Navigating the AI-Powered Sales Landscape with Jordan Ledwein

02/10/25 • 27 min

Human-First AI Marketing Podcast by Avenue9

Jordan Ledwein, the AI Sales Guy, joins us for a look into the world of AI-enhanced sales. We explore the human-first approach, where AI serves to amplify human interaction, not replace it. Discover how AI can sharpen vital skills like listening and alleviate mundane tasks, allowing sales professionals to forge authentic relationships with clients. From chatbots handling routine inquiries to CRM systems automating data entry, we discuss how these tools simplify the buying and selling process, saving time and boosting productivity for everyone involved.

We consider AI's transformative role in B2B sales strategies. We talk about how AI agents might take over tasks like prospecting, potentially reshaping the workforce landscape. Learn about essential sales tools like CRM, conversational intelligence, and account-based marketing, and their role in improving sales outcomes. We also ponder the future where AI buying and selling agents interact, raising questions about regulation and reskilling. Tune in as we balance optimism with caution, reflecting on the swift strides in AI and the bright minds that will steer this technology into the future.

(00:06) Human-First AI Sales and Marketing
(10:35) Sales Tools and Future Technologies
(19:06) The Future of Sales With AI

The Human-First AI Marketing Podcast is brought to you by Avenue9. We use artificial intelligence to amplify your unique voice, empower your marketing team, and enable your scaling business to achieve big-brand success.
Explore new avenues available with AI marketing at Avenue9.com.We’re not just another AI company trying to build robots to replace you. We will help make you the hero. We’re marketers, too, and we get how important creativity, empathy, and human insight are when connecting with your ideal clients.

No matter where you’re starting from or how big your goals are, we turn modern marketing challenges into exciting opportunities. Let's get started with a discovery consultation!

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(00:06) Human-First AI Sales and Marketing
(10:35) Sales Tools and Future Technologies
(19:06) The Future of Sales With AI

No matter where you’re starting from or how big your goals are, we turn modern marketing challenges into exciting opportunities. Let's get started with a discovery consultation!

Previous Episode

Robots vs. Humans: Marketing Analytics with Jim Gordon

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With our special guest, Jim Gordon from Jimalytics, we navigate the evolving landscape of digital commerce, exploring how companies can harness AI to transform their marketing strategies. The episode dives into the intriguing challenge of distinguishing humans from AI-generated traffic, a critical issue as AI agents become more prevalent online.
Get ready for a deep dive into the world of bots and the chaos they can cause in marketing. We shed light on how bot traffic can skew your data, from A/B testing to conversion rates, and why focusing on genuine human audiences is more crucial than ever. Jim and I share personal anecdotes and insider tips on maintaining data integrity and keeping your business decisions on track. It's not just about sophisticated analytics; it's about truly understanding and meeting the needs of your consumers.
Thinking about the future? We explore the fascinating realm of AI accountability and the potential economic shifts it brings. The conversation is forward-thinking and insightful, from designing websites for AI agents to the implications of authenticated users in advertising. We ponder the role of AI in job creation and even consider the possibility of companies compensating users for content that trains AI models. With optimism, we look at the opportunities and ethical decisions awaiting us in an AI-driven world, emphasizing the importance of quality control in digital content creation. Join us for a thought-provoking discussion that promises to expand your perspective on the future of marketing and AI.
(00:06) The Rise of AI in Marketing
(10:38) The Impact of Bots on Marketing
(20:25) The Future of AI Accountability
(31:27) Future of Human-Ai Interaction

No matter where you’re starting from or how big your goals are, we turn modern marketing challenges into exciting opportunities. Let's get started with a discovery consultation!

Next Episode

Usable AI for Business with Susan Frew

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Susan Frew, a leading voice in AI innovation for businesses, shares her transformative journey of integrating AI into her plumbing business. Susan opens up about how a personal health scare became a catalyst for change, leading to significant cost savings and efficiency improvements. Her philosophy of competing on "awesome" rather than price offers a fresh perspective on adding value. Throughout her story, Susan emphasizes the importance of enhancing existing processes before adopting new technologies, allowing businesses to focus on their strengths and operate within their "zone of genius."
We will also tackle the rapidly evolving landscape of AI-powered marketing strategies. As AI tools like ChatGPT are changing the way we think about SEO and traditional advertising, we explore Google's new offerings, including Gemini and Notebook LM, which promise to revolutionize how businesses communicate. With over 27,000 AI tools emerging, the challenge of keeping pace is real, and Susan encourages us to embrace AI's possibilities while staying mindful of its risks. From the potential of AI to transform mundane tasks to pondering a future filled with android helpers, we reflect on the enduring importance of personal connections and craftsmanship amidst technological advancement.
(00:05) Embracing AI for Business Success
(13:45) AI Innovations in Marketing Strategies
(24:31) Future of AI and Business Relationship

No matter where you’re starting from or how big your goals are, we turn modern marketing challenges into exciting opportunities. Let's get started with a discovery consultation!