How to Turn Casual Connections Into Clients

As president of 3D Mail Results, Travis Lee generates huge returns for thousands of businesses each year that use his innovative multi-step marketing approach. His unique, tested methods help add millions of dollars in sales to businesses ranging from "kitchen-table-run" sole proprietors to international businesses mailing millions of pieces a year. He is the developer of the "Done-for-You 3D Mail Direct Marketing System," through which his company provides specialized direct-mail premiums, enclosures and ready-to-use sales letters to thousands of clients worldwide. During this 60-minute interview, you'll discover how to create a successful direct-mail campaign, as well as ... • A simple change you can make to any mailed item that will almost always trigger a higher response. • Copy samples that make the writing process so easy you can literally create a campaign in minutes -- no matter what you sell. • Where to find the most powerful (and often neglected) audience of buyers for your first direct-mail package. • Why response rate is not the best way to determine your mailings' success -- and what factor is a more profitable indicator. • The single best rule to remember when figuring out the "shelf life" of a direct-mail promotion. • How to get a master's level education in direct mail without taking a single class or buying any courses. • A little offer insight that will save you untold money and frustration, while also helping you avoid marketing failures. • And much more.