Does long form content still matter for SEO, Is SEO A/B testing back, The eclipse helped generate 7.6 billion dollars in revenue, and Is it worth having your company logo on a sports jersey
04/24/24 • 22 min
In episode #2724, we explore why long-form content remains vital for SEO and debunk the notion that SEO A/B testing is dead, showing its potential to dramatically increase organic traffic. We also cover the effectiveness of trend jacking as a marketing strategy and evaluate the financial returns from sports team sponsorships and events, which may not always be significant. We wrap up with a discussion on the rebranding of Staples Center to Crypto.com Arena.
Don’t forget to help us grow by subscribing and liking on YouTube!
Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)
TIME-STAMPED SHOW NOTES:
- (00:00) Today's topic: Long-form content boosts SEO?, The return of SEO A/B testing, $7.6B revenue from the eclipse, & more
- (01:15) Does long form content still matter for SEO?
- (04:34) Is SEO A/B Testing Back?
- (12:00) The Eclipse helped generate 7.6 billion dollars in revenue
- (14:12) Is it worth having your company logo on a sports jersey?
- (18:20) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
- Single Grain << Eric’s ad agency
- NP Digital << Neil’s ad agency
- X @neilpatel
- X @ericosiu
See omnystudio.com/listener for privacy information.
In episode #2724, we explore why long-form content remains vital for SEO and debunk the notion that SEO A/B testing is dead, showing its potential to dramatically increase organic traffic. We also cover the effectiveness of trend jacking as a marketing strategy and evaluate the financial returns from sports team sponsorships and events, which may not always be significant. We wrap up with a discussion on the rebranding of Staples Center to Crypto.com Arena.
Don’t forget to help us grow by subscribing and liking on YouTube!
Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)
TIME-STAMPED SHOW NOTES:
- (00:00) Today's topic: Long-form content boosts SEO?, The return of SEO A/B testing, $7.6B revenue from the eclipse, & more
- (01:15) Does long form content still matter for SEO?
- (04:34) Is SEO A/B Testing Back?
- (12:00) The Eclipse helped generate 7.6 billion dollars in revenue
- (14:12) Is it worth having your company logo on a sports jersey?
- (18:20) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
- Single Grain << Eric’s ad agency
- NP Digital << Neil’s ad agency
- X @neilpatel
- X @ericosiu
See omnystudio.com/listener for privacy information.
Previous Episode
What big brands actually sell, Mcdonald’s Netherlands put up unbranded billboards that smell like french fries, Is the marketing industry recovering?, and The Instagram $1B acquisition revisited - how to think about m&a
In episode #2722, we discuss why big brands like Mcdonald's and Nike sell experiences and feelings through storytelling, if the marketing industry is recovering, the challenges faced by ESPN due to cord-cutting, and the success of Instagram and YouTube as acquisitions.
Don’t forget to help us grow by subscribing and liking on YouTube!
Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)
TIME-STAMPED SHOW NOTES:
- (00:00) Today's topic: What big brands sell, Mcdonald’s Netherlands billboards that smell like french fries, & more
- (01:15) What big brands actually sell
- (02:52) Mcdonald’s Netherlands put up unbranded billboards that smell like french fries
- (03:11) Is the marketing industry recovering?
- (08:56) The Instagram $1B acquisition revisited - how to think about m&a
- (18:53) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
- Single Grain << Eric’s ad agency
- NP Digital << Neil’s ad agency
- X @neilpatel
- X @ericosiu
See omnystudio.com/listener for privacy information.
Next Episode
How To ACTUALLY Get ANYTHING You Want | Marie Forleo
In this episode, I had a wide-ranging conversation Marie Forleo – a celebrated life coach, #1 New York Times Bestselling Author, and host of YT channel MarieTV with over 930K subscribers. Marie shares her perspective on why focusing on one thing may not be the right fit for everyone, the importance of trusting your gut, and having a strong work ethic.
Don’t forget to help us grow by subscribing and liking on YouTube!
Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)
TIME-STAMPED SHOW NOTES:
- (00:00) Today's episode: How To ACTUALLY Get ANYTHING You Want
- (01:15) Introduction and Marie's Background
- (10:03) Trusting Your Gut and Following Your Intuition
- (32:37) The Power of a Strong Work Ethic
- (40:02) Building a Coaching Business and Engaging with the Audience
- (56:33) The Challenges of Writing a Book
Go to https://www.marketingschool.io to learn more!
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
- Single Grain << Eric’s ad agency
- NP Digital << Neil’s ad agency
- X @neilpatel
- X @ericosiu
See omnystudio.com/listener for privacy information.
Marketing School - Digital Marketing and Online Marketing Tips - Does long form content still matter for SEO, Is SEO A/B testing back, The eclipse helped generate 7.6 billion dollars in revenue, and Is it worth having your company logo on a sports jersey
Transcript
Neil, do you think long form content still matters for SEO?
Speaker 1I do, But what I I'm going to give two disclaimers with it. One is it depends on the keyword, Like if you are a keyword was how to tie a tie? Long Form content doesn't matter because for those kind of queries people don't want long form. The user intent would show that people just want to video or animated gifts that just quickly show
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