Firing The Man - Unleashing the Shopify Blueprint for Success With Digital Marketing Expert, Tina Bar

Unleashing the Shopify Blueprint for Success With Digital Marketing Expert, Tina Bar

12/05/23 • 26 min

You're about to unlock the world of entrepreneurial e-commerce alongside digital marketing specialist, Tina Barr. With 15 years of experience and a focus on product-based Shopify stores, Tina gifts us an engaging walkthrough on how to transition from managing big-budget ad campaigns to helping small businesses flourish online. You'll grasp the importance of utilizing Shopify as your prime tool, and Tina hands out her top tips for driving traffic to your store too.
This episode isn't just about setting up shop; we're here to guide you through the maze of data segmentation and the art of decluttering in the e-commerce world. Tina encourages small businesses to wield tools like Clavio to make data more approachable and manageable. You'll understand why starting small and gradually scaling up is key to sustainable business growth. Tina helps us see through the clutter, emphasizing the need to streamline SKUs for better sales and profitability. Get ready to uncover the power of limited availability, and how seasonal products can create a demand surge.
But we're not stopping there. We're pushing the boundaries and exploring workplace challenges and strategies for success with Tina. Traditional employment has its drawbacks, and Tina takes us through her perspective on these. Get ready to understand the importance of continuous learning and adaptability in the fast-paced e-commerce industry. As we wrap up the episode, Tina highlights her most crucial coaching lessons - decluttering your digital, physical, and mental spaces, understanding the importance of marketing, and defining your customer avatar are just a few. If you're an aspiring entrepreneur or an established one, you won't want to miss out on these actionable insights!
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Previous Episode

From Amazon to Shopify: Catherine Smith's Blueprint to E-Commerce Success

Ready to unravel the secrets of successful e-commerce businesses? Prepare to be enthralled as we sit down with the founder of Walton Birch, Catherine Smith, a real game-changer in the e-commerce field. Catherine doesn't just understand the industry; she shapes it, and she's here to guide us through the maze of online selling, specifically focusing on the power of having a standalone website, even when your major sales are through platforms like Amazon.
Catherine opens the door to the world of Shopify, an e-commerce platform with built-in marketing features and affordable pricing plans ideally suited for budding entrepreneurs. She skillfully navigates us through the ease of transitioning from a marketplace to Shopify and why it's a move worth considering. With Catherine leading the way, we delve into the nitty-gritty of optimizing product listings for an unbeatable customer experience and how to maximize both marketplace and Shopify stores for better margins and discoverability.
Switching gears, Catherine lets us peek into her personal life, sharing her favorite book - "The Sum of Us" by Heather Riggie, and her love for paper crafting and diamond painting. We also lightly touch on the open layout floor plans in offices and why it's something she doesn't miss. Finally, Catherine underscores the essence of persistence and patience in achieving e-commerce success and generously offers a free website audit through her company, Walton Birch. So why wait? Take the first step to transform your e-commerce business today. Tune in and let Catherine Smith guide you to success!
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Next Episode

Introvert to Wildly Successful Entrepreneur: Megan Chlor's Journey

Ever wonder how an introvert can thrive in the entrepreneurial world? Today, we have Megan Chlor, co-founder of Automate Me, who will share her journey transitioning from a 9-5 job to a successful entrepreneur. Megan shares her experiences, the highs, the lows, and how her introversion has been a superpower in her business journey. She emphasizes the importance of recognizing and learning from our missteps while maintaining a balance between business prosperity and personal well-being.
The second part of our conversation pivots to the realm of social media, where Megan imparts her expertise in audience engagement and crafting messages that resonate. It’s not just about selling your product or service; it’s about centering your messaging around the pain points of your ideal client. We delve into interesting examples such as Elon Musk and a health coach's client. Learn how you can powerfully utilize personal branding, storytelling, and connection-building to make your mark in the crowded digital space.
As we wrap up, we explore digital marketing strategies and how to stand out amidst competition. From the role of AI to the importance of manual review and fine-tuning, Megan offers valuable insights and practical tips. And, for those of you interested in connecting with Megan, you'll find her contact details at the end. So, buckle up for this enriching episode, where Megan Chlor takes us through her entrepreneurial journey, the power of introversion and the ins and outs of effective digital marketing.
GETIDA Amazon Owes You Money! Get $400 in FREE reimbursements done for you, follow the link below.

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Firing The Man - Unleashing the Shopify Blueprint for Success With Digital Marketing Expert, Tina Bar

Transcript

Speaker 100:00:41.799

Welcome everyone to the Firing the man podcast , a show for anyone who wants to be their own boss . If you sit in a cubicle every day and know you are capable of more , then join us . This show will help you build a business and grow your passive income streams in just a few short hours per day . And now your host serial entrepreneurs David Shomer and Ken Wilson .

Spe