#37 - Why Your Business Should Double Down on Video Content ft. Latasha James

While most businesses in 2023 maintain an active presence on social media, and some are even producing short-form videos for platforms like TikTok and Instagram, there's one platform many brands are strangely absent on: YouTube.

In episode 37, podcast guest and founder of the video content marketing agency James & Park Latasha James explains why producing long-form videos for YouTube is one the best ways to supercharge your business's growth and provides tips for creating a winning video content marketing strategy.