Grow Your Business on LinkedIn While You Sleep. (LinkedIn Lesson 6)

01/19/22 • 5 min

LinkedIn Lessons with Michelle J Raymond - Grow your company brand and your business on LinkedIn.

LinkedIn Lesson 6 - If you don't wake up to notifications on LinkedIn about opportunities to grow your connections, be invited to contribute to posts on your subject matter expertise, be invited to participate in events run by others you need to listen in. Growing your business on LinkedIn is as easy as 1,2,3. Step 1 - Focus on your niche and be the best at it. Step 2 - Share your knowledge as LinkedIn content generously Step 3 - Support Your LinkedIn Community Buy Business Gold: Build Awareness, Authority and Advantage with LinkedIn Company Pages here. Michelle J Raymond Bio Michelle J Raymond is the Chief LinkedIn Strategist at her company Good Trading Co and a founding member of the LinkedIn Small Business Advisory Council for LinkedIn Pages. She’s an innovator and thought leader who helps purpose-driven businesses thrive by creating sustainable strategies for growth using social selling techniques on LinkedIn. Michelle specialises in helping small to medium business owners make a real impact in business. She takes a hands-on approach, integrating her services into existing teams and working closely with businesses on strategy execution and practical implementation of successful LinkedIn marketing campaigns. Michelle thrives on sharing the stories of amazing businesses to increase their visibility and harness the power of their unique selling point. Her strategies transform SMEs from being invisible to becoming the go-to experts in their field by targeting digital buyers who do 70% of their research online before making the decision to buy. Michelle helps clients attract new opportunities to increase revenue, build a solid reputation and position their brand for success. Michelle is a leading global authority on LinkedIn Pages and shares strategies and tips as co-author of “Business Gold: Build Awareness, Authority and Advantage using LinkedIn Company Pages”. Michelle’s passion is to change the world by doing good business with good people. Reach Michelle at [email protected] or https://www.linkedin.com/in/michelle-raymond-goodtradingco/

Previous Episode

Grow Your Business On LinkedIn by Playing a Bigger Game (LinkedIn Lesson 5)

LinkedIn Lesson 5 - Does your business have a mission for 2022? Holding yourself back by being "busy" isn't going to deliver the results you will wish you had at the end of the year. This lesson shows how by creating a mission you can use LinkedIn to make it happen.

Michelle J Raymond Bio Michelle J Raymond is the Chief LinkedIn Strategist at her company Good Trading Co and a founding member of the LinkedIn Small Business Advisory Council for LinkedIn Pages. She’s an innovator and thought leader who helps purpose-driven businesses thrive by creating sustainable strategies for growth using social selling techniques on LinkedIn.

Michelle specialises in helping small to medium business owners make a real impact in business. She takes a hands-on approach, integrating her services into existing teams and working closely with businesses on strategy execution and practical implementation of successful LinkedIn marketing campaigns. Michelle thrives on sharing the stories of amazing businesses to increase their visibility and harness the power of their unique selling point.

Her strategies transform SMEs from being invisible to becoming the go-to experts in their field by targeting digital buyers who do 70% of their research online before making the decision to buy. Michelle helps clients attract new opportunities to increase revenue, build a solid reputation and position their brand for success.

Michelle J Raymond is a leading global authority on LinkedIn Pages and shares strategies and tips as co-author of “Business Gold: Build Awareness, Authority and Advantage using LinkedIn Company Pages”. Michelle’s passion is to change the world by doing good business with good people. Reach Michelle at [email protected] or https://www.linkedin.com/in/michelle-raymond-goodtradingco/

Next Episode

Tips to Avoid LinkedIn Burnout (LinkedIn Lesson 7)

LinkedIn Lesson 7 - Are you busy being busy on LinkedIn or doing the work that matters? The work that will move your business forward and achieve your business goals. Make 2022 the year that you worked smarter and not harder on LinkedIn by following these tips to avoid LinkedIn burnout.

We cover -

Rule of 78 - why does getting started sooner rather than later will make the biggest difference?
LinkedIn Strategy is important to keep your LinkedIn activity aligned with your business goals.
Ways you can simplify and prioritise your LinkedIn activity to achieve results faster.

LinkedIn Marketing Solutions Live Link

Hubspot Article Rule of 78 Link

Good For Business Show Podcast with Wanita Z "Social Media Strategy to Get Results" Link

Good For Business Show Podcast with Tuomo Vauhkonen "Hustle to High-Performance Business Owner" Link

We recommend using Social Pilot for content scheduling - Affiliate Link

Michelle J Raymond Bio

Michelle J Raymond is the Chief LinkedIn Strategist at her company Good Trading Co and a founding member of the LinkedIn Small Business Advisory Council for LinkedIn Pages. She’s an innovator and thought leader who helps purpose-driven businesses thrive by creating sustainable strategies for growth using social selling techniques on LinkedIn.

Reach Michelle at [email protected]