
77: It's Not About You
Explicit content warning
05/18/22 • 17 min
What I wish I knew when I was broke and trying everything to get clients: it’s not about me.
The truth is, the second we take our focus off of us and our results, we start to see the reality - that clients can come from anywhere (and you can actually have fun along the way!).
In this episode, here’s what I’m chatting about:
- Leading with service is not going to bankrupt your business: There’s a myth out there that we don’t want to give too much away or help too much, because then our paid services won’t be seen as valuable. I bust this myth and give you another set of action steps to take instead.
- Your business is not for you. The top thoughts that block success are likely all about you, and not about the people you’re trying to help, and I give you a really actionable step to make so you can get out of your own way.
- You already know where to find your ideal clients online. I am a full believer in knowledge being a potential power, but at some point it fails us when we can’t take action. I teach you the exact questions to ask yourself so that you find your ideal clients online and say what you already know they need to hear.
This episode is shared from my limited edition series, Fast Track Your Online Business. Listen to all 10 episodes here! https://podcasts.apple.com/us/podcast/fast-track-your-online-business/id1615451308
Register for The Offer Lab Workshop: www.allison-nelson.com/offers
I'd love to hear how you enjoyed this episode! Follow me on IG @theallisonnelson, and click HERE to join my FB Community (with 1000 members to be featured in front of)
Want to work with me more fully? Here are 3 ways to do that:
- Clarity is my JAM session: Let’s face it, you’re not here to make a buck here and there, but you’re flopping around and your business doesn’t feel legit. In this 60 minute session + 10 days of Voxer coaching, we’ll jam out on a plan for dominating your industry, how to actually implement it immediately, and what to do once your clients start rolling in. You’ll also get a library of resources that pertain to your business so you can feel supported long after the call is over. Ready for some supported planning and auditing from an experienced coach? Let’s get the JAM SESSION started!
- Fast Track to Four Figures: Are you ready to get clients every month, but you aren’t sure how to make it happen? It’s time to feel clear and confident about what you offer, how to market it, and sell the shit out of it - no more landing in the scrollhole and feeling like you’re pitch-slapping everyone online just to stand out from the crowd. Based on my proven 3 step method to getting clients consistently online, this 6-month program includes everything you need to go from being overwhelmed by all the information out there telling you the must-haves to feeling in control, confident and secure in how you’ll make money every day so that you can go full-time in your online business. Click here for details and to apply for your spot!
- Listen to Solopreneur AF: Every week, I give you tons of actionable strategies and mindset shifts in my signature tough-love style through my podcast Solopreneur AF. The best part is that you can take it in while you’re cooking dinner, and quickly apply it to your business immediately to see results! Subscribe to the podcast and start listening in!
What I wish I knew when I was broke and trying everything to get clients: it’s not about me.
The truth is, the second we take our focus off of us and our results, we start to see the reality - that clients can come from anywhere (and you can actually have fun along the way!).
In this episode, here’s what I’m chatting about:
- Leading with service is not going to bankrupt your business: There’s a myth out there that we don’t want to give too much away or help too much, because then our paid services won’t be seen as valuable. I bust this myth and give you another set of action steps to take instead.
- Your business is not for you. The top thoughts that block success are likely all about you, and not about the people you’re trying to help, and I give you a really actionable step to make so you can get out of your own way.
- You already know where to find your ideal clients online. I am a full believer in knowledge being a potential power, but at some point it fails us when we can’t take action. I teach you the exact questions to ask yourself so that you find your ideal clients online and say what you already know they need to hear.
This episode is shared from my limited edition series, Fast Track Your Online Business. Listen to all 10 episodes here! https://podcasts.apple.com/us/podcast/fast-track-your-online-business/id1615451308
Register for The Offer Lab Workshop: www.allison-nelson.com/offers
I'd love to hear how you enjoyed this episode! Follow me on IG @theallisonnelson, and click HERE to join my FB Community (with 1000 members to be featured in front of)
Want to work with me more fully? Here are 3 ways to do that:
- Clarity is my JAM session: Let’s face it, you’re not here to make a buck here and there, but you’re flopping around and your business doesn’t feel legit. In this 60 minute session + 10 days of Voxer coaching, we’ll jam out on a plan for dominating your industry, how to actually implement it immediately, and what to do once your clients start rolling in. You’ll also get a library of resources that pertain to your business so you can feel supported long after the call is over. Ready for some supported planning and auditing from an experienced coach? Let’s get the JAM SESSION started!
