{LIMITED TIME BONUS} The Hidden Power of Successful Proposal Managers

11/23/21 • 8 min

Do you often struggle when trying to manage proposals? Do you often feel like whatever you do, no one seems to respect you or worse, even listen to you? What if I told you weren’t alone? What if there were some ways to overcome this? And what if those ways didn’t even involve proposals or anyone else but you?

What? How is that possible? It’s a power you have already inside you. I had it inside me too and it took me years and hundreds of hours of reading and learning to uncover it. And, I want to share it with you so that you uncover and start using your power now.

Before I get to this power, I wanted to tell you that this is a special, limited-time bonus that will only be available publicly until November 30, 2021. That’s just in a few days!

This type of inspirational content is just a sample of the type of bonus content you can get by becoming a Marketers Take Flight Community Member.

If you’re looking for a mentor. Someone to go alongside you AND who gets what it’s like to be an AEC marketing, push you to that next career level while giving you actionable advice, as this very episode, then join the Marketers Take Flight membership community.

For as little as $5/month you’ll get bonus podcast content, early and discounted access to training, and individualized support from me. Go to marketerstakeflight.com/mentor to learn more and join today.

Before I get to this power, I wanted to tell you that this is a special, limited-time bonus that will only be available publicly until November 30, 2021. That’s just in a few days!

This type of inspirational content is just a sample of the type of bonus content you can get by becoming a Marketers Take Flight Community Member.

Previous Episode

044: Get Found Online: Website and SEO Best Practices

Can A/E/C firms really expect to get leads based on their website?
In today’s episode, I’m talking to Bryon McCartney who answers this question and many others about our websites and Search Engine Optimization (SEO). Bryon knows that a bad website is going to equal lost opportunities. He walks us through what every website needs to have.
Did you know that 84% of A/E/C buyers visit a firm's website during the buying process? And that getting online leads is cheaper and less time-consuming than other methods. Bryon even has a story for us on one client who received a lead via their website and then booked it – no proposal process needed!

This interview was so informational, we have split it in two. In this one, we talk about four key best practices for every website, the three critical questions people want to know when they visit your website, and why you should have different paths for different types of visitors on your website.

Here are a few highlights:

After evaluating 550 websites, what are the key takeaways? 8:53
What is Archi Babble? 16:28
Ideas to think about when creating your site: 18:48
3 critical questions people want to know when they come to your site: 20:49
Behind the scenes foundational SEO: 21:51
On-Page Content – What? Why? How? 26:26
Off-Page Content – What? Why? How? 27:52
Different Visitor Paths: 33:55
Attract your Ideal Client: 35:34

Visit the show notes webpage to learn more about Bryon and get the links to the resources mentioned in the show.
Get Yourself a Mentor
Are you looking for a mentor? Someone to go alongside you AND who gets what it’s like to be an AEC marketing professional? For as little as $5/month you’ll get bonus podcast content, early and discounted access to training, and individualized support from me. Go to marketerstakeflight.com/mentor to learn more and join today.

Want more AEC marketing goodness?

New to proposals? Download my FREE “RFPs for Beginners – The Ultimate Proposal Management Checklist.”
Stop planning, start creating with my FREE “Ultimate AEC Content Marketing Starter Kit.”
Follow Lindsay on LinkedIn and Instagram.
Collaborate with other AEC Marketers in our Facebook Group.
Purchase bite-sized, on-demand templates and training at the Marketers Place.
Enroll in online training: The Proposal Pro or Content Marketing Clarity.

Next Episode

045: Get Found Online: Creating Content for Your Ideal Future Clients

We are back for the second episode with Bryon McCartney. If you remember from Episode 44, Bryon dove deep into your website SEO best practices. In this episode, we continue our conversation about websites and how to create content for them to make the biggest impact on your future clients.

While ‘news’ and updates are good for your website, Bryon talks about the importance of creating content that will draw your next client in. Think about your ideal client and write your content to them. Consistency is key and we discuss a few strategic ways even small firms can reach their audiences with high-quality content. Don’t forget to harvest that content and repurpose it. Today’s episode will explain all this and more.

Here are a few highlights: