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Local Business Leaders - Using Print Media To Build Trust, Authority & Personal Branding

Using Print Media To Build Trust, Authority & Personal Branding

07/18/18 • 36 min

Local Business Leaders

Want to learn more about content marketing?

Katie Bean is President and Editor of Thinking Bigger Business Media, a resource for Kansas City small business owners.

Her background is in the newspaper journalism industry, which she supplemented with an MBA from UMKC in 2017.

She loves to learn about businesses, and help connect business owners with people and strategies that they the need to grow.

Learn more about Katie Bean:

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Want to learn more about content marketing?

Katie Bean is President and Editor of Thinking Bigger Business Media, a resource for Kansas City small business owners.

Her background is in the newspaper journalism industry, which she supplemented with an MBA from UMKC in 2017.

She loves to learn about businesses, and help connect business owners with people and strategies that they the need to grow.

Learn more about Katie Bean:

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About Mandy McEwen

Mandy is the Founder and CEO of Mod Girl Marketing, an inbound marketing consultancy based in California. Recognized as a Top 8 SEO Expert by Search Engine Journal and a content marketing influencer by BuzzSumo, she has helped thousands of marketing entrepreneurs and business owners exceed their goals by sharing the lessons she’s learned in over 10 years in the industry.

In addition to successfully scaling her own 100% remote digital agency, Mandy has developed premium digital programs to help fellow marketing entrepreneurs find dozens of qualified leads a week, land 6-figure dream clients, scale their business through modern outsourcing, and more.

Learn more about Mandy McEwen

About Phil Singleton

Phil Singleton is a web designer, an SEO expert and an award-winning author. Since 2005, Phil has owned and operated a digital agency based in Kansas City.

In 2016, Phil and John Jantsch, of Duct Tape Marketing, co-wrote, SEO for Growth: The Ultimate Guide for Marketers, Web Designers & Entrepreneurs. SEO for Growth is an Amazon bestseller and has been listed as a top marketing book by Mashable, Oracle and The Huffington Post. It’s also been featured on MSNBC, Entrepreneur and Search Engine Journal, and was named by Forbes as the #1 best SEO book on its list of “Essential SEO Books for Every Startup to Read”.

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How to Use Digital Knowledge Management for Your Business

There is a ton of information about your business on the Internet.

By controlling the accuracy of your company information across the Internet, you get better visibility and more leads and sales.

Digital Knowledge Management is the way that you can take control of your company’s digital footprint, and calibrate it across the Internet in the most accurate, cost-effective way possible.

Yext’s DKM solution is so powerful that it’s become a mandatory solution for all of our new SEO and digital marketing clients.

This episode with Yext’s Rev Ciancio explains why.

David "Rev" Ciancio serves as Director, Industry Insights for Yext, where he works to ensure customer success as they deploy the Yext Knowledge Engine on behalf of their businesses. Over his 20+ year career, he has managed business development, digital marketing, and social media strategies for a wide range of entertainment and hospitality companies. When not preaching the gospel of Digital Knowledge Management, you can find this expert burger taster discussing the virtues of what makes a truly great hamburger on his Instagram account, @revciancio and hospitality marketing tips on his blog, burgerconquest.com.

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