Marketing Nuggets

When this happened a couple of weeks back, of course I thought - well I have to share the story here on Marketing Nuggets! So I'm taking you behind the scenes on the build up, the content itself, the reasoning behind it and ALLLLLLL the metrics - just in a 48 hour period. This is a great episode if there's a channel that's outside your comfort zone and you're looking for that little bit of inspiration to just DO IT!
I'm sharing the full story today and everything that I learnt from this one piece of viral content.

We've all been there - whether you're managing a lot of people, channels, countries, launches or campaigns - marketing is trying to spin a whole bunch of plates at the same time, whilst trying to go viral, get engagements up, launch a product successfully and so much more. Over the years I've had my fair share of days where I've felt overwhelmed with my to do list. So this podcast is sharing my top 5 things to alleviate marketing stress to help you have a calmer, more productive week.

2024 marketing trend predictions are coming in hot, but which ones should you actually pay attention to? In this episode, I review the most hyped trends for 2024 and give my unfiltered take on which are substantive and which are easier said than done.
I'm covering various topics today, from AI, CGI and VR to privacy, video, personalisation and more to help you all as we start creating those 2024 marketing plans.
Some of it won’t be relevant, won’t work for your audience and so don’t get too stressed out, thinking you need to implement them all. Sit back, relax and listen to the trend predications and see if one or two of these might create that spark with something you might want to add to your plans next year...

No, you haven't tuned into the wrong podcast! I was interviewed for the Beginners SEO Podcast (an awesome asset for anyone wanting to DIY their SEO!) and it turned into quite the discussion on how to make your marketing manageable as a small business. I share my 3 channel approach that I would do as a small business, what channels I would do if I was a service based business, an ecommerce business as well as the pros and cons to some specific channels.
Finishing off this longer than usual podcast, I give some creative inspiration to small businesses with some effective marketing strategies - where you don't need a giant budget to make the impact that you want!

We're half way through 2021. Tired of the rubbish Instagram reach? Struggling to keep up with the constant need for new content that's engaging, authentic and resonating? Want to connect with your audience but in short form content ways, not full on webinars or courses? Then this podcast is for you!
I take you through 3 different tactics that will enable you to work smarter not harder in 2021 and the great news is all you need is you and your phone (preferably one with a good camera!)