5 Easy Ways to Find Keywords That Convert Into Sales | Ep. #1268

01/20/20 • 7 min

Marketing School - Digital Marketing and Online Marketing Tips

In episode #1268, we share five easy ways to discover those keywords that lead to sales. Use comparison-based keywords to capture an audience that is ready to make a purchase. Tune in to hear all about the most effective keyword generating tools!

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: Five Easy Ways to Find Keywords that Convert Into Sales.
[00:42] Going after comparison-based keywords using a keyword tool.
[01:24] Why comparison-based keywords are high in conversions.
[01:55] Pay attention to what keywords and ads your competitors are bidding on.
[02:27] Features that show the top keywords your competitors are going after.
[03:07] Look at your add accounts to see what converts.
[03:27] Using a thesaurus to find synonyms for relevant keywords.
[03:59] Everything you can do with a tool like Clickflow.
[04:30] That’s it for today!
[04:32] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

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TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: Five Easy Ways to Find Keywords that Convert Into Sales.
[00:42] Going after comparison-based keywords using a keyword tool.
[01:24] Why comparison-based keywords are high in conversions.
[01:55] Pay attention to what keywords and ads your competitors are bidding on.
[02:27] Features that show the top keywords your competitors are going after.
[03:07] Look at your add accounts to see what converts.
[03:27] Using a thesaurus to find synonyms for relevant keywords.
[03:59] Everything you can do with a tool like Clickflow.
[04:30] That’s it for today!
[04:32] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

Links Mentioned in Today’s Episode:

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.

Connect with Us:

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

Previous Episode

7 Underrated Marketing Lessons | Ep. #1267

In episode #1267, we share seven marketing lessons you may have overlooked. Despite being a fast-moving industry, you want to keep a long-term perspective and avoid cutting corners in your pursuit of success. Tune in to hear what all the best marketers do to stay on top of their game!

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: Seven Underrated Marketing Lessons.
[00:40] Why going longer is better than trying to cut things short.
[01:27] If you aim for impact, the results and money will take care of itself.
[01:43] Grow your revenue by pursuing international markets like India and Brazil.
[02:12] Thinking ahead by building a protective moat around your business.
[03:10] Why going omnichannel is inevitable if you want to keep succeeding.
[04:22] Conversion optimization and creating a premium experience for people.
[05:28] Establish stronger audience engagement through live video.
[07:27] The best marketers know how to put a great team around them.
[08:47] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

Links Mentioned in Today’s Episode:

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.

Connect with Us:

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

Next Episode

6 Proven Hacks to Increase Your Organic CTRs | Ep. #1269

In episode #1269, we share six proven hacks to improve your organic CTRs. Adding the date in your title tag, using Google Search Console to see which of the keywords your page is ranking for, and using a title separator or characters are great ways to improve your CTRs. Tune in to hear how Answer the Public and Ubersuggest can help you!

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: Six Proven Hacks to Increase Your Organic CTRs.
[00:41] What we mean when we say “organic CTRs (click-through rates)”.
[01:06] Why you should aim to maximize your click-through rate.
[01:16] Get more clicks by adding the date in your title tag.
[01:36] Use a tool like Answer the Public to get the permutations of what others search for.
[02:23] Use Google Search Console to see which keywords your page is ranking for.
[04:16] Try out ClickFlow – they monitor everything on your behalf and report back.
[04:45] Consider the Google AdWords quality score when it comes to paid ads.
[05:57] Use a unique title separator or characters like arrows or emojis.
[06:23] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

Links Mentioned in Today’s Episode:

Leave Some Feedback:

What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.

Connect with Us:

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

Marketing School - Digital Marketing and Online Marketing Tips - 5 Easy Ways to Find Keywords That Convert Into Sales | Ep. #1268

Transcript

Speaker 100:00:01.080

Welcome to Marketing School, the only podcast that provides daily top level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach. Let's start leveling up your marketing knowledge with your instructors, Neil Patel and Eric Sue. All right, guys, before we start, we got a special message from our sponsor. If you want to rank higher on Google, you gotta look at your page speed time. The faster websi