
To link or not to link...
08/20/22 • 33 min
1 Listener
That is the question!
With LinkedIn announcing a new feature allowing links to be added to photos or videos, I thought it was worth discussing the topic of links in posts again.
A short episode this week.
That is the question!
With LinkedIn announcing a new feature allowing links to be added to photos or videos, I thought it was worth discussing the topic of links in posts again.
A short episode this week.
Previous Episode

Ego Posting
Some people post about a good deed they have done, show a picture of their flashy new car, or casually mention that they are on an exotic holiday. Most of us would never post anything like that but it can’t be denied that such posts typically attract high engagement so I thought it would be a good idea to explore this technique and evaluate whether it’s a good idea or not!
Next Episode

Comment-worthy posts
If you want to increase the impressions of your posts, don’t focus on impressions! Instead, you are better served by focussing on making your content comment-worthy. This week I’m going to take a look at a failed post that had great potential and examine how it could be changed to attract more engagement.
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