Jillian Bejtlich - Discover the mathematical side of community building!
06/26/23 • 74 min
🤙🏻 About the Guest - Jillian Bejtlich leads Community at Calendly. She has experience building and leading community teams for over a decade. She is a data nerd and was previously the Director of Community at Zapier. She has also worked at BAE Systems, Autodesk, and Community Roundtable.
🤙🏻 About the Host - Sharath Kuruganty is the Head of the Community at @ThreadoHQ. Currently, he is building Community Champs, a tight-knit community of world-class community leaders.
🤙🏻 Timestamps
0:00 - Introduction to the podcast
1:49 - Jillian’s introduction
4:23 - The non-linearity of Jillian’s community-building career
11:01 - The similarities in the skillset of a scientist and a community builder
14:47 - The formula to define superusers
17:30 - The different sets of superusers
22:15 - The ACE framework
26:19 - Figuring out the user journey
30:57 - Building superuser for a new community/product
37:52 - Impact of AI on community building
46:21 - The role of community in the no-code industry
53:55 - Moderation challenges in the community
1:01:29 - advice for people who are into data and community
1:10:08 - What’s the next challenge for Jillian?
🤙🏻 Where to find Jillian Bejtlich - https://www.linkedin.com/in/jillianbejtlich/
🤙🏻 Where to find Sharath - https://twitter.com/5harath?s=20
🤙🏻 About the Guest - Jillian Bejtlich leads Community at Calendly. She has experience building and leading community teams for over a decade. She is a data nerd and was previously the Director of Community at Zapier. She has also worked at BAE Systems, Autodesk, and Community Roundtable.
🤙🏻 About the Host - Sharath Kuruganty is the Head of the Community at @ThreadoHQ. Currently, he is building Community Champs, a tight-knit community of world-class community leaders.
🤙🏻 Timestamps
0:00 - Introduction to the podcast
1:49 - Jillian’s introduction
4:23 - The non-linearity of Jillian’s community-building career
11:01 - The similarities in the skillset of a scientist and a community builder
14:47 - The formula to define superusers
17:30 - The different sets of superusers
22:15 - The ACE framework
26:19 - Figuring out the user journey
30:57 - Building superuser for a new community/product
37:52 - Impact of AI on community building
46:21 - The role of community in the no-code industry
53:55 - Moderation challenges in the community
1:01:29 - advice for people who are into data and community
1:10:08 - What’s the next challenge for Jillian?
🤙🏻 Where to find Jillian Bejtlich - https://www.linkedin.com/in/jillianbejtlich/
🤙🏻 Where to find Sharath - https://twitter.com/5harath?s=20
Previous Episode
Jason Baum - The art of building powerful dev communities!
🤙🏻 About the Guest - Jason Baum is the Director of Community at Sauce Labs & host of the Test Case Scenario, AI Time Journal and Retail Adventures Podcasts.
🤙🏻 About the Host - Sharath Kuruganty is the Head of the Community at @ThreadoHQ. Currently, he is building Community Champs, a tight-knit community of world-class community leaders.
🤙🏻 Timestamps
00.00 - Introduction to the podcast
03.19 - What is Sauce Labs and why community?
06.25 - Inception of the dev community
08.40 - Questions you need to ask before starting a community
13.02 - Initiatives Sauce Labs took to launch their community
15.17 - How creating content changed the game
19.23 - Getting developers to engage within the community
24.54 - Role of media in community building
30.48 - How Jason ended up being a voice actor
32:39 - Values Jason embodies to keep the community’s spirit high
🤙🏻 Where to find Jason Baum - https://twitter.com/JasonEBaum1/
🤙🏻 Where to find Sharath - https://twitter.com/5harath?s=20
Next Episode
Jenny Sowyrda - How to take care of operations as a community builder!
🤙🏻 About the Host - Sharath Kuruganty is the Head of the Community at @ThreadoHQ. Currently, he is building Community Champs, a tight-knit community of world-class community leaders.
🤙🏻 Timestamps
00.00 - Introduction to the podcast & the guest
02.54 - Climbing the ladder at HubSpot
05.39 - Skillset that people should develop to start a community
07.11 - Transition from community to operations
12.58 - How to pick the right signals and put initiatives into pipeline
17.27 - How to find balance when it comes to content archiving
19.46 - Bringing content & engagement into the flywheel in the initial days at HubSpot
21.41 - How to revive inactive members
25.24 - Playbook to build a championship or a super user program
28.12 - How to find your top champions in the community
31.06 - Expanding the community globally at HubSpot
38.20 - Some community values imbibed at HubSpot
46.49 - Outro to the podcast
🤙🏻 Where to find Jenny Sowyrda - https://www.linkedin.com/in/jennifer-sowyrda/
🤙🏻 Where to find Sharath - https://twitter.com/5harath?s=20
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