FSS Episode 486: How to Use Images in Your Ad Sets
08/10/18 • 3 min
In this episode, Kim talks about how you can use images, specifically headshots, in your ad sets to get the best results.
Key Takeaways!
- Make sure you listen to the last episode, where Kim shared how to scale your ads.
- They have tested so many different things when it comes to images. From videos, to icons, to clickbait, to personal snapshots of life, they have tried it all.
- They have found that a combination of things work best. Some ad sets work well with personal snapshots, while others work well with videos.
- What they have found is that using professional headshot images with a few words on the post has been working really well.
- You can see what they’ve been doing at Facebook.com/KimWalshPhillips.
- The colors that are working the best are red and yellow.
- They are continually rotating in new images into the ad sets, and it doesn’t seem to be negatively impacting the cost. In fact, it’s been IMPROVING the cost.
- You can get 10,000 Facebook fans in 3 days or less at 3daysto10k.com.
Resources Mentioned in this Episode
How to get 10,000 Facebook fans in 3 days or less
In this episode, Kim talks about how you can use images, specifically headshots, in your ad sets to get the best results.
Key Takeaways!
- Make sure you listen to the last episode, where Kim shared how to scale your ads.
- They have tested so many different things when it comes to images. From videos, to icons, to clickbait, to personal snapshots of life, they have tried it all.
- They have found that a combination of things work best. Some ad sets work well with personal snapshots, while others work well with videos.
- What they have found is that using professional headshot images with a few words on the post has been working really well.
- You can see what they’ve been doing at Facebook.com/KimWalshPhillips.
- The colors that are working the best are red and yellow.
- They are continually rotating in new images into the ad sets, and it doesn’t seem to be negatively impacting the cost. In fact, it’s been IMPROVING the cost.
- You can get 10,000 Facebook fans in 3 days or less at 3daysto10k.com.
Resources Mentioned in this Episode
How to get 10,000 Facebook fans in 3 days or less
Previous Episode
FSS Episode 485: How to Scale Your Ads
In this episode, Kim talks about the best strategy for scaling your ads so that you can get the best results.
Key Takeaways!
- Recently, they have been testing a bunch of different things. They run a campaign every week to get people to join their 3 day training to get 10,000 Facebook fans in 72 hours.
- When it comes to scaling, she likes to start small. You want to start small on spending for your ads so that you can test it out, and really make sure they work.
- The best scaling strategy is to increase by 20% every 3 days.
- The day you do it, be aware you are going to have a bit of a budget jump. But by the next day, it will level out.
- You can get 10,000 Facebook fans in 3 days or less at 3daysto10k.com.
Resources Mentioned in this Episode
How to get 10,000 Facebook fans in 3 days or less
Next Episode
FSS Episdoe 487: Making it About Them and Not You
In this episode, Kim talks about how you can make your copy about the outcome in order to have more successful ads.
Key Takeaways!
- Kim has been finding that lately, her client’s copies have been about the product/service they are offering rather than the outcome that their product/service will bring to the customer.
- People want to know what your thing is going to do for them!
- Just mention one outcome, because if you try to teach too many things in one ad, nobody is going to pay attention. Each ad needs to focus on ONE transformation that the customer is going to get and just that.
- Her number one campaign that she runs is her 10,000 fans program because it offers one small outcome that is desirable, quick, and people love it. From there, these customers can start to benefit from her other products and services.
- Look at your offers today, and make sure you are making it all about your customer and the transformation they are going to have if they work with you.
- You can get 10,000 Facebook fans in 3 days or less at 3daysto10k.com.
Resources Mentioned in this Episode
How to get 10,000 Facebook fans in 3 days or less
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