Episode 6 | Pride Never Ends: The Benefits of Marketing to the LGBTQ+ Community Year-Round

07/23/24 • 21 min

Pride Month may be over, but inclusivity is forever. In the latest episode of "Gen Z on Gen Z," AJ and Lilia dive into the significance of Pride, what marketers have been getting wrong about it, and how embracing Pride as a year-round movement can positively impact your brand.
Listen in to learn:

The importance of recognizing, honoring, and uplifting the LGBTQIA+ community year-round
How queer culture influences mainstream trends and why marketers should be aware
How brands can support Gen Z's ongoing journey of self-discovery

The importance of recognizing, honoring, and uplifting the LGBTQIA+ community year-round
How queer culture influences mainstream trends and why marketers should be aware
How brands can support Gen Z's ongoing journey of self-discovery

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Episode 5: Money Pt. 2 with Erin Confortini

In this episode, we brought in Gen Z influencer, Erin Confortini, to discuss Gen Z’s relationship with money and how she uses her platform to help young people understand finance. Erin and hosts discuss the unique financial challenges and opportunities that Gen Z is facing, the lore of treat culture, how they’re affecting their parents’ retirement funds, and more.

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Episode 7: Gen Z Travel Trends and How All Brands Can Participate

Gen Z is becoming increasingly obsessed with traveling – but what’s encouraging that hunger? Adventure, peace and quiet, and mysterious places. In this episode, AJ and Lilia dissect Pinterest’s “Summer 2024 Travel Report” and how all brands– travel-oriented or not– can participate in those three key trends. Listen in to learn how you can get in on the fun!