LinkedIn or Real Life Networking - Which gives the best ROI for your time and money?

10/30/24 • 26 min

Are you spending hours on LinkedIn hoping to grow your business, but wondering if it’s really working? Or maybe you’re tired of spending hours and hours at networking events with little to show for it? In this episode of Making Bold Moves, we’re starting a debate - LinkedIn vs. traditional networking!

We’ll unpack the pros and cons of both methods, share eye-opening stats (did you knowLinkedIn is responsible for 80% of B2B Leads generated through social media, but 95% of professionals say that face-to-face meetings are essential for long-term business relationships?)
You’ll learn:

Why LinkedIn might not be giving you the ROI you think if you're focused on the wrong metrics.
How to strike the right balance between digital connections and real-world relationships.
Actionable tips to maximise your time on both platforms without burning out.

We're also going to challenge you with prompts for you to journal too for some reflection time.
By the end of this episode, you’ll have a clear action plan to stop wasting time and start making bolder, more impactful connections. Whether you’re a LinkedIn junkie, a networking ninja, or somewhere in between, this episode will challenge how you approach growing your business.

Making Bold Moves Podcast is created and hosted by Liz Boswell, MD and founder of Bold Moves Coaching Ltd.
Liz began her business in 2017 after leaving a corporate career in coaching and training. She is passionate about helping women to grow their businesses by being bold with their voices, increasing their visibility and being confident in the value they add to their customers.
Thank you for tuning in to this episode of "Making Bold Moves." For more inspiring stories, expert advice, and resources to help you navigate your entrepreneurial journey, visit our website at www.boldmovescoach.co.uk
Stay connected with us on social media and join our community of bold and empowered business leaders. Don't forget to subscribe, rate, and review our podcast on your favorite platform!

Why LinkedIn might not be giving you the ROI you think if you're focused on the wrong metrics.
How to strike the right balance between digital connections and real-world relationships.
Actionable tips to maximise your time on both platforms without burning out.

Previous Episode

How to stop procrastinating and start achieving your bold goals

You’ve passed the last defender, you’re heading towards the goal, the crowd are on their feet, the adrenaline is pumping and your heart is racing, you’re sure you’re going to score... UNTIL someone suddenly appears right in front of you and stops you dead in your tracks.

You are LIVID! Especially when you realise that someone is YOU!

Don’t get me wrong I’m no Beth Mead but the feeling of that ball hitting the back of the net is the same whether you’re playing for England or you’re an entrepreneur achieving your next bold goal.

I know you want to have that feeling the same as I do. Any ambitious entrepreneur is driven by achieving goals. But we can also be your own worst enemy too - do you ever feel like you’re getting in your own way?
In this episode I'll share examples of how you might be getting in your own way and slowing down your business growth.
I'll talk about 2 reasons WHY we procrastinate and share 4 ways to help you to stop procrastinating and start achieving your bold goals.
What’s a goal you set yourself in January that you would like to achieve by the end of the year? How can I help you to increase the sales for your business?

Imagine where you could be in 90 days if you started now and got out of your own way?

Ready for a challenge? I highly recommend my “Make a Bold Move in 90 Days Bootcamp” which will help you to overcome procrastination and start taking action to overcome your fears.

Next Episode

Finding the balance between wrapping up business goals and feeling festive!

It’s the most wonderful time of the year... or is it? For female founders, the weeks leading up to Christmas can feel more like a marathon than a magical season. Between wrapping up business goals, managing festive plans, and trying to squeeze in some self-care, it’s easy to feel overwhelmed.

In this episode of Making Bold Moves, we’re tackling festive frustration with practical tips and a bit of fun to help you reclaim your energy and focus.
I'm sharing simple strategies on how to:

Prioritise what really matters in your business and personal life
Set boundaries and say NO with confidence (and love)
Squeeze self care in to your routine with a Fun Festive Five Minutes
Reflect on your wins and set intentions for the new year

Whether you’re juggling Amazon boxes, family traditions, or just trying to stay sane through it all, this episode is your guide to feeling focused during this festive season.
This is my last podcast episode for 2024 and I want to take the opportunity to thank you for tuning in and listening. I shall look forward to seeing you for more Making Bold Moves in 2025!