eCommerce Made Easy - Growing your Online Business

Can you imagine a world where your business is earning passive income from a digital course? Hear about my journey under the mentorship of Amy Porterfield and how her Digital Course Academy was a game-changer for my business. Also, don't miss an exclusive sneak peek into Amy's upcoming Course Confident Boot Camp, a haven for those wrestling with the idea of creating their own digital course.
The power of digital courses is undeniable, and we're here to shed light on their transformative potential. Sarah's story is one of inspiration, managing to strike a balance between financial stability and family time thanks to digital courses. Listen to the trials and triumphs from my own experience in course creation, gathered over 14 years to help you steer clear of the pitfalls and towards success. We also delve into the four steps that Amy believes can set anyone up for digital course success. So, buckle up and get ready to take that first step towards creating your very own digital course and securing your financial future.

Be sure to subscribe to our podcast where ever you are listening!
You can find our show notes at:
https://www.ecommercemadeeasypodcast.com
Find more of our resources and newsletter subscription here:
https://linktr.ee/bcsengineering

Send Carrie a Text Message!

Ever wondered why potential customers window shop on your website yet never make a purchase? This episode unpacks the many reasons why customers loiter without buying and offers actionable strategies to transform those browsers into buyers. From the art of enticing email marketing to the power of persuasive product descriptions, we've got you covered.
In the latter half of the episode, we explore a variety of eCommerce strategies. We discuss the paramount importance of trust in the eCommerce world. We delve into how customer reviews can bolster your credibility and why a straightforward return policy is non-negotiable. We also throw light on the role of a seamless checkout experience and the influence of genuine urgency in nudging customers toward that all-important final step. So tune in and get ready to supercharge your eCommerce game!
Mentioned Resources:

Creating Engaging Content

• Social Media - Mastering Social Media for eCommerce Growth & Engagement
• Email Marketing - Email Marketing: The Key to Unlocking Customer Loyalty & Revenue
• Blogs - Unlocking eCommerce Success: Harness the Power of Blogging
• List Builder's Society* - Amy Porterfield is well renowned for her list building skills and teaches in a very conscience and efficient way. I felt LBS gave us the edge to put into action some of what we already knew, and some new ideas when it comes to creating and using your email list. We highly recommend this program whether you are new to email marketing or a veteran wanting to up your game!

Ensuring Quality User Experience

• Website Testing - The Essential Guide to Effective Website Testing

*This link contains an affiliate link. If you make a purchase, we may earn a small commission at no extra cost to you and many times an extended free trial.

This week’s episode is sponsored by our Search Engine Optimization Mini Course. Our Free online digital course that teaches eCommerce and website owners how to level up their search engine rankings with some simple, doable steps! Join us at www.ecommercemadeeasypodcast.com/seominicourse/

Support the show

Be sure to subscribe to our podcast where ever you are listening!
You can find our show notes at:
https://www.ecommercemadeeasypodcast.com
Find more of our resources and newsletter subscription here:
https://linktr.ee/bcsengineering

Send Carrie a Text Message!

Are your website images slowing you down? Let's revamp your understanding of image optimization, and watch your site's performance skyrocket! This episode is packed with secrets on web image optimization, covering everything from choosing the right file format to understanding the role of alternate text in SEO and ADA compliance. We're arming you with practical tips and a free download to make this process as seamless as possible.
We'll also be taking a deep-dive into the world of image formats for web optimization. Get ready for a thorough exploration of JPEGs, PNGs, and WebP. We're shedding light on the importance of resizing images and sharing foolproof tips on compressing images without losing quality. Additionally, we're guiding you through the process of using Photoshop and GIMP for optimal image optimization. So, buckle up for this insightful journey and remember to rate and subscribe! We're always here to answer your questions or engage in further discussion.
Mentioned Resources:

How to Optimize Images for Web – Downloadable Banner Optimization Guide

Understanding your Site’s Performance – Google Core Web Vitals Podcast

Importance of Accessibility – ADA Compliance Podcast

This week’s episode is sponsored by our Search Engine Optimization Mini Course. Our Free online digital course that teaches eCommerce and website owners how to level up their search engine rankings with some simple, doable steps! Join us at www.ecommercemadeeasypodcast.com/seominicourse/

Support the show

Be sure to subscribe to our podcast where ever you are listening!
You can find our show notes at:
https://www.ecommercemadeeasypodcast.com
Find more of our resources and newsletter subscription here:
https://linktr.ee/bcsengineering

Send Carrie a Text Message!

Worried about your WordPress site's security? Let us guide you through crucial yet simple steps to safeguard it from online threats! We'll demystify the tech for you, helping you integrate these measures into your routine or delegate them effectively. Our discussion includes the significance of using WordPress security plugins, comparing free and paid versions, and the essential practice of creating strong, secure passwords that are tough for computers to crack.
Discover the key to password security as we explore the famous XKCD comic and compare secure and insecure password examples. Learn how to enable two-factor authentication for added protection and the importance of regularly updating your WordPress site. We recommend scheduling a weekly check-in for optimal security and peace of mind. Don't miss out on these valuable insights to keep your online presence safe and secure!
Mentioned Resources:

Making Quality Passwords - xkcd Comic: Password Strength

Updating WordPress - How to Update your WordPress Site Step-by-Step

Backing Up your Site - How to Back your Site Step-by-Step

This week’s episode is sponsored by our Search Engine Optimization Mini Course. Our Free online digital course that teaches eCommerce and website owners how to level up their search engine rankings with some simple, doable steps! Join us at www.ecommercemadeeasypodcast.com/seominicourse/

Support the show

Be sure to subscribe to our podcast where ever you are listening!
You can find our show notes at:
https://www.ecommercemadeeasypodcast.com
Find more of our resources and newsletter subscription here:
https://linktr.ee/bcsengineering

Send Carrie a Text Message!

Do you know if your site is ADA Compliant? Let’s figure it out together!

ADA Compliance is a collection of guidelines that determine if a user with disabilities can use your website. Not only does being ADA Compliant encourage inclusivity and allow more users to explore your site, but it is also legally required!

Since ADA Compliance is mandatory on the internet, Web Content Accessibility Guideline (WCAG) creates and updates guidelines for us eCommerce business owners to follow! With the help of these guidelines, we can make a website that is accessible to users, no matter their disability. Today, I want to go through the top requirements we see here at BCSE that can affect your site’s ADA Compliance.

Tune in to ensure that your site creates a quality user experience for all users!

Mentioned Resources:

For more information, read the current WCAG Guidelines for ADA Comp

This week’s episode is sponsored by our Search Engine Optimization Mini Course. Our Free online digital course that teaches eCommerce and website owners how to level up their search engine rankings with some simple, doable steps! Join us at www.ecommercemadeeasypodcast.com/seominicourse/

Support the show

Be sure to subscribe to our podcast where ever you are listening!
You can find our show notes at:
https://www.ecommercemadeeasypodcast.com
Find more of our resources and newsletter subscription here:
https://linktr.ee/bcsengineering