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IMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email - 088 - Behind the Scenes Creating the Hottest, Newest Vegas Venue with Keith Conrad

088 - Behind the Scenes Creating the Hottest, Newest Vegas Venue with Keith Conrad

07/12/16 • 29 min

IMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email

In This Episode:

  • What Keith is working on at Enclave for the Las Vegas area [3:09]
  • Why Vegas is a faster growing music destination than Nashville [4:50]
  • The opportunity he saw that lead to creating Enclave [6:10]
  • How technology has affected the music industry [8:08]
  • One of the biggest issues he faces when setting up venues [12:08]
  • The preparation required to build Enclave's team prior to launch [16:27]
  • The differences and challenges working in Vegas [17:31]
  • The technology required to create brand experiences in Vegas [20:25]
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In This Episode:

  • What Keith is working on at Enclave for the Las Vegas area [3:09]
  • Why Vegas is a faster growing music destination than Nashville [4:50]
  • The opportunity he saw that lead to creating Enclave [6:10]
  • How technology has affected the music industry [8:08]
  • One of the biggest issues he faces when setting up venues [12:08]
  • The preparation required to build Enclave's team prior to launch [16:27]
  • The differences and challenges working in Vegas [17:31]
  • The technology required to create brand experiences in Vegas [20:25]

Previous Episode

undefined - 087 - The Art and Science of Conversion Optimization with Justin Christianson

087 - The Art and Science of Conversion Optimization with Justin Christianson

In This Episode:

  • How he created Conversion Fanatics
  • The major problem he sees company’s facing with their conversion
  • Why getting more “eyeballs” isn’t necessarily the best option
  • How to sell a focus on “conversion” up the ladder
  • Why conversion rates aren’t always the important metric

Quote:

“We typically find that most companies are spread too thin.” - Justin Christianson

Next Episode

undefined - 089 - Managing a Marketing Organization Without a Marketing Background with Titina Ott

089 - Managing a Marketing Organization Without a Marketing Background with Titina Ott

In This Episode:

  • Titina's background and how she got into her current field [2:22]
  • What it was like transitioning from growing up in a small community to leading a team that affected over 400,000 people [5:15]
  • Her views on mentorship [10:11]
  • The uncommon thing her mentor taught her [14:12]
  • The difference between leading and managing [15:48]
  • The story behind Oracle Women's Leadership [17:12]
  • Her role at the Oracle Marketing Cloud [23:30]
  • How she manages her role without a marketing background [24:20]
  • What it's like to be an engineer in an organization like Oracle [29:43]
  • The advice she'd give to a recent college graduate [32:12]
  • How she stays relevant in her industry [37:20]

Resources:

IMPACT16 September 19th-20th

Oracle University

Oracle Women's Leadership

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