EP100: How Writing A Book Can Help Real Estate Investors Build Their Reputation with Mike Fallat
05/16/23 • 24 min
Mike Fallat is the founder of Dream Starters Publishing, a company that helps entrepreneurs publish books and share their stories. In this episode, Mike shares how writing a book can establish your name as a real estate investor, making it easier for people to know you and understand your work.
Listen to this episode to learn what types of books real estate investors typically write and how you can make your own book without you doing all the work!
Key Talking Points of the Episode
00:00 Introduction
01:00 What is Mike Fallat's background?
01:50 How does Mike make it easier for people to publish a book?
03:09 What should real estate investors write about?
04:33 How many books do real estate investors need to write?
05:31 How can publishing a book help you establish credibility?
07:00 How can free plus shipping help you with generating leads?
08:11 How does free plus shipping work?
09:20 How did the 10X Growth Conferences Help Mike grow his business?
10:24 What did Mike learn from attending Grant Cardone’s 10X Growth Conferences?
11:29 Why should you connect with individuals who have similar interests?
12:29 How can writing a book create opportunities for real estate investors?
14:02 Why aren't many real estate investors writing books?
15:02 How does impostor syndrome hold you back from sharing your story?
16:32 How can writing a book give you more clarity on what you’re doing?
17:57 What does the process of writing a book look like?
20:36 Why is your story important in the process of writing a book?
22:16 How can you get in touch with Mike?
Quotables
“We love taking pride in our work, but that could come back to hurt us if we think we can do everything ourselves.”
“The winners out there, the most successful, are not putting a book out there and then being done with it. You need to now stay relevant now, tomorrow, next year, 10 years from now.”
“I just think that you got to find a tribe that is sort of in alignment with your core values.”
“Top of mind really matters in this world and if you are top of mind, when a problem becomes so great and they think of you first, you have their dollar.”
Links
Website: Dreamstarters Publishing
https://dreamstarterspublishing.com/
LinkedIn: Mike Fallat
Mike Fallat is the founder of Dream Starters Publishing, a company that helps entrepreneurs publish books and share their stories. In this episode, Mike shares how writing a book can establish your name as a real estate investor, making it easier for people to know you and understand your work.
Listen to this episode to learn what types of books real estate investors typically write and how you can make your own book without you doing all the work!
Key Talking Points of the Episode
00:00 Introduction
01:00 What is Mike Fallat's background?
01:50 How does Mike make it easier for people to publish a book?
03:09 What should real estate investors write about?
04:33 How many books do real estate investors need to write?
05:31 How can publishing a book help you establish credibility?
07:00 How can free plus shipping help you with generating leads?
08:11 How does free plus shipping work?
09:20 How did the 10X Growth Conferences Help Mike grow his business?
10:24 What did Mike learn from attending Grant Cardone’s 10X Growth Conferences?
11:29 Why should you connect with individuals who have similar interests?
12:29 How can writing a book create opportunities for real estate investors?
14:02 Why aren't many real estate investors writing books?
15:02 How does impostor syndrome hold you back from sharing your story?
16:32 How can writing a book give you more clarity on what you’re doing?
17:57 What does the process of writing a book look like?
20:36 Why is your story important in the process of writing a book?
22:16 How can you get in touch with Mike?
Quotables
“We love taking pride in our work, but that could come back to hurt us if we think we can do everything ourselves.”
“The winners out there, the most successful, are not putting a book out there and then being done with it. You need to now stay relevant now, tomorrow, next year, 10 years from now.”
“I just think that you got to find a tribe that is sort of in alignment with your core values.”
“Top of mind really matters in this world and if you are top of mind, when a problem becomes so great and they think of you first, you have their dollar.”
Links
Website: Dreamstarters Publishing
https://dreamstarterspublishing.com/
LinkedIn: Mike Fallat
Previous Episode
EP99: The Best Methods for Raising Capital for Real Estate Deals with Dave Dubeau
Dave Dubeau is a seasoned real estate investor with years of experience in different asset classes and raising capital. Today, Dave is focused on helping mom-and-pop investors in understanding the importance of raising capital and learning how to do it the best way they can.
