Mastering Social Media for eCommerce Growth and Engagement
06/06/23 • 23 min
3 Listeners
Ready to skyrocket your eCommerce business through the power of social media? This week's episode is a goldmine of tips and tricks you don't want to miss. Join us as we discuss the ins and outs of leveraging various platforms to reach a wider audience, drive traffic, and increase conversions. We'll talk about setting realistic goals and achieving long-term success with the most popular social media platforms, as well as the importance of establishing your brand and fostering open dialogue with your customers.
But that's not all! We'll also dive into maximizing social media engagement by drawing your followers closer to your circle and optimizing your content for maximum visibility. Learn how to mix up the types of content on Facebook, Instagram, and YouTube and harness the power of hashtags to expand your reach even further. Plus, we'll uncover the benefits of collaborating with other businesses on social media, and share some personal tips that have proven to be extremely helpful in our own marketing efforts. Tune in now and start making social media work for you!
Mentioned Resources:
More on Social Media - Using Social Media to Increase Traffic & Boost Sales
This week’s episode is sponsored by our Search Engine Optimization Mini Course. Our Free online digital course that teaches eCommerce and website owners how to level up their search engine rankings with some simple, doable steps! Join us at www.ecommercemadeeasypodcast.com/seominicourse/
Be sure to subscribe to our podcast where ever you are listening!
You can find our show notes at:
https://www.ecommercemadeeasypodcast.com
Find more of our resources and newsletter subscription here:
https://linktr.ee/bcsengineering
Ready to skyrocket your eCommerce business through the power of social media? This week's episode is a goldmine of tips and tricks you don't want to miss. Join us as we discuss the ins and outs of leveraging various platforms to reach a wider audience, drive traffic, and increase conversions. We'll talk about setting realistic goals and achieving long-term success with the most popular social media platforms, as well as the importance of establishing your brand and fostering open dialogue with your customers.
But that's not all! We'll also dive into maximizing social media engagement by drawing your followers closer to your circle and optimizing your content for maximum visibility. Learn how to mix up the types of content on Facebook, Instagram, and YouTube and harness the power of hashtags to expand your reach even further. Plus, we'll uncover the benefits of collaborating with other businesses on social media, and share some personal tips that have proven to be extremely helpful in our own marketing efforts. Tune in now and start making social media work for you!
Mentioned Resources:
More on Social Media - Using Social Media to Increase Traffic & Boost Sales
This week’s episode is sponsored by our Search Engine Optimization Mini Course. Our Free online digital course that teaches eCommerce and website owners how to level up their search engine rankings with some simple, doable steps! Join us at www.ecommercemadeeasypodcast.com/seominicourse/
Be sure to subscribe to our podcast where ever you are listening!
You can find our show notes at:
https://www.ecommercemadeeasypodcast.com
Find more of our resources and newsletter subscription here:
https://linktr.ee/bcsengineering
Previous Episode
How to Protect Your WordPress Site: Simple Steps for Optimal Protection and Peace of Mind
Worried about your WordPress site's security? Let us guide you through crucial yet simple steps to safeguard it from online threats! We'll demystify the tech for you, helping you integrate these measures into your routine or delegate them effectively. Our discussion includes the significance of using WordPress security plugins, comparing free and paid versions, and the essential practice of creating strong, secure passwords that are tough for computers to crack.
Discover the key to password security as we explore the famous XKCD comic and compare secure and insecure password examples. Learn how to enable two-factor authentication for added protection and the importance of regularly updating your WordPress site. We recommend scheduling a weekly check-in for optimal security and peace of mind. Don't miss out on these valuable insights to keep your online presence safe and secure!
Mentioned Resources:
Making Quality Passwords - xkcd Comic: Password Strength
Updating WordPress - How to Update your WordPress Site Step-by-Step
Backing Up your Site - How to Back your Site Step-by-Step
This week’s episode is sponsored by our Search Engine Optimization Mini Course. Our Free online digital course that teaches eCommerce and website owners how to level up their search engine rankings with some simple, doable steps! Join us at www.ecommercemadeeasypodcast.com/seominicourse/
Be sure to subscribe to our podcast where ever you are listening!
You can find our show notes at:
https://www.ecommercemadeeasypodcast.com
Find more of our resources and newsletter subscription here:
https://linktr.ee/bcsengineering
Next Episode
Email Marketing: The Key to Unlocking Customer Loyalty and Revenue
Ready to unlock the full potential of email marketing and skyrocket your business growth? Join us as we discuss powerful insights and strategies to help you make the most of this highly effective marketing tool. With an average open rate of 20% and high conversion rates, email marketing is the ultimate cost-effective way to build relationships with your customers and generate revenue. Our in-depth conversation covers the essential components of successful campaigns, including direct and personal communication, automation, relationship building, customer loyalty, and how to integrate email marketing with your other marketing efforts.
Starting your email marketing journey might seem daunting, but worry not - we're here to help you choose the right email service provider for guaranteed success. We compare popular providers like Aweber and ConvertKit, delving into their features, pricing, and pros and cons. Moreover, we explore how to segment your email list for better targeting, the importance of list hygiene, and how to seamlessly integrate email marketing with your overall marketing strategy. Don't miss this value-packed episode, where we help you maximize your email marketing success and elevate your eCommerce game!
Mentioned Resources:
Email Service Providers
- AWeber – This is the tool we use for our newsletters. We love it because it is a bit more advanced and techy. However, once you do get to know it, it is fairly intuitive. I do love how the free version allows for more advanced things like automation and you can have up to 500 subscribers in the free version. So you can really get the full feel of it before paying for it! Also we have found their support to be excellent, on target and always ready to help!
- ConvertKit – If you want a bit more ‘drag and drop’ like interface then you may like this one better. Its interface is a bit more intuitive but it doesn’t allow you any automations on their free version and you can only have up to 300 subscribers on their free plan.
- List Builder's Society* - Amy Porterfield is well renowned for her list building skills and teaches in a very conscience and efficient way. I felt LBS gave us the edge to put into action some of what we already knew, and some new ideas when it comes to creating and using your email list. We highly recommend this program whether you are new to email marketing or a veteran wanting to up your game!
*This link contains an affiliate link. If you make a purchase, we may earn a small commission at no extra cost to you and many times an extended free trial.
This week’s episode is sponsored by our Search Engine Optimization Mini Course. Our Free online digital course that teaches eCommerce and website owners how to level up their search engine rankings with some simple, doable steps! Join us at www.ecommercemadeeasypodcast.com/seominicourse/
Be sure to subscribe to our podcast where ever you are listening!
You can find our show notes at:
https://www.ecommercemadeeasypodcast.com
Find more of our resources and newsletter subscription here:
https://linktr.ee/bcsengineering
eCommerce Made Easy - Growing your Online Business - Mastering Social Media for eCommerce Growth and Engagement
Transcript
Social media can be a black hole , especially for companies , but it doesn't have to be . We'll be diving into why you should use social media , what realistic goals there are for it , and how you can use it for long-term success for your business and be efficient with it .
CarrieI know social media can sometimes feel like you're blowing glitter
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/ecommerce-made-easy-growing-your-online-business-253181/mastering-social-media-for-ecommerce-growth-and-engagement-30639676"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to mastering social media for ecommerce growth and engagement on goodpods" style="width: 225px" /> </a>
Copy