- Fast Track to Four Figures: Are you ready to get clients every month, but you aren’t sure how to make it happen? It’s time to feel clear and confident about what you offer, how to market it, and sell the shit out of it - no more landing in the scrollhole and feeling like you’re pitch-slapping everyone online just to stand out from the crowd. Based on my proven 3 step method to getting clients consistently online, this 6-month program includes everything you need to go from being overwhelmed by all the information out there telling you the must-haves to feeling in control, confident and secure in how you’ll make money every day so that you can go full-time in your online business. Click here for details and to apply for your spot!
- Listen to Solopreneur AF: Every week, I give you tons of actionable strategies and mindset shifts in my signature tough-love style through my podcast Solopreneur AF. The best part is that you can take it in while you’re cooking dinner, and quickly apply it to your business immediately to see results! Subscribe to the podcast and start listening in!
Previous Episode

76: Is All This Effort Really Worth It?
I know why you aren't taking action, because I've wrestled with this same question for a while: is all this effort really worth it?
You spend time, money and energy on your business - not to mention all those hours lip syncing to a Reel, sitting in front of your computer writing content, and checking your notifications. When does it all pay off?
I wanted to create an episode where I got to talk to you about worth, and effort, and re-frame it for you. In this episode, I'm chatting with you about:
→ where your thoughts about worth are really coming from
→ how to know what to focus on each day so that you can take action (and then gain more clarity)
→ the two questions you can ask yourself so that you can take more intentional, simple action that will get you results
Also, my newest workshop is open for registration! The Offer Lab: Create Offers That Position You As The Expert And Land More Clients, is a 60 minute interactive workshop where you'll learn how to build offers (or re-build your current offers) so that they sell and sustain you as a business owner and impact-obsessed CEO who also wants a life outside of work.
Register for The Offer Lab Workshop: www.allison-nelson.com/offers
I really want to hear from YOU and what your thoughts are about the episode, what you'd like to hear in the future, or just to say hi and be a part of a kick-ass supportive business community. Join my FB group Empowered & Free, tag me on Instagram @theallisonnelson.
Next Episode

3 Trends To Stop Doing In Our Offers
Confession: I love offers.
They are one of the most exciting things in your business, and here's why:
- it describes your unique take on a result you want to provide to your clients,
- it gives you confidence in how much money you'll make, and
- it drives some of the more frustrating things about being a solopreneur: networking, creating content, and knowing your ideal client inside and out
On the Internet streets, I'm seeing a lot of trends that are no bueno when it comes to making money and selling your offers, and I want to make sure they aren't happening in your business.
Today, I'm pointing out:
- why you might be throwing "all the things" in your offer
- why the features of your offer aren't getting any love from your potential clients
- the biggest mistake we make when we try to go bold with our messaging
I'd love to hear how you enjoyed this episode! Follow me on IG @theallisonnelson, and click HERE to join my FB Community (with 1000 members to be featured in front of)
Want to work with me more fully? Here are 3 ways to do that:
- Clarity is my JAM session: Let’s face it, you’re not here to make a buck here and there, but you’re flopping around and your business doesn’t feel legit. In this 60 minute session + 10 days of Voxer coaching, we’ll jam out on a plan for dominating your industry, how to actually implement it immediately, and what to do once your clients start rolling in. You’ll also get a library of resources that pertain to your business so you can feel supported long after the call is over. Ready for some supported planning and auditing from an experienced coach? Let’s get the JAM SESSION started!
- Fast Track to Four Figures: Are you ready to get clients every month, but you aren’t sure how to make it happen? It’s time to feel clear and confident about what you offer, how to market it, and sell the shit out of it - no more landing in the scrollhole and feeling like you’re pitch-slapping everyone online just to stand out from the crowd. Based on my proven 3 step method to getting clients consistently online, this 6-month program includes everything you need to go from being overwhelmed by all the information out there telling you the must-haves to feeling in control, confident and secure in how you’ll make money every day so that you can go full-time in your online business. Click here for details and to apply for your spot!
- Book a Discovery Call: You want to get to your first four figure month like yesterday, but you're stuck in doing all the things and having all the ideas. Lay it on me for 30 minutes, and let's see if we'd make a good fit to work together. Click here to grab a time to chat on my calendar!
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