025: How Kari Schell Turned Her Hobby into a Successful Membership Business

06/18/19 • 17 min

It’s A TRIBE Thing — Behind The Scenes of Successful Membership Sites

Kari Schell was an accountant who loved to quilt. When she retired, she decided to see if she could do something meaningful with her quilting business. At On Point Quilter, she helps other quilters unleash the power of the Electric Quilt software. She provides 10-minute video lessons and written instructions to make using Electric Quilt a joyful experience.

She didn’t discover this winning formula overnight. At first, she focused on a number of different niches, but a campaign that led to more sign-ups and testimonials than any other in her history showed her exactly how to best serve her audience.

Today, Kari joins the podcast to talk about how she turned her passion into a means to authentically serve thousands of people, the importance of keeping it simple, and what you can do to replicate her success with your own membership site.

Get Access to the Full Show Notes!

To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/25

FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Visit GetTribeGuide.com to get your free guide today!

Get Access to the Full Show Notes!

To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/25

FREE Guide – Launch & Grow a Profitable Membership Site

Previous Episode

024: How Corinne Crabtree’s Membership Site Transforms Bodies, Minds, and Lives

After struggling with her weight for decades, at the age of 31, Corinne Crabtree made small, meaningful life changes - and lost 100 pounds in 18 months. Now, at Phit-N-Phat, she’s on a mission to help women who struggled like she did transform their mindset, lose weight, and and live better than ever before.

Find out why the membership model works so well for her business!

Get Access to the Full Show Notes!

To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/24

FREE Guide – Launch & Grow a Profitable Membership Site

Next Episode

026: How to Stop Giving Away Your Work For Free and Massively Grow Your Subscriptions with Tara Walsh

Tara Walsh spent eight years working in corporate sales and marketing before walking away forever. Shortly after quitting her job, she suffered a late-term miscarriage. She went to beauty school, found new purpose in caring for women, mastered the art of eyelash extensions, and discovered that she could use her experience in business to help other lash artists grow successful businesses.

At The Lashpreneur, Tara empowers lash artists to step into their full potential as business owners, no matter where they’re at in their journey. She minimizes the learning curve, while giving the support, guidance, and motivation lash artists need.

Today, Tara joins the podcast to talk about the life-changing loss that led her down this career path, the mistakes she made as she accidentally launched her membership site, and what working in beauty is REALLY about.

Get Access to the Full Show Notes!

To get access to the full story and to all the resources mentioned during today's episode, visit TribeHub.com/26

FREE Guide – Launch & Grow a Profitable Membership Site