Listen now to learn more about Dave, his strategy for raising capital, and the things you need to keep in mind when you’re doing it!
Key Talking Points of the Episode
00:00 Introduction
00:24 What is Dave’s background?
01:11 Why is building capital more important than finding a deal?
02:09 What was Dave’s first few deals like?
03:12 How did Dave figure out how to raise capital effectively?
04:52 What did Dave learn from his first attempt at raising capital for a deal?
06:29 Why is it important to make a great first impression?
07:14 How did Dave change the way he raised capital after the deal that collapsed?
08:23 Who are the people you should have on your marketing list?
10:43 What is the best way to initiate the conversation about investments with people in your network?
12:30 Why is it important to respond to the people who will reply to your emails?
13:14 How can you start the conversation about real estate through email within your network?
14:29 What is the importance of edutaining your network?
15:15 What is the most common mistake we make when marketing to our network?
16:43 Why does building rapport work better than cold-pitching deals?
18:03 Why is it better to focus on one investor per deal?
19:32 What is the best way to connect with Dave?
Quotables
“Hey, if you need to raise capital quickly for a deal, go and talk to people, right? Go turn every conversation into a real estate conversation and get some, some investors that way.”
“I did one smart thing out of this whole experience. I did one smart thing, Brian, and that is I put together a target list of prospective investors.”
“The best way to start when it comes to private money is your existing network, right? Leverage the people that you know.”
Links
Website: Money Partner Formula https://moneypartnerformula.com/
Website: Freedom Venture https://www.freedomventure.com/
Facebook: Dave Dubeau
Next Episode
EP101: How to Achieve Success with Multifamily Properties with Matt Faircloth
Matt Faircloth is a multifamily real estate investor with a portfolio of thousands of doors that he accumulated over the years. He is on the show with us today to talk about how he got into multifamily real estate, the strategies he uses, and how you can get into this space too!
Listen now to learn more about investing in multifamily properties and how you can find success in it like Matt did!
Key Talking Points of the Episode
00:00 Introduction
00:29 What is Matt’s background?
01:31 What is it like to have thousands of units in a multifamily portfolio?
02:24 What is it like to manage multifamily properties?
04:00 How did Matt get into real estate?
05:11 Why did Matt choose to get into rentals?
06:20 How can rental properties help you through any kind of economy?
08:30 How can the Cash Flow Game help you learn skills for your business?
11:11 How can someone doing single-family get into the multifamily space?
13:46 What can investors do to get started in putting multifamily deals together? 15:32 Where can you find good multifamily deals?
17:31 Why is it important to build relationships with the right brokers? 18:01 What kind of multifamily properties does Matt buy today? 19:05 What numbers can tell if a multifamily deal makes sense or not? 23:41 When do values change in multifamily?
25:30 How does the BRRR method work in multifamily properties? 27:24 What is the best way to handle difficult properties?
29:41 How can working with local police officers help keep a building safe?
32:47 How does Matt help investors get into the multifamily space?
34:35 Who is the best fit for Matt’s mastermind?
35:05 What is the best way to reach out to Matt?
Quotables
“You catch the market cycle. But if you don't, rentals can be very forgiving if you hold them long enough.”
“It was really through private investors that we ended up getting into multi and this isn’t one’s better and one’s not – but really, we’re able to take down deals that are way larger than we could afford with our own cash or that our investors can afford by themselves.”
“The broker that sells you a duplex, a single-family home is not the same broker that’s gonna sell you a 30-unit apartment building.”
Links
Website: DeRosa Group
Instagram: Matt Faircloth
https://www.instagram.com/themattfaircloth/
Book: Raising Private Capital
https://www.amazon.com/Raising-Private-Capital-Building-Peoples/dp/1947200984
BiggerPockets: Matt Faircloth
https://www.biggerpockets.com/blog/contributors/mattfaircloth
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