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Construction Leader Podcast - Selling as a Construction Leader

Selling as a Construction Leader

Construction Leader Podcast

Whether you call it "selling," "leading," "influencing," or "getting things done through others," construction leaders are doing it all day -- every day.
In this episode of Construction Leader Podcast, you'll learn three specific techniques to ensure you're getting the results you want as a construction leader.

  • Learn what it means to focus on benefits -- not just features
  • Use specific language to get others to focus on their benefits
  • Turn the conversation to "You" language, as opposed to "I" language, so that your message has more impact
  • Focus on their values to get their buy-in quicker and more predictably

As a construction leader, you can't afford not to be using these techniques -- starting now.

02/11/20 • 30 min

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