marketing channel, we advise diversifying our marketing efforts and staying focused on our specific business niche.
Don’t forget to help us grow by subscribing and liking on YouTube!
Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)
TIME-STAMPED SHOW NOTES:
- (00:00) Today’s topic: Here's What The Top YouTubers Taught Us About YouTube Marketing
- (01:07) Subscribers don't matter, good videos get views
- (02:29) Consistency and quality are key to YouTube's success
- (03:44) YouTube is a commitment, not a quick win
- (04:12) Producing hit content leads to viral growth
- (05:19) Different content types drive different results
- (05:51) Importance of compelling thumbnails and headlines
- (06:59) Learning from successful YouTubers like Russell Brand
- (07:28) Diversify marketing channels but not businesses
- (08:17) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
- Single Grain << Eric’s ad agency
- NP Digital << Neil’s ad agency
- X @neilpatel
- X @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
Previous Episode
Eric's Experiment with LinkedIn Thought Leader Ads #2610
In episode #2610, We discuss the effectiveness of LinkedIn Thought Leader Ads in driving leads. We share our experiences with running these ads and highlight the importance of soft conversions, such as newsletter sign-ups and webinar registrations. While direct conversions into purchases may be challenging, the ads can be highly effective in building brand awareness and nurturing relationships with potential customers. Overall, LinkedIn is a valuable platform for reaching a professional audience and should not be overlooked in our marketing strategies.
Don’t forget to help us grow by subscribing and liking on YouTube!
Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)
TIME-STAMPED SHOW NOTES:
- (00:00) Today’s topic: Eric's Experiment with LinkedIn Thought Leader Ads
- (01:01) Results of a $500 test with LinkedIn Thought Leader Ads
- (02:26) LinkedIn Thought Leader Ads are effective for soft conversions
- (03:37) Changing the profile URL to drive website visits
- (04:33) Soft conversions work better than hard conversions on LinkedIn
- (04:59) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
- LinkedIn Thought Leader Ads
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
- Single Grain << Eric’s ad agency
- NP Digital << Neil’s ad agency
- X @neilpatel
- X @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
Next Episode
Struggling To Grow On Social Media? Use This Analogy #2612
In episode #2612, We discuss the importance of understanding that social media platforms hold the power when it comes to growing our audience. We highlight the importance of adapting to new features and leveraging ads to increase reach and revenue. We stress the value of being unique and authentic in our content creation, rather than relying on ghostwriters. We conclude by encouraging you to focus on one channel and be a good employee before scaling to multiple platforms.
Don’t forget to help us grow by subscribing and liking on YouTube!
Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)
TIME-STAMPED SHOW NOTES:
- (00:00) Today’s topic: Struggling To Grow On Social Media? Use This Analogy
- (00:01) An analogy for growing on social media: be an employee.
- (01:34) Social networks don't work for you, you work for them.
- (02:39) Consistency and effort are required for success on social media.
- (03:22) Figure out the type of content that social networks want.
- (04:00) Social networks prioritize ad revenue over organic reach.
- (04:24) Leverage ads creatively to generate revenue and build followers.
- (05:09) Create unique and personal content for better long-term results.
- (05:42) Start by focusing on one channel and then scale.
- (05:56) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
- Single Grain << Eric’s ad agency
- NP Digital << Neil’s ad agency
- X @neilpatel
- X @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
Marketing School - Digital Marketing and Online Marketing Tips - Here's What The Top YouTubers Taught Us About YouTube Marketing
Transcript
All right, So for today, we're going to talk about here's what the top YouTubers taught us about YouTube marketing. So I'll start off with a story. You know, you remember the George Gammon who spoke at my thing, right, So he talks a lot about macro, he talks about what's happening with the economy. And he has about five hundred thousand subs one channel and maybe three hundred thousand on another, so he does pretty well. And he gets more than tha
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