#FuturePRoof podcast: We are all Jackie Weaver

02/08/21 • 17 min

#FuturePRoof podcast: We are all Jackie Weaver

Democracy is alive and well – Clerk Jackie Weaver bring orders to a chaotic and bad tempered Handforth Parish Council

Share of search - The IPA is promoting share of search as a metric for advertising effectiveness. There’s limited evidence of its validity outside large FMCG markets

Charity Commission - Charities that support contentious causes should expect scrutiny if they campaign on those issues according to the outgoing chair of the Charity Commission Tina Stowell

PR industry bounce back - Recruitment is a leading indicator of an economic recovery. In PR and digital marketing it has returned to pre-COVID-19 levels but several sectors remain challenged

Exit from lockdown – While we await the publication of the Government’s plan to exit lockdown, organisations are planning a move to a hybrid working environment. It’s unlikely we see the end of the office

Free market economies are damaging the natural environment by failing to place a value on natural assets according to The Economics of Biodiversity: The Dasgupta Review

Talking to Strangers – Malcolm Gladwell’s latest book explores the biases that we bring to meeting new people

Lockdown Unconference – You’re invited to join a new Unconference learning and development event on 26 February

www.futureproofingcomms.co.uk/

Thanks so much for listening to our #FutureProof podcast. Moving forwards, we're migrating that across to our Better Business Outcomes podcast and we hope you'll join us.
We're gonna be meeting every 2 to 3 weeks and chatting all things management and communication and we'll have the occasional guest.
So, what are you waiting for? Come on over!
Click here to follow!

#FuturePRoof podcast: We are all Jackie Weaver

WithStephen and Sarah Waddington

Democracy is alive and well – Clerk Jackie Weaver bring orders to a chaotic and bad tempered Handforth Parish Council

Share of search - The IPA is promoting share of search as a metric for advertising effectiveness. There’s limited evidence of its validity outside large FMCG markets

Charity Commission - Charities that support contentious causes should expect scrutiny if they campaign on those issues according to the outgoing chair of the Charity Commission Tina Stowell

PR industry bounce back - Recruitment is a leading indicator of an economic recovery. In PR and digital marketing it has returned to pre-COVID-19 levels but several sectors remain challenged

Free market economies are damaging the natural environment by failing to place a value on natural assets according to The Economics of Biodiversity: The Dasgupta Review

Talking to Strangers – Malcolm Gladwell’s latest book explores the biases that we bring to meeting new people

Lockdown Unconference – You’re invited to join a new Unconference learning and development event on 26 February

www.futureproofingcomms.co.uk/

Previous Episode

#FuturePRoof podcast: An end of year thank you letter

#FuturePRoof podcast: An end of year thank you letter

WithStephen and Sarah Waddington

· Communicators: Marcus Rashford, Burger King, and Unilever’s Alan Jope

· Media: BBC’s Hugh Pym, Sky’s Kay Burley, Manchester Evening News’ Jennifer Williams and editorial teams at CNN, The New York Times and Tortoise

· Writing we’ve admired: Marina Hyde, Nafisa Ali Shafiq, Katrina Marshall, and Sharon O’Dea

Next Episode

#FuturePRoof podcast: Can I go back to the office yet?

#FuturePRoof podcast: can I go back to the office yet?

WithStephen and Sarah Waddington

When is a PR disaster not a PR disaster? – Ryanair on UK government support for airlines, Allen vs Farrow, and Gordon Beattie’s resignation

Royal protocol – statements from both Buckingham Palace and Meghan Markle are an extraordinary breach of traditional protocol

Future of the office - we should listen to the voice of the future workforce as we make plans for the future

Blowing smoke - British American Tobacco’s use of influencers and emerging forms of media raises ethical issues for the marketing and public relations professions

Budget highlights – corporation tax ladder rising from 19% to 25% in 2023, levelling up agenda, furlough extended, and VAT freeze for the hospitality and tourism

Leader Like Me Conference - learn from these industry experts who will share stories, strategies and their own learnings on 23 March

WaddsCon – up next on 26 March: search listening, the PR post COVID-19, qualitative research using bots, and PR’s opportunity to win back SEO budgets

www.futureproofingcomms.co.uk/