7 Tools to Grow Your Agency | Ep. #1511

09/22/20 • 6 min

Marketing School - Digital Marketing and Online Marketing Tips

In episode #1511, we give you seven tools you can use to grow your agency! We cover all the best apps we use ourselves that help us make media reports, build spreadsheets, manage content production, boost closing rates, create actionable analytics, and a whole lot more. Tune in and hear about the wonders of tools like Google Data Studio, Salesforce, and Asana, and how they can help you take your agency to the next level!

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: 7 Tools to Grow Your Agency.
[00:30] Using Supermetrics, the best and most easy to use tool for reporting on paid media.
[00:52] Dealing with sales, new leads, and new customers using Salesforce.
[01:18] Building spreadsheets with superpowers using Airtable.
[01:48] Using a scheduling software like ScheduleOnce to boost your closing rates.
[02:04] Asana or Basecamp for project management; use one and be consistent!
[02:24] Creating actionable analytics using Google Data Studio.
[02:57] Enjoying the workflow automation functionality provided by Zapier.
[03:45] That’s it for today!
[03:47] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

Links Mentioned in Today’s Episode:

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TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: 7 Tools to Grow Your Agency.
[00:30] Using Supermetrics, the best and most easy to use tool for reporting on paid media.
[00:52] Dealing with sales, new leads, and new customers using Salesforce.
[01:18] Building spreadsheets with superpowers using Airtable.
[01:48] Using a scheduling software like ScheduleOnce to boost your closing rates.
[02:04] Asana or Basecamp for project management; use one and be consistent!
[02:24] Creating actionable analytics using Google Data Studio.
[02:57] Enjoying the workflow automation functionality provided by Zapier.
[03:45] That’s it for today!
[03:47] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

Links Mentioned in Today’s Episode:

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.

Connect with Us:

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

Previous Episode

The Best B2B LinkedIn Marketing Strategies | Ep. #1510

In episode #1510, we share our thoughts on the best B2B LinkedIn marketing strategy. From using carousels and boosting early engagement by posting on group chats to driving conversions using LinkedIn’s autofill function and more, tune in for all the best paid and organic strategies you can use to grow on LinkedIn!

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: The Best B2B LinkedIn Marketing Strategy.
[00:42] How carousels work and the value of posting them for building organic traffic.
[01:05] Hacking LinkedIn’s early engagement preferences by posting to group chats.
[01:34] Put a link to your post in the first comment, not the post itself.
[01:49] Users can autofill their lead information on your website using LinkedIn’s autofill function.
[02:11] Reaching out to second and third-degree connections that like your post to find people on their team who your product suits.
[02:52] Making groups for your target audience in your region and networking in them.
[03:29] Using LinkedIn’s events feature to connect with your contacts.
[03:45] Start running LinkedIn ads if you know your audience’s LTV.
[04:17] That’s it for today!
[04:20] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

Links Mentioned in Today’s Episode:

ClickFlow

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.

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Learn more about your ad choices. Visit megaphone.fm/adchoices

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Next Episode

Clickfunnels CMO John Parkes Reveals Key Marketing Hacks That Scaled Them Past $150M Revenue

In this special episode of Marketing School we speak to the 'traffic guy', John Parkes, who is CMO of ClickFunnels! At Marketing School we are big fans of the company and their amazing co-founder, Russel Brunson, and today we get to further expand our understanding of this incredible and inspirational company with John! The conversation covers their magic sauce, John's thoughts on how to improve and move up in a company, the strategies that have been working well at ClickFunnels recently, and how you can go about building your own community, just like they have! Tune in to hear it all!

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: Embracing the World of Paid Traffic with John Parkes.
[01:24] John's background and how he ended up in his current role.
[02:21] The steps that led to John getting into the world of traffic.
[03:10] ClickFunnel's revenue numbers and the effect of the pandemic.
[03:39] The free trial and array of resources you can find on the ClickFunnels website.
[04:11] New strategies that John and his team are trying out currently.
[05:54] Which of Russel Brunson's three books to start with!
[06:24] Understanding the idea of the 'front end' and how ClickFunnels use the term.
[07:29] The tools and frameworks that keep things rolling at ClickFunnels.
[09:22] The challenge funnels that John and his team are currently offering clients.
[12:15] Projects that ClickFunnel experiment with — some work and some do not!
[13:51] Recent steps that the company has taken to up-sell their customers.
[15:00] The collection of courses at ClickFunnels and how much it has grown.
[15:51] John's 'set it and forget it' formula for retargeting ads on Facebook.
[18:43] The little hack that John has recently implemented for Facebook ads!
[19:54] Methods for recycling older ads that were successful in the past.
[20:57] The components of the operating system of the ClickFunnels marketing team!
[23:35] Important parts of the marketing stack at the company.
[25:56] The two biggest lessons that John has learned on his journey with traffic.
[28:47] Exploring the ClickFunnels community and the conference they hold.
[30:50] John's recommendations for building your own community.
[31:35] Why John loves Voxer; starting direct, convenient conversations.
[34:45] Resources and people that John follows to up his marketing game.
[35:12] John's best marketing book recommendation.
[35:48] Exciting news about the Build Your Brand Challenge at ClickFunnels!
[36:36] How to find and connect with John online and his tip for a challenge to start with.
[37:10] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

Links Mentioned in Today’s Episode:

John Parkes on Instagram

ClickFunnels

One Funnel Away Challenge

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What should we talk about next? Please let us know in the comments below
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Marketing School - Digital Marketing and Online Marketing Tips - 7 Tools to Grow Your Agency | Ep. #1511

Transcript

Speaker 100:00:01.080

Welcome to Marketing School, the only podcast that provides daily top level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach. Let's start leveling up your marketing knowledge with your instructors, Neil Patel and Eric Sue. All right, guys, before we start, we got a special message from our sponsor. If you want to rank higher on Google, you gotta look at your page speed time. The faster websi