
127: Laid Back Launch- The Launch Method You’ve Been Waiting For! with Cody Burch
02/23/21 • 52 min
Description:
“I believe the idea of the velocity of money. If you want to sit and meditate on your idea for six months, that's not helping anybody. We need to get the idea out into the world and start helping people.” -Cody Burch
Wouldn’t it be nice if product launches make your life easy rather than stressful? This week, Cody Burch drops by the KPKG stage to share his marketing expertise. Cody is the Founder of Funnels and Ads Mastery (FAM), an online community for entrepreneurs who want to level up their marketing skills. Cody helps his clients reclaim their freedom while moving towards their goals fast and simple.
As exciting as it sounds, launching a product is complicated and stressful, from conceptualizing to the actual launch day. Not to mention the elaborate work and the expenses you have to put into it. And sometimes, while the intent is to help others, the launch still fails. Therefore, it’s not surprising that many entrepreneurs get overwhelmed and devastated beyond imagination. But what if you can eliminate the majority of the launch process and go straight to finding potential customers and earning money?
In this episode, Cody introduces us to the launch method of your dreams- the Laid Back Launch. It is literally what it says. Cody discusses how the Laid Back Launch can help you navigate through the world of launches so you can go out and start helping people the soonest possible. He also drops practical steps you can take before you throw your funding and create deliverables. Cody also shares how to engage your customers, why feedbacks are crucial to the success of your launch, and when to level up your game.
If you’re looking for the ideal launch method with less effort and more of the outcome, click the link below:
https://jayrooke.com/127-Cody-Burch
Check out my website: https://jayrooke.com/
Follow me on:
Book for a JayWalking Session
Episode Highlights:
02:13 Join the FAM
08:35 Before You Throw Your Funds
13:01 The Laid Back Launch
24:21 Invite Engagement
29:32 Gather Feedbacks
34:41 Laid Back Launch- For How Long and to What Extent?
42:12 Creating Magnetic Deliverables
48:38 When to Take It to a Higher Level
Description:
“I believe the idea of the velocity of money. If you want to sit and meditate on your idea for six months, that's not helping anybody. We need to get the idea out into the world and start helping people.” -Cody Burch
Wouldn’t it be nice if product launches make your life easy rather than stressful? This week, Cody Burch drops by the KPKG stage to share his marketing expertise. Cody is the Founder of Funnels and Ads Mastery (FAM), an online community for entrepreneurs who want to level up their marketing skills. Cody helps his clients reclaim their freedom while moving towards their goals fast and simple.
As exciting as it sounds, launching a product is complicated and stressful, from conceptualizing to the actual launch day. Not to mention the elaborate work and the expenses you have to put into it. And sometimes, while the intent is to help others, the launch still fails. Therefore, it’s not surprising that many entrepreneurs get overwhelmed and devastated beyond imagination. But what if you can eliminate the majority of the launch process and go straight to finding potential customers and earning money?
In this episode, Cody introduces us to the launch method of your dreams- the Laid Back Launch. It is literally what it says. Cody discusses how the Laid Back Launch can help you navigate through the world of launches so you can go out and start helping people the soonest possible. He also drops practical steps you can take before you throw your funding and create deliverables. Cody also shares how to engage your customers, why feedbacks are crucial to the success of your launch, and when to level up your game.
If you’re looking for the ideal launch method with less effort and more of the outcome, click the link below:
https://jayrooke.com/127-Cody-Burch
Check out my website: https://jayrooke.com/
Follow me on:
Book for a JayWalking Session
Episode Highlights:
02:13 Join the FAM
08:35 Before You Throw Your Funds
13:01 The Laid Back Launch
24:21 Invite Engagement
29:32 Gather Feedbacks
34:41 Laid Back Launch- For How Long and to What Extent?
42:12 Creating Magnetic Deliverables
48:38 When to Take It to a Higher Level
Previous Episode

126: Humor and Your Business: Why, How, and When to Use Humor to Get Extraordinary Outcomes with Ray Engan
Description:
“Humor is instant likability and laughter is instant trust.” -Ray Engan
Humor is often excluded in business. Many people believe that if you want good business, you have to be serious and intimidating to get results. This week, let's get this misconception busted with Ray Engan on the guest's seat. Ray is the CEO and CCC (Chief Charisma Creator) of Leadership Through Laughter. He helps his clients get "Ray-markable" results using the power of laughter. It's not just the laughter, it's the relationship built through them.
Ray discusses how humor can solve most of your major business problems. Ray shares how humor is beneficial in business transactions, employee relations, doing presentations, and establishing your position. He also talks about how humor can diffuse a situation, leverage your business, and inspire your employees if they feel stuck. Of course, even humor has a limitation. Listen to Ray's advice on how and when to incorporate humor to get the outcome you want. Also, craft your art with these 3 things you must have to get your clients to return your calls and do business with you.
But what if you are not the "funny" type of person? Click the link below and find out how to awaken your funny bone:
https://jayrooke.com/126-Ray Engan
Check out my website: https://jayrooke.com/
Follow me on:
Book for a JayWalking Session
Episode Highlights:
01:27 What Humor Is and What it Can Do For You
06:02 Humor vs Comedy
10:34 What to Do When You're Stuck
12:00 Use Humor to Your Leverage
14:12 What If You're Not Funny?
17:00 How Far Is Too Far?
18:27 How NOT to Start Your Presentation
20:45 Do You Have a CFO?
22:21 3 Things You Can Do to Get Your Clients to Return Your Calls
Next Episode

128: Your Job on Stage Is Not What You Think It Is!- The Great Storyteller’s Secret with Chip Brewer
“Relationship is the foundation of all stories that are told. If you can't find a relationship, you're probably not telling a story.” -Chip Brewer
Storytelling is as old as human history, and knowing this reminds us that this ancient art still runs in our blood. This week, I am thrilled to speak with improv speaker, author, and storyteller Chip Brewer. Chip has been performing improvs for more than 20 years now and is passionate about teaching his secrets to those who want to get better at this craft.
Storytelling is the heart of marketing. Without stories, no business will exist. And it’s not because companies have to keep their customers entertained, but because behind every sale is a story that resonates with a customer’s unique experience. Yet, some may argue that storytelling is not a language they can speak well. Indeed, some people are more linguistically sharp than others, but as entrepreneurs, authors, speakers, and leaders always on the stage, storytelling is a highway to reach your vision.
In this episode, Chip discusses big topics such as teamwork, storytelling, and stagecraft. He shares how man’s desire and innate ability to tell and listen to stories can help promote your brand and establish a solid connection to others. Learn the fundamentals, key elements, structure, and rules of storytelling and improv. As a treat, Chip also shares some exercises and games to help you hone your storytelling skills.
Click the link below to discover ancient storytelling secrets that are not so hidden after all!
https://jayrooke.com/128-Chip-Brewer
Check out my website: https://jayrooke.com/
Follow me on:
Book for a JayWalking Session
Episode Highlights:
01:20 What is Improv About?
06:49 Improv and Your Career
09:08 The Virtuous Cycle of Improv ( The Agreement Game)
11:53 The Fundamental Rule of Improv
16:00 How to Listen Actively (Exercise)
20:00 What Happens Next?
24:35 The Structure, Key Elements, and Rules of Story-Telling
32:55 Let the Word Do the Work
37:55 Things to Remember on Stage
44:10 A Novel for Thrill Lovers!
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